Webbiquity

FEBRUARY 28, 2023

This post details four predictions for key B2B eCommerce marketing trends in 2023. Predictive analytics: AI and ML algorithms can analyze vast amounts of client data to provide insights into future behaviors and trends. Today, B2B sales prospects turn to the Internet not just for product research but also purchasing.

eCommerce 272

eCommerce Marketing AI B2B Marketing Trends 272

Navigate the Channel

JANUARY 8, 2024

If using micro-moments, storytelling and video aren’t part of your plan, let’s re-visit these digital marketing trends and their importance in every business strategy now. Micro-moments Micro-moments are a prevailing trend in digital marketing, redefining the way brands and consumers engage in a zipper-paced, mobile-centric world.

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

Sprout Social

FEBRUARY 16, 2022

The YouTube algorithm is designed to help viewers find videos they want to watch and maximize long-term viewer satisfaction. Similar to other social media platforms, YouTube’s algorithm has changed as the site has evolved. Here’s what YouTube looks like today: There are now an estimated 2.1 Global ad revenue is 19.77

Youtube 123

Youtube Lead Scoring Lead Ranking Ad Frequency 123

Hubspot

APRIL 12, 2021

I also spent a lot of time watching videos on YouTube , letting the autoplay feature take me down a rabbit hole of videos covering all kinds of topics. So, what should marketers expect on YouTube in 2021? YouTube data from July 2019 to July 2020 shows a 215% increase in daily uploads for content with "self-care" in the title.

Youtube 96

Youtube Trends Tips Keywords 96

Convince & Convert

SEPTEMBER 3, 2014

We can go on Twitter, Facebook, YouTube, and other networks to see firsthand global events in real time – not minutes or days later like in traditional media – whether it’s the Arab Spring protests or the Pope giving mass or concerts of our favorite artists. Read the whole entry. »

Youtube 164

Youtube Advertising Channels Storytelling Social Media 164

Sprout Social

FEBRUARY 22, 2022

One of the latest features by YouTube is YouTube Shorts. What are YouTube Shorts? YouTube is filling the gap of vertical short-form videos on its platform as well. YouTube Shorts can be a great way for brands to further engage and increase brand awareness with their customers. How to make YouTube Shorts.

Youtube 135

Youtube Verticals Mobile Marketing Video Marketing 135

Oktopost

NOVEMBER 22, 2023

60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023. However, social media is also the fastest-evolving channel. As new trends emerge and fade, marketing teams must be agile enough to adapt to different formats, user behaviors, and algorithms. 7 Top B2B Social Media Trends 1.

Social Media 117

Social Media Trends Media B2B 117

ConvertKit

JUNE 10, 2020

Why you need to be using YouTube Analytics. How to access YouTube Analytics. Want YouTube insights? Special thanks to ConvertKit designer and resident YouTuber Charli for kindly donating her YouTube metrics for this post's screenshots. You can check out her YouTube channel right here ! Let's dive in!

Youtube 98

Youtube Advertising Channels Analytics Eye-Tracking 98

Sprout Social

SEPTEMBER 16, 2022

found that YouTube is the second-most popular social platform (behind Facebook). This makes YouTube a powerful search engine that can help brands increase their reach and realize significant business value. Even as TikTok continues to grow in popularity, brands should still invest in the original social video platform, YouTube.

Youtube 110

Youtube Video Marketing Mobile Marketing Social Media 110

Scoop.it

APRIL 13, 2023

The second largest search engine in the world, YouTube was believed to “eat” 82% of all consumer internet traffic by 2022. 720.000 video hours go to YouTube daily, and users consume 1 billion hours of video every day. YouTube has more than 2.6 Here go five steps to optimizing your content strategy at YouTube.

Youtube 101

Youtube Optimization Top of Funnel Marketing & Strategy 101

Sprout Social

SEPTEMBER 22, 2022

YouTube tags are an important part of YouTube SEO. They help YouTube understand the content of your video and help your video show up in search results. If you’re looking to promote your content to new audiences or show up in more relevant search results, then you need to be using YouTube tags.

Tagging 91

Tagging Youtube Marketing & Strategy User-Generated Content 91

Sprout Social

NOVEMBER 17, 2021

With social distancing continuing as the norm, an increasing number of businesses are using YouTube Live to host events, workshops, Q&A sessions and more. In 2020, 70% of people used YouTube to watch online replacements of live events. What is YouTube Live? What are the benefits of YouTube Live? What is YouTube Live?

Youtube 131

Youtube Privacy Video Marketing Click Rate 131

KoMarketing Associates

JUNE 8, 2021

HootSuite conducted its “Social Trends 2021” report, and data suggested that most marketers (61%) intend to boost their investment in Instagram for the remainder of the year. This was followed by Facebook (46%), YouTube (45%) and LinkedIn (44%). Only 26% claimed that they were going to be increasing their investment in Twitter.

Social Media 162

Social Media Marketing Report Advertising Channels Social Marketing 162

Hubspot

JANUARY 21, 2019

Starting a YouTube channel is a lot of work. To help inspire you, we found nine popular YouTube categories that you can start a channel about. Read on to learn why viewers love to engage with these types of YouTube videos, and start ideating your YouTube channel today. YouTube Channel Ideas.

Youtube 94

Youtube Advertising Channels Word of Mouth Storytelling 94

Brightedge

MAY 20, 2021

Taken in aggregate, those insights can point to trends and changing tastes, which can inform content creation both on your websites and in other online channels. What can we Learn from YouTube Search Trends? Can you use YouTube Search Trends to Optimize Videos? Video is a go-to source for consumers.

High Quality Lead 59

High Quality Lead Youtube Trends Content 59

Sprout Social

AUGUST 8, 2022

Looking for YouTube tools? But despite how competitive YouTube is, there’s plenty of attention to go around. People are still glued to YouTube and there are plenty of opportunities for brands. So now’s the time to ramp up your YouTube presence. YouTube editing tools. Translation?

Youtube 106

Youtube Tools Social Media Keywords 106

SEMrush

JANUARY 26, 2021

Learn how to find the top trending YouTube searches, including a list of current trending channels and videos, and why they’re important for marketing.

Youtube 107

Youtube Trends Search Marketing Video Marketing 107

Sprout Social

JANUARY 27, 2021

Building a must-see YouTube channel starts with understanding your audience. And there’s no better place to gather actionable insights than your YouTube Analytics. But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Engagement Reports.

Youtube 142

Youtube Analytics Video Marketing Optimization 142

Sprout Social

AUGUST 22, 2022

The answer is probably “YouTube.” And new YouTube features are making it even more beneficial to marketers and creators—YouTube Shorts topped 1.5 With 51% of consumers anticipating YouTube will be one of the social media platforms they use most this year, it’s a digital space your audience most likely uses.

Youtube 72

Youtube Features Social Media Ad Exchange 72

Martech Advisor

JANUARY 29, 2020

YouTube hashtags were introduced in 2016 to support hashtag-based searching. Hashtags on YouTube have evolved since then to provide a better video search experience for viewers and to help content creators make their videos discoverable. Let’s explore how you can use hashtags on YouTube for video marketing success.

Youtube 131

Youtube Classified Ads Video Marketing Paid Search Agency 131

ClearVoice

SEPTEMBER 6, 2023

Ever notice that sometimes when you search for something on Google, YouTube videos are among the top results? Google doesn’t display just any random YouTube video in these search results. Videos must rank high on YouTube for that particular search term to appear in related Google searches. billion active users.

Youtube 59

Youtube SEO Marketing & Strategy Case Studies 59

Sprout Social

JULY 20, 2020

Trying to wrap your head around YouTube SEO? Getting your channel off the ground is a struggle. Recent YouTube statistics tell us that more and more viewers are discovering content via search. By learning the basics of video SEO, you can make your videos more discoverable and expand your channels’ reach.

Youtube 134

Youtube SEO Video Marketing Keywords 134

Anyword

NOVEMBER 29, 2021

YouTube is a serious tool for business, even beyond advertising. The YouTube audience wants to see more than just Baby Shark, and business is paying attention. There are two essential areas of YouTube videos where copywriting comes into play – the headline and description, and the video script. Descriptions .

Copywriting 92

Copywriting Youtube Tips Allocation 92

Martech

MARCH 10, 2022

When they reached out to share data on changing behavior of the Russian YouTube audience I looked with interest. Although YouTube has blocked some Russian channels, YouTube itself — at least, this week — is still available and popular in Russia. RU YouTube data. Editorial Director. Quote of the day.

Youtube 89

Youtube Marketing Analytics Tools Advertising Agencies Blogger 89

Hubspot

APRIL 10, 2019

Nowadays, almost every brand has a YouTube channel. Building a thriving YouTube channel is one of the most ambitious achievements a marketer can pursue. To help inspire you, we’ve put together a list of video ideas that HubSpot has experienced success with on our own YouTube channel. YouTube Video Ideas.

Youtube 76

Youtube Advertising Channels Video Marketing Word of Mouth 76

Stevens & Tate

MAY 18, 2023

And with digital advertising trends coming up every now and then, it takes considerable effort, time, and resources to design an ideal marketing strategy that will work for your unique business. Here are some digital advertising trends you can implement in your business.

Trends 90

Trends Advertisements Advertising Mobile Advertising 90

Sprout Social

OCTOBER 19, 2020

But have you considered using hashtags on YouTube? YouTube SEO is a beast all on its own. Finding the best keyword, optimizing all parts of your video around that keyword, adding end cards, linking to other webpages and videos are just the tip of the iceberg when it comes to YouTube content creation. What are YouTube hashtags?

Youtube 133

Youtube Video Marketing Keywords SEO 133

Sprout Social

JANUARY 10, 2017

It’s easier than ever to create high-quality videos and quickly upload them to YouTube using just your iPhone. You need to figure out how to promote your YouTube channel if you want to be successful. Here are 16 ways to promote your YouTube channel like a pro: 1. YouTube SEO. Not sure where to start?

Youtube 110

Youtube Paid Content Promotion Advertising Channels 110

BuzzSumo

JULY 29, 2020

Whether you’re looking to improve your YouTube engagement or get started, keyword research is vital. Well, YouTube is the world’s second most popular search engine. Over 2 billion people log into YouTube each month: nearly one-third of all internet traffic. If you’re just dipping your toes into YouTube, don’t worry.

Youtube 129

Youtube Keywords Research Effectiveness 129

Stevens & Tate

SEPTEMBER 20, 2023

Simply put, digital marketing is an umbrella term that encompasses all marketing efforts using digital platforms or channels. Digital advertising, however, is a subset of digital marketing, specifically focused on promoting products or services using online advertising channels.

Paid Content 98

Paid Content Advertising Agencies Advertisements Advertising 98

Stevens & Tate

MAY 27, 2022

When it comes to choosing what platforms to leverage in order to reach senior living audiences, you may have skipped over YouTube assuming that this particular platform is aimed at younger audiences. You may want to give YouTube another look as it turns out YouTube videos are an excellent way to reach older audiences.

Youtube 95

Youtube Video Marketing Planning Advertising Agencies 95

Valasys

FEBRUARY 5, 2024

YouTube’s allure often centers around the pursuit of virality, but sustained success requires a broader strategy. Why is YouTube so Successful? YouTube’s success can be attributed to several key factors that have contributed to its dominance as a video-sharing platform.

Viral Marketing 40

Viral Marketing Youtube Ad Building Lead Ranking 40

Heinz Marketing

FEBRUARY 22, 2022

Right now, these are 3 digital marketing trends that I am excited about! Personally, I’m a huge fan of these short-video content pieces right now, whether it’s Instagram reels, Youtube shorts, or Facebook clips. More channels, less problems? Telling stories across social media. The rise of the live stream.

Trends 128

Trends Planning Social Media Paid Search Agency 128

Marketing Insider Group

DECEMBER 18, 2023

and Business Insider Target based on audience type, device, geography, income, gender, and age; by channel, by demo or interest The numbers 247M viewers (94% US reach), 122M mobile uniques Consumers look at in-feed ads 52% more frequently than banner ads 500+ Native Ad campaigns delivered since 2012 4. Why YouTube Ads? Why Outbrain?

Paid Content 231

Paid Content Distribution Cost Per Thousand Budget Programs 231

The Lead Agency

APRIL 14, 2024

Tired of trend lists that don’t apply to the unique challenges of B2B marketing? Here, we delve into the B2B-specific marketing trends impacting the sector in 2024 and how you can leverage them to find, reach, capture, nurture and convert your target customers. We’ve got something different.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Ambal's Amusings

DECEMBER 28, 2012

YouTube is one great social networking tool that helps brands to reach out to their customers in real time. Fashion retailer French Connection knew how often its target audience was asking this question, and happily responded by creating a YouTube channel: Youtique. Type of Content : You Tube Channel.

Youtube 100

Youtube Advertising Channels Content Marketing Television marketing 100

sagefrog

FEBRUARY 7, 2024

Here are the top 7 B2B social media trends reshaping this year’s B2B social media strategy. A pivotal aspect of this efficiency trend is the swift and intelligent handling of customer inquiries. YouTube will be featuring a lot of video “shorts.” If you’re unsure where to begin, try these tips.

Marketing AI 67

Marketing AI Social Media Social Marketing B2B Marketing 67