Click Fraud Google Online Marketing PPC PR 
WebMarketCentral
SEPTEMBER 14, 2007
MarketingSherpa recently published its Search Marketing Benchmark Guide for 2008 , providing data on cost per click (CPC), conversion rates, SEO and other key online marketing metrics. Among the key findings: Search marketing continues to grow at an incredible pace, with spending up 39% globally in 2007.
WebMarketCentral
JANUARY 22, 2008
Ten Tips for Lead Generation Landing Pages by TopRank Online Marketing Blog Guest blogger Jon Miller of Marketo points out that "improving your landing pages can increase your conversions by 40% or more.(and) PPC Outsource or In-House? These numbers can change dramatically from day to day, so manage and adjust them." fade a bit."
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