Best of 2007: Articles and Blog Posts on SEM
WebMarketCentral
JANUARY 22, 2008
Top 10 Reasons to Double Your Search Budget for '08 by ClickZ Writer Kevin Lee gives ten reasons to dramatically increase search spending, including the growth in search volume, recognition that online campaigns drive both direct and offline behavior, and keyword price escalation (due the increasing popularity of this medium). fade a bit."
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