Remove channel interactive

Anything Goes Marketing

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Customer Service at its Best: Wind Mobile

Anything Goes Marketing

I’ve finally found a company that does a fantastic job at servicing its customers across many channels and you know I have to blog about it. Overall, I’ve always felt that they cared about my business when I interacted with them which is more than I can say for the other “big 3”. Time to step it up and engage customers on this channel.

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Wake up and Send More Email

Anything Goes Marketing

If you have a blog, Twitter account and/or YouTube channel, consider blending the best content from these different sources into an email that can be shared by your email subscribers. Consider adding RSS feeds from these channels directly to your emails (an oldie but goodie: Latest Trends in Email Marketing: RSS and Calendar Reminders ).

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B2B Marketing Trends From Eloqua Experience 09 Via Twitter

Anything Goes Marketing

jocebrown : It's the people and process not the technology that is stalling sophisticated nurturing and scoring - Laura Ramos #EE09 lauraramos : #EE09: Omniture organization looks like: Audience Program Mgmt, Offer Development, Channel Execution, and Marketing Operations supports all. Marketing automation experience will be key.

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Latest Trends in Email Marketing: RSS and Calendar Reminders

Anything Goes Marketing

As I mentioned in my previous article on the subject , your readers can comment on articles which adds a new dimension to email as it's no longer a one way push marketing channel. Other advantages? I hope you find this interesting as the technology now exists to do this. The above examples are the tip of the iceberg.

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Email Autoresponders 2.0 in B2B Marketing

Anything Goes Marketing

Other goals to keep in mind is to encourage the new subscriber to open and read future emails but encourage as well as interacting with you in other channels that they may not have known about. You should consider other channels as well. The least you can do is provide them something useful in return.