48% of Marketers Still Struggle with Creating a Performance Marketing Strategy
KoMarketing Associates
NOVEMBER 4, 2020
In general, just 44% of all marketers have been “somewhat successful” at achieving their performance marketing goals; about 54% of the best-in-class marketers said the same. This may explain why more B2B marketers, in particular, are turning to platforms, such as Facebook. Social Media Marketing and Its Primary Benefits.
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