Biznology

DECEMBER 29, 2020

It’s like an eight-minute master class in smartphone recording. In less time than it takes to download the typical iPhone update, Ed covers advice from how to hold your phone to improving lighting and audio. The post Episode #42: EE Voice Clip – How can I Create the Best Videos with My iPhone?

Video Marketing 118

Video Marketing Best Practices Class Tips 118

Biznology

MARCH 4, 2022

The picture above represents in-class work using the Japanese marbling technique known as Suminagashi. I had never done this before and wasn’t so sure what I was in for (this goes for the whole class in reality :)). Opportunities abound to bring these learnings into my professional practice and personal growth.

Creativity 104

Creativity Thought Leadership Class Eye-Tracking 104

Biznology

MARCH 18, 2021

He oversees the Association’s events and class programs teams and works closely with MIT’s fundraising office on a series of events supporting MIT’s 6 billion dollar campaign. Useful Links: MIT Alumni Association. Guest Biography. Jamie Brogioli. Jamie Brogioli is the Director of Alumni and Friends Engagement at the MIT Alumni Association.

Work Management 118

Work Management Class Distribution Communities 118

Biznology

APRIL 17, 2020

Be creative, perhaps it’s offering people a Music Together class where parents, grandparents or caregivers go-to online class with little ones to immerse in music and dancing and fun with an instructor. Are your employees missing the on-site gym? Now, maybe it’s time to offer coupons for Peleton. Has daycare been an issue?

Webinar Metrics 145

Webinar Metrics Work Management Consulting Lead Ranking 145

Biznology

JANUARY 27, 2021

I’ve long admired Visual Data for embodying its commitment to providing world-class customer service,” said Thomas. “I Thomas’s addition to Visual Data’s senior leadership team is the latest move in the company’s next phase of growth. Putting the customer first is my main priority.

Service 104

Service Media Class Distribution 104

Biznology

JUNE 25, 2018

I teach classes for the Rutgers Business School Executive Education, so I cross paths with savvy digital marketers on a constant basis. The basis for my question is that most students in the class were unnerved by Google reading their emails and Facebook knowing who their friends are, but no one ever quit Google or Facebook.

Terms and Conditions 176

Terms and Conditions Privacy Opt-out Cross-Selling 176

Biznology

MAY 1, 2019

They came into class the first day and sat where they felt comfortable. If they had friends in class, they sat right next to them. We started teamwork exercises the first day of class: I had the students gather into groups, then open up their social streams on their favorite network. I let them figure that out.

Conference 91

Conference Campaigns Planning Peer-to-peer 91

Biznology

FEBRUARY 13, 2020

Should you take an integrated suite approach or focus on best-in-class by category? So is the best-in-class approach the best MarTech strategy? Process and technology are virtually indistinguishable. What does vary from organization to organization is how the tech strategy is executed. Like many things, it depends.

Marketing Automation Services 104

Marketing Automation Services Class Top of Funnel Vendors 104

Biznology

APRIL 3, 2018

That Sea-Dweller on your wrist isn’t pretension, it’s because you’ve been a world class Submariner for yours — but you need to come up for air from now on, otherwise, you’re sure to be sunk. Feel free to own the yacht but hire a crew if you’re not yet seaworthy.

Business 197

Business Enterprise Management Blogger Class 197

Biznology

NOVEMBER 29, 2017

Online classes : Students can now sit in the comfort of their homes to learn from teachers and online tutors from anywhere. Improved communication : Gone are the days when meeting and socializing were the only ways to keep in touch. Now students are able to keep in touch with their seniors, teachers, and family even when they are away.

Social Media 128

Social Media Media Class Opinions 128

Biznology

AUGUST 30, 2013

For the past few years, I have been co-teaching a graduate-level class on social media marketing at Fairleigh Dickinson University with my friend and Biznology Master, Mike Moran. In the past, I have also taught classes at Pace University and Fordham University (my alma maters!) How about you? Do you teach? If so, why?

Class 80

Class Education Course Marketing 80

Biznology

AUGUST 13, 2019

If you’re choosing a best in class technology the IT can generally be lower — many of them pitch the ease of getting started — but you’re generally faced with getting IT approval for adding another technology to the landscape. If you don’t have personalization tech in your stack, start with a best in class provider.

Personalization 120

Personalization Top of Funnel B2B Class 120

Biznology

DECEMBER 4, 2017

But can exponential growth disrupt inequality, economic stagnation, and the decline of the middle class? The top 10% own 89% of the world’s wealth. The bottom 90% own just 11% of all wealth. Digital is a growing slice of the personal pie charts of our time and activities.

Work Management 134

Work Management Lead Ranking Class Marketing Management 134

Biznology

APRIL 29, 2021

The wealth gap is expanding because lower-paying jobs (affecting working-class Americans) have shrunk, and financial markets (affecting the already affluent) are recovering faster. A new generation of poverty and debt is emerging (World Bank), and the IMF says developing nations risk getting set back by a decade.

Case Studies 104

Case Studies Class Customer Surveys Demand 104

Biznology

JANUARY 26, 2022

To become a best-in-class workplace where employees thrive driving business results for the benefit of all. As one CEO client told us, “We are headed for a big IPO and want the best culture possible to attract the best talent to get there.”.

Trends 190

Trends Work Management Burn Rate Thought Leadership 190

Biznology

APRIL 28, 2017

Teaching small classes? Here’s a question: what’s the ONE content marketing tactic that drives the majority of your revenue? Is it blogging? Or is your answer, “Hmm, I’m not quite sure, but does it really matter? After all, shouldn’t all my content efforts help?” ” Well yes and no.

Webinar Metrics 146

Webinar Metrics Long Tail Marketing Correlation Advertising Mediums 146

Biznology

AUGUST 14, 2018

It was awesome and I think they still offer comped—or severely discounted—classes to this day for bona fide online influencers (I am sure they’re now including Instagram, Facebook, SnapChat, WhatsApp, and maybe even Google+). Make it Special Only for the Influencers. It was very cool.

Communities 126

Communities Blogger Class Twitter 126

Biznology

APRIL 25, 2017

Here’s a free earned media micro-influencer marketing master class for you! Topics include my favorite marketing strategy, earned media micro-influencer marketing , something my team and I have been doing since late 2006. Now it’s up to you. Please press play on the below media player embed and enjoy the signal through the noise!

Advertising Agencies 171

Advertising Agencies Blogger Media PR 171

Biznology

AUGUST 13, 2018

Explain the promise of leveraging digital insights and technology to deliver world- class customer experiences. Begin with online presentations and quizzes then move on to in-class curricula. Here are your first steps: • Get your CEO with the program. If you are the CEO, then rally your executives. Educate your employees about digital.

Digital Transformation 106

Digital Transformation Urgency Marketing Class Paid Search Agency 106

Biznology

SEPTEMBER 5, 2018

It isn’t enough to be better than your clunky competitors–that is like being the smartest kid in the dumb class. Their expectations are shaped by dealing with Amazon, not your competitors. Instead, understand that you are being judged every day by people accustomed to better. Gear up or they will eventually show you the door.

B2B Marketing 126

B2B Marketing Paid Search Agency B2B eCommerce 126

Biznology

MAY 20, 2019

In my new high-tech thriller Catch and Kill , the protagonist Kaden Baker is a world-class hacker who develops her own personal AI. How easy will it be for those of us who aren’t world-class hackers to program, personalize and tailor our own AI to suit our needs? Her plane vanished over the Pacific less than a month later.

Marketing AI 148

Marketing AI Personalization Amazon Cable 148

Biznology

NOVEMBER 30, 2015

World-class. Best-in-class. If someone asked you to prove that your product is best-in-class or user-friendly, what facts could you use to prove your claim? Remarkable. High-performance. Significant. User-friendly. Easy-to-use. Fast-growing. Tremendous. Here’s how to get rid of the gobbledygook: Think like a reader.

Marketing Analytics Tools 80

Marketing Analytics Tools Press Class Lead Ranking 80

Biznology

FEBRUARY 19, 2018

Chances are, you will find a complete absence of phrases like “best in class” and “game-changer.” Here’s a way to find out: go read the Wikipedia page for your product. If there isn’t one, look at a competitive product or find a page that describes the whole category. What you’ll find instead is straightforward, informative content.

Wikipedia 172

Wikipedia Content Marketing Copywriting Work Management 172

Biznology

APRIL 8, 2021

I also can’t cheer for a company that is in the midst of a class action pay equity lawsuit brought on by nearly 500 of their female executives. In another NYT op-ed, Olympian Olympian Alysia Montaño wrote, “Nike told me to dream crazy, until I wanted a baby.”.

Activities 104

Activities Peer-to-peer Paid Search Agency Class 104

Biznology

MARCH 31, 2021

I also can’t cheer for a company that is in the midst of a class action pay equity lawsuit brought on by nearly 500 of their female executives. In another NYT op-ed, Olympian Olympian Alysia Montaño wrote, “Nike told me to dream crazy, until I wanted a baby.”.

Activities 104

Activities Peer-to-peer Paid Search Agency Class 104

Biznology

AUGUST 31, 2021

Bolles has been talking about rewiring the way we work for some time – you can sign up and watch a couple of his classes on LinkedIn Learning ($30/mo) to get a feel for his pedagogy and speaking style. He has taken these lessons and put them together for his first book, called The Next Rules of Work.

Rules 104

Rules Lock-In Consulting Class 104

Biznology

NOVEMBER 15, 2016

Millionaires, billionaires, and professional class do show up on Google search, but most of these results are from the news, third-party mention, Wikipedia, and generally anything and everything that Google can find. Actually control. There’s the rub. What you need to do is armor-up, soldier!

Work Management 80

Work Management Marketing Management Ideal Customer Profiles Class 80

Biznology

MARCH 22, 2018

With few exceptions, your goal should be to have a sole source strategy or a best-in-class strategy. A best-in-class strategy, on the other hand, means that you will always choose the best component for each part of the stack, no matter where it is from. The post Is your marketing technology strategy sole source or best-in-class?

Class 155

Class Work Management Marketing Management Marketing & Strategy 155

Biznology

JULY 7, 2016

One of my daughters was in her first year of college when she spoke to her professor about how to turn in her assigned essay outside of his class. The teacher assured her she could come to his office later that day, and if he wasn’t there, that she should just slip it under his office door.

Class 123

Class Paid Search Agency Marketing Analytics 123

Biznology

NOVEMBER 13, 2020

As David and Brad explore the strategic and cultural benefits of effective remote ally-ship in their piece, they note that “world-class ally-ship at this moment requires an astute understanding of how and why women are uniquely affected in the remote environment, and the motivation to adapt key ally actions to the work-from-home world.

Consulting 173

Consulting Case Studies Class Spending 173

Biznology

JULY 17, 2018

If you want a 1st Class Seat, you can either pay for it or you can cash in miles and loyalty in order to get it. If I were you, I’d just aim at Business Class. I guess it’s sort of like an Airline Loyalty Program. Or you can maybe get a free seat in coach. Otherwise, you’ll need to pay for coach anyway.

Budget Programs 135

Budget Programs First-Mover Advantage Ad brokers Long Tail Marketing 135

Biznology

JULY 12, 2019

Here are some examples of well-known brands that have lost their trademark protection since 1921 and now merely refer to classes of products we see every day: Kleenex – from Kimberly-Clark, instead of tissue Escalator – a trademark of the Otis Elevator Company Zipper – originally owned by B.F.

Brand Identity 116

Brand Identity Branding Ad Building Wikipedia 116

Biznology

OCTOBER 17, 2019

Best in class providers for personalization are relatively easy to deploy. It will cost more and take longer than you expect. Set expectations appropriately. Don’t Delay. Get Started on your B2B Personalization Journey. Don’t let yourself be intimidated. There are paths forward.

Personalization 106

Personalization Allocation Peer-to-peer B2B 106

Biznology

OCTOBER 16, 2017

For example, a teacher could take a class on a digital visit to New York’s Museum of Natural History. The class would not see anyone there except each other. Imagine being in a digital place and instead of seeing “all” or “everyone,” apply a filter to show only the people and groups you want to see.

Work Management 152

Work Management Marketing Management Custom Publishing Paid Search Agency 152

Biznology

JANUARY 26, 2016

So, this week, we’re doing the equivalent of putting on a movie in class. This is doubly so when yours truly, your humble SEO , SEM , digital and content marketing blogger, is away in Cartagena de Indias , Colombia , for an entire exotic tropical Caribbean destination wedding week.

Content Marketing 80

Content Marketing SEM Content Paid Search Agency 80

Biznology

NOVEMBER 27, 2018

With the early 2000s came a new national Competition Act in 2002, along with rapid globalization and demands from a growing middle class. Firms were free to compete, but still they didn’t evolve much beyond hierarchical conglomerates.

B2B Marketing 147

B2B Marketing Work Management Marketing Management Top of Funnel 147

Biznology

FEBRUARY 25, 2020

But there are plenty of smaller best-in-class capabilities that could give you some of the important capability without having to buy, install, and maintain a large integrated suite. Internal findability is a bit more of a challenge. Many of the most advanced technologies by large vendors are costly and difficult to implement. Start small.

B2B Marketing 118

B2B Marketing Work Management Marketing Management B2B 118