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4 Key B2B Mobile Marketing Takeaways from #SESNY

KoMarketing Associates

How important is mobile marketing to your B2B strategy? According to MarketingSherpa’s 2012 B2B Marketing Benchmark report , mobile marketing has yet to hit even close to the top of the priorities list for B2B marketers. Clearly Define Mobile Marketing Goals. Clearly Define Mobile Marketing Goals. Avoid Assumptions.

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Marketer’s Guide to Blending Search and Display

KEO Marketing

This report discusses the evolution of the two online advertising channels, and explains why it is important for marketers to develop a comprehensive strategy that best combines both venues. iProspect ). Specific Media ). Specific Media ). A Powerful Combination. The Best of Both Worlds. For more information visit [link].

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B2B Lead Management Market Heats Up

Online Marketing Institute

3) Search engine marketing services providers – Shar VanBoskirk covers this market, but I’ve found companies like Reprise Media, IMPAQT, iCrossing and iProspect doing a lot more to help B2B marketers understand how to turn search optimization or paid clicks into qualified leads. 4) Online portals – I know, this is a broad category.

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Top 25 Content Types for Inbound Marketing

ClearVoice

In the study, we learn that Shopping Ads and Google Images were utilized to create a mobile-rich experience for the retailer, growing online sales by 50 percent, year over year. Apple Support has an amazing YouTube channel to assist its users. Customer stories. Got Windows 10 issues? Does your content plan include video?

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Top 25 Content Types for Inbound Marketing

ClearVoice

Also, inbound marketing content must be distributed over channels that your potential customers use — and in the right format. In the study, we learn that Shopping Ads and Google Images were used to create a mobile-rich experience for the retailer, growing online sales by 50 percent, year over year. Customer success stories.