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The Business Blogger's Ultimate Guide to Mastering Lead Generation

Hubspot

But one of blogging's biggest benefits is in its huge potential for lead generation and reconversion. So if you're not taking advantage of all the lead generation opportunities your blog offers -- and then optimizing those opportunities -- you're likely missing out on a huge piece of your company's lead gen pie.

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Social Media Spam: Spam to You, Gems to Me?

Smashmouth Marketing

Of course I do, but we either get to it or we don't and if we do, we may find something worth a retweet or a clickthrough or a reply. The law of large numbers means that there will be something of value in the volume. I don't consider Volume Tweets to be Spam. Spam Tweets: We all see these too. If we can mine the gems, is it considered spam?

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How to Convert Casual Blog Visitors Into Dedicated Subscribers

Hubspot

It’s the same way you convert website visitors into leads. Remember, there are two ways your visitors can subscribe to your blog -- via RSS, and via email. Both are valuable, but email subscription can have a much bigger impact than RSS subscription. 2) Within Lead Nurturing Workflows. Think … you know the answer.

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Social Media Spam: Spam to You, Gems to Me?

Smashmouth Marketing

Of course I do, but we either get to it or we don't and if we do, we may find something worth a retweet or a clickthrough or a reply. The law of large numbers means that there will be something of value in the volume. I don't consider Volume Tweets to be Spam. Spam Tweets: We all see these too. If we can mine the gems, is it considered spam?

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Rethinking Subscriptions: Lessons Learned During the HubSpot Marketing Blog's Email Overhaul

Hubspot

Step 2: HubSpot generates an RSS email of our latest content. More opportunity to convert subscribers into leads. Improve clickthrough rate. And clickthrough data revealed that less than 5% of subscribers had visited the subscription preferences page to date. Clickthrough & Open Rate.