SmartBug Media

MARCH 4, 2024

Fortunately, CCOs who use HubSpot are well positioned to retain customers and even turn renewals into upsells. Leveraging multiple channels—such as live chat, email, and phone support—allows customers to reach you in the way that’s most convenient and comfortable for them. How Can You Analyze Purchase History in HubSpot?

Hubspot 59

Hubspot Cross-Selling Lead Scoring Lead Ranking 59

Martech

NOVEMBER 9, 2022

Podcasts are now a top channel for B2B content , with 43% of decision makers saying they use them to get business related content, according to a new study. That puts them into a tie with email newsletters, webinars and social media as the most preferred channels for buyers. Also, HubSpot also reported that 18% of U.S.

Advertising Channels 127

Advertising Channels B2B Marketing Planning B2B 127

Hubspot

MAY 7, 2020

If social media trends from 2019 taught us anything, it’s that personalized content is key for success. The world is numb to generic social media broadcasts. The world is numb to generic social media broadcasts. When we talk about social media tactics we often discuss great creative, influencers, and copy.

Social Media 94

Social Media Hubspot Trends Media 94

Content Standard

MARCH 12, 2024

We’re living through the decline of mainstream media, and as marketers, we have a role to play in filling the void. No major media conglomerate has been spared. For years, Pew Research has reported a continual decline in the share of audiences following traditional media. Why does this matter?

Media 97

Media Brand Identity Branding Storytelling 97

Lake One

JULY 27, 2023

But that changed when HubSpot introduced its new Customer Journey Analytics tool. HubSpot’s Customer Journey Analytics at a glance Launched at HubSpot’s Inbound22 conference, Customer Journey Analytics is available to Marketing Hub Enterprise users. Measure the impact of each touchpoint on customer engagement and conversion.

Hubspot 80

Hubspot Paid Content Analytics Top of Funnel 80

Martech

DECEMBER 26, 2023

Channel partner marketing means efforts to recruit and support third-party partners to expand a vendor’s market access. Get organized After years of going to market through channels, suppliers are finding that they are offering too many, or too complicated, partner support offerings.

Work Management 107

Work Management Advertising Agencies Ideal Customer Profiles Marketing Management 107

SmartBug Media

DECEMBER 5, 2023

Channel marketing is a strategy businesses can use by working with third parties to take your products or services to a larger audience. In this article, we’ll highlight the value add of channel marketing for CMOs. The cost of channel marketing is relative to the market you’re in. Is Channel Marketing Worth the Effort?

Advertising Channels 64

Advertising Channels Lead Scoring Lead Ranking Marketing Budget 64

SmartBug Media

AUGUST 16, 2023

Welcome to our blog series, where we highlight some of the latest updates from HubSpot! HubSpot has been our trusted partner and continues to innovate with new and improved products that drive results for our clients. Get ready to stay ahead and take your digital and inbound marketing strategy to the next level!

Hubspot 52

Hubspot Product Work Management Multi-Channel 52

Zoominfo

DECEMBER 19, 2018

For this reason, we recently published comprehensive lists of helpful YouTube channels for recruiters and YouTube channels for sales professionals. Up first on today’s list is a channel called Social Triggers TV. Up first on today’s list is a channel called Social Triggers TV. Today’s blog post is for you! 4. Koozai.

Youtube 220

Youtube Advertising Channels Work Management Marketing Attribution 220

Stevens & Tate

MARCH 29, 2021

HubSpot is one of the many CRM (customer relationship management) solutions that is available on the market; however, it is also considered one of the best. There are many reasons why you should consider implementing HubSpot, from the many features available to the customization options.

Social Media 76

Social Media Hubspot Media Marketing Management 76

DAGMAR Marketing

MARCH 12, 2024

Every year, HubSpot releases a State of Marketing Report, which shares several helpful new industry trends and insights to help your business thrive all year. 75.78% of consumers have used social media to search for or discover new products and brands. Social media is the new hot spot for online search. Personalization is key.

Marketing AI 52

Marketing AI Hubspot Marketing Report Planning 52

Sage Marketing

OCTOBER 17, 2023

When seeking a marketing automation tool that seamlessly integrates with Salesforce, HubSpot emerges as a top choice. But how can you ensure HubSpot and Salesforce work together effectively? So, in comes HubSpot. When a Salesforce opportunity is won, the contact’s lifecycle stage in HubSpot is set to ‘Customer.’

Hubspot 52

Hubspot Work Management Enterprise Management Marketing Automation Services 52

SmartBug Media

JULY 6, 2023

In this blog post, we'll explore the benefits of using API integrations in HubSpot, common use cases, considerations for integrating APIs with HubSpot, and best practices for successful integration. With API integrations, you can connect HubSpot with other software platforms to improve data accuracy and efficiency.

API 75

API Marketing Automation Services Hubspot Work Management 75

SmartBug Media

JULY 27, 2022

Whether you are new to HubSpot or an evangelist like me, chances are you are constantly seeking ways to optimize and extract more value from your HubSpot investment. How Can a HubSpot Integration Improve Results? Here are some common ways that HubSpot integrations show their value. apps in the HubSpot portal?

Hubspot 95

Hubspot Industry CMS Marketing Management Lead Scoring 95

Zoominfo

OCTOBER 5, 2021

Social Triggers TV Up first on today’s list is a channel called Social Triggers TV. The philosophy behind this channel reads as follows: Smart entrepreneurs who want to thrive in today’s marketplace must master the fields of psychology, marketing, and human behavior. Featured Video: How I Collect (And Organize) Testimonials.

Youtube 100

Youtube Advertising Channels Work Management Marketing Management 100

SmartBug Media

JULY 6, 2023

In this blog post, we'll explore the benefits of using API integrations in HubSpot, common use cases, considerations for integrating APIs with HubSpot, and best practices for successful integration. With API integrations, you can connect HubSpot with other software platforms to improve data accuracy and efficiency.

Marketing Automation Services 52

Marketing Automation Services Hubspot Work Management Marketing Management 52

Hubspot

SEPTEMBER 20, 2022

With social media, you can prospect at your fingertips — and sidestep the awkwardness of a traditional cold call. Of course, you can't afford to spend hours on social media each day, so which channels are worth your time? Read on to learn more about social prospecting, and discover which social media channels are most effective.

Social Media 64

Social Media Advertising Channels Peer-to-peer Cold Calling 64

Optinmonster

DECEMBER 28, 2023

Not sure where to start: email marketing vs. social media? Both email and social media marketing are promising channels to grow your business. In this post, we’ll share important insights into email and social media marketing. Which Drives More Sales: Email or Social Media? billion active social media users.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Hubspot

MARCH 31, 2020

And, while it might sound a little out of the ordinary that blogs are popping up on social media channels, like Instagram, it's not an out of the ordinary practice. Blog owners can see great success on social media. And … does every blog need social media? How to Know if Your Company Blog Needs Social Media.

Social Media 89

Social Media Advertising Channels Media Work Management 89

Brandpoint

APRIL 13, 2023

It’s no secret that video content is the name of the game when it comes to generating social media impressions, engagement and traffic. Here are some of the stand-out factoids from HubSpot and Vidyard’s 2022 Video Benchmark Report : Video creation increased 178% from 2020 to 2021. This, of course, is easier said than done.

Social Media 118

Social Media Traffic Top of Funnel Media 118

Sage Marketing

JUNE 14, 2023

Two prominent players in this space, HubSpot and Pardot , have garnered significant attention. While both platforms offer valuable features, we believe that HubSpot edges out as the preferred choice for businesses seeking a comprehensive and user-friendly solution. Why HubSpot Takes the Lead Over Pardot for Marketing Automation?

CMS Development 52

CMS Development Hubspot Marketing Automation Services Account Based Marketing 52

Sage Marketing

NOVEMBER 27, 2021

Perhaps you opened this article because you’re a new marketer, or because you’ve heard about HubSpot and are unsure what it really does, or because you’re my friend and I sent you this link to show you the cool stuff I get to do at my new job. HubSpot for Startup. HubSpot helps us do just that. .

Startups 98

Startups Hubspot Marketing Management Planning 98

Webbiquity

JULY 18, 2023

Those are just a few of the takeaways from HubSpot’s recently released The State of Marketing: Marketing Trends in 2023 from AI to Z report. This 46-page report is packed with stats and insights on all aspects of marketing from HubSpot and partners including Wistia and Litmus. ” Strange.

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

Hubspot

FEBRUARY 4, 2021

We've seen an explosion in brands using online channels to promote their services and products to potential customers. We've built HubSpot on the belief that you earn attention by being of value. That belief is at the very heart of HubSpot's success; creating remarkable content is what makes a remarkable brand.

Hubspot 101

Hubspot Advertising Mediums Startups Custom Publishing 101

SmartBug Media

FEBRUARY 1, 2022

We WON HubSpot Partner of the Year 2021 and we couldn’t be more excited or proud. This award is more important to us than any other award we go after because we live and breathe HubSpot and inbound. This is what our slack channels looked like this past Thursday during partner kickoff when the Impact Award winners were announced.

Advertising Agencies 52

Advertising Agencies Hubspot Paid Search Agency Inbound Marketing 52

Zoominfo

DECEMBER 13, 2018

Not too long ago, we compiled a list of top-notch YouTube channels for HR and recruitment professionals. Now, on to the ultimate guide to the YouTube channels producing the best sales content today! On Jeb’s YouTube channel you’ll find video content related to everything from sales leadership to women in sales. Go check it out!

Youtube 187

Youtube Advertising Channels Zoominfo B2B Thought Leadership 187

SocialPilot

JANUARY 21, 2024

Social media has too many things to offer to brands and users. A call-to-action can be a slight nudge for commenting on your social media posts or the final call to sign up for a free trial. You can even use social media CTA to distribute your gated content like downloading an ebook, templates, checklist, or more. Let’s explore!

Social Media 119

Social Media Examples Media Urgency Marketing 119

Litmus

JULY 14, 2022

And when we asked the email community surveyed as part of our 2021 State of Email report , 79% of respondents ranked email as their top three most impactful marketing channels. The post HubSpot and Litmus Share the 2022 Marketing Trends You Need to Know appeared first on Litmus.

Hubspot 101

Hubspot Trends Privacy Protection Advertising Agencies 101

Hubspot

DECEMBER 30, 2020

Lo and behold, in between two of my favorite pump-up jams, I hear a HubSpot audio advertisement trickle through my headphones. It’s not uncommon for me to see HubSpot ads on social media or Google, but Spotify was a new one. Advertising Experiments HubSpot Tried in 2020. Audio Advertising. “In

Paid Content 100

Paid Content Hubspot Advertisements Advertising 100

Webbiquity

FEBRUARY 13, 2018

According to Google Trends, social media marketing as a topic if search interest recently turned nine years old (or is about to turn 11 years old, depending on when you place its origin). We’re now long past the days of having to “sell” business executives on the value of social media for marketing. WordStream ).

Social Media 229

Social Media Stats Social Marketing Paid Search Agency 229

Lake One

JULY 20, 2023

Each of your answers takes you down a decision tree of potential HubSpot uses. Because while your sales team is there to meet leads and prospects, your executives want to meet new channel partners or distributors, and your R&D team wants to meet potential vendors.) Start by defining your goals. Are you exhibiting?

Trade Show 52

Trade Show Hubspot Planning Paid Search Agency 52

Sprout Social

JULY 25, 2023

Brands need the context social media metrics provide to meet today’s dynamic consumer space and take their business to the next level. That’s why leaders from more than 700 companies surveyed in the 2023 State of Social Media Report revealed that 85% of their business decisions were strongly informed by social data and insights.

Marketing Analytics Tools 140

Marketing Analytics Tools Social Media Top of Funnel Analytics 140

ATAK Interactive

JANUARY 17, 2020

For companies that use HubSpot, multiply that last sentence by 10x. Traditionally, HubSpot has marketed itself as a platform for inbound marketing. Create compelling content, publish it on your blog, schedule it on your social media channels, and watch as your inbox gets flooded with leads! In 2014, HubSpot added a CRM.

Hubspot 88

Hubspot Paid Search Agency Outreach Custom Publishing 88

SmartBug Media

APRIL 23, 2021

If you're new to HubSpot CMS, here is an SEO roadmap that will guide you through the main native SEO functionality and integrations. This will help you understand if there are other tools you may still need to invest in as you move your site to HubSpot. HubSpot hosts your site when you sign up for the CMS subscription.

CMS Development 98

CMS Development Hubspot SEO Marketing Analytics Tools 98

Porch Group Media

SEPTEMBER 24, 2019

What are CMOs’ Most Important Media Channels? More data, new technologies, daily digital advancements – these all contribute to more empowered consumers with access to more channels on which to research and purchase. The top channels CMOs prioritized as being very important or extremely important included: Social media – 79%.

Paid Content 40

Paid Content Advertising Channels Media Mobile Advertising 40

Valasys

JULY 31, 2023

Well, get ready to turn that dream into reality as we embark on a journey to unlock the secrets of lead generation channels and explore the art of effective customer acquisition. Imagine scrolling through your social media feed when suddenly, an ad pops up that speaks directly to your needs and interests. What is Customer Acquisition?

Lead Generation 52

Lead Generation Advertising Channels Sales Qualified Leads Generation 52

Martech Advisor

MARCH 22, 2020

Inbound Vs Outbound marketing channels differ in their approach and goals. While each channel offers uniquely to marketing objectives of brand awareness, lead generation and sales conversions, it is important to know which channel is most effective for your line of business. Inbound Vs Outboun d Channels.

Paid Content 98

Paid Content Advertising Channels Top of Funnel Advertising Agencies 98