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Adobe Experience Cloud Blog
APRIL 19, 2019
Video ads are one of the most potent tools in a marketing arsenal. So why do so many event marketers ignore it? According to a 2018 Animoto report on social video trends, 93% of business score new customers from video marketing on social media. Promote across online channels.
Oktopost
AUGUST 10, 2022
Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more from renowned B2B marketing leaders? Marketing comes down to people, math, and a whole lot of processes. But with so many processes in place to measure, have we, as marketers, lost the ability to humanize the customer experience?
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SpotMe Blog
SEPTEMBER 15, 2022
How long does content marketing for events take you? And how much of your marketing budget do you spend? If you’re like most other enterprise event marketers, probably a long time and a ton of money. But there’s a way to significantly reduce the amount of time and money you spend producing event content.
Vidyard
OCTOBER 3, 2018
There comes in a time in every marketer’s career when they involuntarily shriek, “Save us from cat videos!” But they do shake their fist at YouTube for sucking prospects down a time-wasting vortex. A video library is an owned video channel that brands can use to manage all of their video content.
Vidyard
OCTOBER 3, 2018
There comes in a time in every marketer’s career when they involuntarily shriek, “Save us from cat videos!” But they do shake their fist at YouTube for sucking prospects down a time-wasting vortex. A video library is an owned video channel that brands can use to manage all of their video content.
Adobe Experience Cloud Blog
FEBRUARY 12, 2014
Marketers love to talk about multi-channel marketing – campaigns are most effective when they span multiple channels and techniques. Here are some create ideas for “multi-channel” wooing: Send a YouTube link to his/her favorite song. Make him/her laugh – send a meme or a funny YouTube clip.
Adobe Experience Cloud Blog
OCTOBER 26, 2011
Here’s an amazing example of how you can transform press into celebrity with effective, multi-channel marketing. They issued a press release about the new off-site event and coordinated a press conference, pulling media personnel from OpenWorld itself. Event Marketing. Social Media Marketing. Conclusion.
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