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How to use YouTube Analytics to optimize your video performance

Sprout Social

Building a must-see YouTube channel starts with understanding your audience. And there’s no better place to gather actionable insights than your YouTube Analytics. But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Engagement Reports.

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13 simple ways to promote your YouTube videos (without spending a fortune)

ConvertKit

Why YouTube video promotion is so important. Step #1: Optimize and promote your YouTube videos. Step #2: Promote your YouTube channel. Step #3: Promote your channel outside of YouTube. Fortunately, there are still plenty of ways to promote your YouTube videos and grow your audience without spending a fortune.

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YouTube Ads for Beginners: How to Launch & Optimize a YouTube Video Advertising Campaign

Hubspot

With all that time invested, you can't stop at just embedding the video on a homepage or sharing it on social media and hoping someone watches. Running a series of YouTube ads is one way to make sure more of your target audience finds the video content you've produced. What’s New With YouTube Advertising.

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Navigating Video SEO

Bluetext

What is often forgotten or completely neglected, is the rich media’s end of things. Like other forms of SEO, Video SEO refers to the process of optimizing video content to improve its visibility and ranking in search engine results pages (SERPs) — whether it be Google or YouTube, or Vimeo.

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How to Transform Your Blog Content into Compelling Videos

Hubspot

And for the most part, video content lives on social media channels -- like Facebook, Instagram, and YouTube. And a lot of the chatter was on the subjects of video content and social media. Almost 50% of marketers are adding YouTube and Facebook channels for video distribution in the next year. YouTube Views.

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The Plain English Guide to Google's Knowledge Graph

Hubspot

Unofficially, Google also takes other factors into consideration when referring to sources, including social media presence, keywords, and a site's relative authority based on who else links into that domain. Be present on social media. That includes social media profiles.

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How a Webinar Strategy can Increase Your Sales Conversions

PureB2B

This is further supported by the fact that webinar-hosting can be streamed through on-demand viewing and various social media channels like YouTube and Facebook. Adobe was interested in knowing more about its clientele and expanding its market past the clickthrough.