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3 Steps to Increase SaaS Conversion Rates with Customer Education

Single Grain

Educating customers in all stages of the onboarding process, with the right strategies in place, can help with customer acquisition and retention, reduce churn rate and, most importantly, increase the MRR (monthly recurring revenue). Dive Deeper: What Amazon’s Marketing Strategy Can Teach SMB Owners. How can you make it happen?

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

14) Churn Rate. To calculate churn rate, take the number of customers you lost during a certain time frame, and divide that by the total number of customers you had at the very beginning of that time frame. Churn rate is a significant metric primarily for recurring revenue companies. 37) Friction.