Vidyard

JANUARY 3, 2019

But about a year ago, my boss came to me and asked me to explore using video as another channel for customer support. Back then I didn’t know there was such a thing as Vidyard, so I researched and purchased a video recording suite and set up my own in-house digital recording studio.

Video Marketing 94

Video Marketing Enterprise Management Webinar Metrics Youtube 94

Vidyard

AUGUST 12, 2019

Are you more likely to make a purchase based on an advertisement or a product review? You guessed it: 62% of consumers search for online reviews before making a purchase and 90% of consumers trust brand recommendations from friends. They provide the highest quality leads for one simple reason: authenticity. Think about it.

Word of Mouth 65

Word of Mouth Trigger Marketing Peer-to-peer Amazon 65

Vidyard

SEPTEMBER 24, 2019

Vidyard, available now as free and pro versions, allows any business to create, host and share videos across digital channels without the drawbacks of consumer-oriented video hosting services like YouTube and Vimeo. No purchase necessary.

Enterprise Management 54

Enterprise Management Marketing Automation Services Marketing Management Video Marketing 54

Vidyard

JULY 20, 2017

They’re unsure of which channels they should be using to maximize their reach, but also hit the right people with the right message, what types of insights they should be tracking to understand the performance of their videos and what type of content is generating the greatest ROI. Start With a Plan.

Video Marketing 115

Video Marketing Webinar Metrics Top of Funnel Marketing & Strategy 115

Vidyard

JUNE 9, 2016

Even Forrester Research Analyst, Nick Barber, said so in his latest report, Online Video Platforms for Sales and Marketing : If you think “doing video” means having a YouTube channel, then you need to up your game. 70% of B2B buyers and researchers are watching videos throughout their entire path to purchase. Get the Report.

Forrester 50

Forrester Video Marketing Webinar Metrics Youtube 50

Vidyard

DECEMBER 10, 2019

In this breakout video series styled after Martin Scorsese’s The Godfather , True Influence’s The DemandGen Father series used Vidyard’s video personalization and interactive quizzes to give their prospects a truly unique experience. million video ROI began when they purchased a £100 Sony camera less than two years ago. The result?

Demand Generation Agencies 149

Demand Generation Agencies Work Management Marketing Management Marketing Automation Services 149

Vidyard

SEPTEMBER 24, 2014

Mobile created a monster; a multi-screen, multi-channel consumer that can make marketing analytics a nightmare. To make life easier, here are 3 of the must-have tools that can help marketers find their way to a full data picture that shows the complete customer path to purchase.

Multi-Channel 51

Multi-Channel Paid Content Multi-Touch Attribution Advertising Channels 51

Vidyard

DECEMBER 8, 2014

And third, according to an Unruly study, enjoyable videos can increase purchase intent by 97%. When prospects fill out the form to access your content, your marketing automation system automatically channels them into a pre-defined nurturing track so you can begin the relationship-building process. ‘Nuff said.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Vidyard

JULY 16, 2014

While you might be using marketing automation to track prospects’ interaction with text-based assets on your website, you’re likely not leveraging video engagement data inside leads’ contact records. It’s the best way to enhance how you track and intepret your prospect’s digital body language. Take a look!

Lead Ranking 50

Lead Ranking Marketing Qualified Leads Contacts Video Marketing 50

Vidyard

JANUARY 25, 2017

Well, we now know that these days, up to 90% of the customer’s decision to purchase is complete before they even reach out to your sales team. His answer: “It’s gotta be personal…The ones that are making it work are trying to figure out how to personalize and customize the majority of those interactions and do it at scale.”.

Tactics 50

Tactics Peer-to-peer Webinar Metrics Advertising Mediums 50

Vidyard

MARCH 9, 2015

YouTube is the only powerful distribution channel YouTube is definitely a power place for video – we’ve all heard that it’s the second largest search engine in the world. What you need is a channel that has multiple ways to learn more about you, your company, and your offering with ample opportunities to convert.

Video Marketing 51

Video Marketing Paid Search Agency Digital Marketing Funnels Advertising Funnels 51

Vidyard

NOVEMBER 21, 2013

Based on a study by Pardot, 72% of product research for a future business purchase begins on Google, so you definitely want to use YouTube to improve your visual search rank, but too many marketers rely on YouTube as their only tool. This includes the synchronization of tags, descriptions, titles, thumbnails, playlists, and security settings.

Youtube 50

Youtube Marketing Budget Video Marketing Marketing Strategy 50

Vidyard

DECEMBER 19, 2016

The final secret for the Social Cyclone video is to add a call-to-action on your social videos so that you can get viewers off the social platform, onto your website, and into your purchase funnel. Want to see an example of a Social Cyclone? Well, I happen to have a great explainer video right here, by Spotify: 4.

Top of Funnel 50

Top of Funnel Video Marketing Demand Generation Agencies Digital Marketing Funnels 50

Vidyard

MAY 10, 2021

They want to buy online, even when it comes to big-ticket business purchases. McKinsey found that as many as 80% of B2B buyers would rather interact remotely when making purchasing decisions. It’ll help them feel more at ease with putting down the cash for a big purchase. Customers’ sales expectations have changed.

Budget Programs 129

Budget Programs Video Marketing Sales Cycle Work Management 129

Vidyard

DECEMBER 17, 2020

Top performers favor cold calls over cold emails, and video is emerging as a top channel ( McKinsey, 2020 ). Since COVID-19 has increased the need to interact remotely, the power of video as a way to connect with customers has surged. Facebook Live Videos get, on average, 6x more interactions than regular videos ( Facebook, 2018 ).

Statistics 157

Statistics Video Marketing Planning Business 157

Vidyard

MAY 10, 2021

They want to buy online, even when it comes to big-ticket business purchases. McKinsey found that as many as 80% of B2B buyers would rather interact remotely when making purchasing decisions. It’ll help them feel more at ease with putting down the cash for a big purchase. Customers’ sales expectations have changed.

Budget Programs 65

Budget Programs Video Marketing Sales Cycle Work Management 65

Vidyard

MARCH 23, 2021

Traditionally limited to email, phone calls, and screen–sharing interactions, sellers will look for more dynamic ways to earn buyers’ attention.” Since COVID-19 has increased the need to interact remotely, the power of video as a way to connect with customers has surged.

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Vidyard

MAY 28, 2020

So long as your live stream continues, followers will continue to get notified, so it’s best to keep live streams going and make them interactive. Promote your live video ahead of time both on Facebook and through other channels to ensure an audience. Viewers can comment and hosts can answer questions, run polls, and set up quizzes.

Facebook 123

Facebook Video Marketing Enterprise Management Work Management 123

Vidyard

OCTOBER 27, 2019

In under eight minutes, Vidyard’s Social Media Manager Charlie Rogers runs through the five most important channels you need to consider for your video sharing—and what you need to know about each one. This way, you’ll be able to find a relevant video to launch on each video channel. Other Video Channels Worth Thinking About 2.

Distribution 65

Distribution Paid Content Video Marketing Best Practices 65

Vidyard

OCTOBER 27, 2019

Online Video Distribution: The Most Important Channels 1.1 Other Video Channels Worth Thinking About 2. This way, you’ll be able to find a relevant video to launch on each video channel. Online Video Distribution: The Most Important Channels. Other Video Channels Worth Thinking About. Contents 1. Landing Pages 1.3

Distribution 68

Distribution Paid Content Video Marketing Best Practices 68

Vidyard

JUNE 4, 2014

They should also have incredible insight into the channels that influence your target audience. The Amplifier The Amplifier, or human megaphone, (your community manager) can clone themselves and spread online messages, infographics, and videos on multiple channels using their super human wit, charm, and influence.

Digital Asset Management 51

Digital Asset Management Top of Funnel Advertising Agencies Work Management 51

Vidyard

MAY 28, 2020

So long as your live stream continues, followers will continue to get notified, so it’s best to keep live streams going and make them interactive. Promote your live video ahead of time both on Facebook and through other channels to ensure an audience. Viewers can comment and hosts can answer questions, run polls, and set up quizzes.

Facebook 65

Facebook Video Marketing Enterprise Management Work Management 65

Vidyard

JANUARY 6, 2022

Distribution Channels Where Video Content is Used 2.3 Top Video Distribution Channels Based on Role 2.4 Video Distribution Channels 6.0.1 How Long Should Video Be on Digital Channels? Webinars Can Be a Very Interactive Video Format 2.7 Video Marketing Distribution Channels to Consider Include: 1.9

Enterprise Management 73

Enterprise Management Sales Management Budget Programs Top of Funnel 73

Vidyard

JANUARY 6, 2022

Would this be helpful to them even if they never purchased our product? Top Sales YouTube Channels 3.1 Create Channels for Feedback 1.6 Detailed analytics are available across multiple marketing channels. A Step-By-Step Remote Prospecting Play for Virtual Sellers 5.1 Vidyard’s Super Stealable Prospecting Play 5.2

Enterprise Management 65

Enterprise Management Sales Management Top of Funnel Tools 65

Vidyard

JULY 14, 2016

Our social media team also develops lifestyle content that’s all about building brand love, loyalty, share of voice, and intent to purchase. Having this video on Ford’s social channels gives them 3 big benefits over putting this creativity into a standard TV spot: It’s infinitely shareable. ” Wrapping It All Up.

Paid Search Agency 82

Paid Search Agency Social Media Social Networks Facebook 82

Vidyard

JULY 28, 2016

Our social media team also develops lifestyle content that’s all about building brand love, loyalty, share of voice, and intent to purchase. Having this video on Ford’s social channels gives them 3 big benefits over putting this creativity into a standard TV spot: It’s infinitely shareable. ” Wrapping It All Up.

Paid Search Agency 50

Paid Search Agency Social Media Social Networks Facebook 50

Vidyard

JULY 14, 2016

Our social media team also develops lifestyle content that’s all about building brand love, loyalty, share of voice, and intent to purchase. Having this video on Ford’s social channels gives them 3 big benefits over putting this creativity into a standard TV spot: It’s infinitely shareable. ” Wrapping It All Up.

Video Marketing 50

Video Marketing Paid Search Agency Social Media Social Networks 50

Vidyard

MAY 27, 2021

Each episode is streamed on LinkedIn Live and then uploaded to the Vidyard channel on Youtube for on-demand viewing. Get the Specs Best Practices for LinkedIn Live Videos Aim for interactivity: The most successful LinkedIn Live videos involve some level of interactivity. Every single one is in this guide.

Linkedin 65

Linkedin Video Marketing Paid Search Agency Peer-to-peer 65

Vidyard

FEBRUARY 2, 2021

Distribution Channels Where Video Content is Used 2.3 Top Video Distribution Channels Based on Role 2.4 Video Distribution Channels 6.0.1 How Long Should Video Be on Digital Channels? Webinars Can Be a Very Interactive Video Format 2.7 Video Marketing Distribution Channels to Consider Include: 1.9

Sales Management 65

Sales Management Top of Funnel Video Marketing Paid Content 65

Vidyard

SEPTEMBER 14, 2021

But in a market that’s been heavily reliant on in-person interactions to drive new business, making connections and nurturing clients can be hard in a virtual selling world. Would this be helpful to them even if they never purchased our product? Top Sales YouTube Channels 3.1 Create Channels for Feedback 1.6 Sales Feed 2.3

Marketing Budget 65

Marketing Budget Enterprise Management Work Management Marketing Management 65

Vidyard

JULY 9, 2020

Without understanding why someone purchases or the journey they undergo to get there, a marketing operation rarely works. Subscribe to cheap ones delivered to your home) and then attract enough purchases to build momentum. And of those, few buy. Their problem? Very rarely can you do this through ads alone. Sign Up Free.

Startups 148

Startups Paid Content Advertising Agencies Paid Search Agency 148

Vidyard

JULY 10, 2020

Without understanding why someone purchases or the journey they undergo to get there, a marketing operation rarely works. Subscribe to cheap ones delivered to your home) and then attract enough purchases to build momentum. And of those, few buy. Their problem? Very rarely can you do this through ads alone.

Startups 65

Startups Paid Content Advertising Agencies Paid Search Agency 65

Vidyard

OCTOBER 8, 2021

Would this be helpful to them even if they never purchased our product? Top Sales YouTube Channels 3.1 Create Channels for Feedback 1.6 Webinars Can Be a Very Interactive Video Format 2.7 A Step-By-Step Remote Prospecting Play for Virtual Sellers 5.1 Vidyard’s Super Stealable Prospecting Play 5.2 Best Sales Podcasts 1.1

Enterprise Management 65

Enterprise Management Work Management Marketing Budget Marketing Management 65

Vidyard

SEPTEMBER 23, 2021

Would this be helpful to them even if they never purchased our product? Top Sales YouTube Channels 3.1 Create Channels for Feedback 1.6 Webinars Can Be a Very Interactive Video Format 2.7 A Step-By-Step Remote Prospecting Play for Virtual Sellers 5.1 Vidyard’s Super Stealable Prospecting Play 5.2 Best Sales Podcasts 1.1

Sales Management 65

Sales Management Video Marketing Product Enterprise Management 65

Vidyard

SEPTEMBER 23, 2021

Would this be helpful to them even if they never purchased our product? Top Sales YouTube Channels 3.1 Create Channels for Feedback 1.6 Webinars Can Be a Very Interactive Video Format 2.7 A Step-By-Step Remote Prospecting Play for Virtual Sellers 5.1 Vidyard’s Super Stealable Prospecting Play 5.2 Best Sales Podcasts 1.1

Video Marketing 65

Video Marketing Sales Management Product Enterprise Management 65