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3 Rules for Better Video Marketing

Convince & Convert

While many have seen quick success implementing basic video marketing tactics and using YouTube to scale their video libraries, most don’t yet have an appreciation for how to approach this channel in a strategic manner and what the real potential is for video technology within the context of modern marketing and sales programs.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Backlinko) 49% of marketers agree that organic search offers the best ROI among all marketing channels. ThinkWithGoogle) Image Source: Think With Google Over 70% of people describe themselves as channel-agnostic, flexible about buying offline or online. Gitnux) YouTube mobile video consumption grows by 100% every year.

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The Rise of the Content Marketer « The Effective Marketer

The Effective Marketer

Besides the rise of social media as marketing channel, the emergence of marketing technology, more specifically Marketing Automation systems, in which you can configure the automated distribution of content to customers and prospects has been changing the way marketers see and create conent.

Planning 100
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How to put the "Viral" in B2B Marketing Viral Campaigns?

Ambal's Amusings

It’s thinking about how you can leverage the Groundswell – garnering attention in viral/social channels but then linking this engagement back to more traditional nurturing channels. The John Chambers Telepresence video on YouTube. Forrester Blog for Interactive Marketing Professionals.

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4 Ways to Elevate Your Marketing with Great Content

Adobe Experience Cloud Blog

New channels, strategies, and campaigns. Paired with video, we can create compelling content experiences on a variety of channels and glean unique insights from each. The brands that are leading the pack have nailed down these three key areas: content, channels, and insights. Take a New Approach to Content.

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12 Ways to Use Machine Learning in Digital Marketing

Single Grain

These tools pull together articles from preferred online destinations (blogs, social media channels, etc.) According to Forrester, marketing automation tool spend will reach $25 billion by 2023, and HubSpot, Marketo and Pardot make up 50% of that market. and personalize the content experience for your customers.

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2022 BEST SOFTWARE LIST

TrustRadius Marketing

KnowBe4 has been named a leader in the Forrester Wave(â„¢): Security Awareness and Training Solutions, Q1 2020 and #1 Support, #1 Usability and #2 Feature Set in the 2021 TrustRadius Awards. Interaction Channels. Adobe Marketo Engage. Enterprise strength reporting, showings stats and graphs for both training and phishing.