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9 YouTube Channel Ideas to Help You Choose Your Own

Hubspot

Starting a YouTube channel is a lot of work. To help inspire you, we found nine popular YouTube categories that you can start a channel about. Read on to learn why viewers love to engage with these types of YouTube videos, and start ideating your YouTube channel today. YouTube Channel Ideas.

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How to Use Content Marketing for Customer Retention

Marketing Insider Group

To retain customers, you should publish quality content consistently, create a smooth onboarding process, educate your audience, and focus on making things as convenient as possible for them. Word of mouth marketing (WOMM) is still one of the most effective ways to share offerings and promotions with a larger audience.

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3 Digital Marketing Trends that Belong in Every Business Strategy

Navigate the Channel

They’re exploring options and digital marketers can provide valuable content or educational resources to influence their decision-making. The continuing significance of micro-moments for digital marketing lies in their potential to shape consumer decisions and foster brand loyalty.

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Ready To Advertise Online? 7 Strategies To Get Started

Marketing Insider Group

Word of mouth is the best publicity, but it’s not enough to sustain a thriving business. Advertise on effective channels, work with micro-influencers, and make your ads engaging. Choosing the Right Channels If you want to sell hard hats, you should put up ads wherever construction workers frequent. So, what really works?

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12 Social Media Marketing Examples To Help Inspire Your Own

CoSchedule

A hype-instilling campaign across Instagram and YouTube that got people excited and ready to buy the footwear before the launch date. Source On YouTube, they created a humorous intro video — using compelling storytelling elements to share Allbirds’ value proposition (its eco-friendliness). Their launch campaign? Wondering how?

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Brand experience: Why it matters and how to build one that works

Sprout Social

This could be via your social media channels, website, in-store, during events or with your customer care team. It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. What is brand experience? Why does brand experience matter?

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Zero to Hero: A Content Marketing Guide for Brands That Are Just Getting Started

Scoop.it

Marketers swear by its effectiveness in generating leads and sales, building brand awareness, and even boosting customer loyalty. But, when starting, you want to ensure you’re prioritizing the quality of content over a number of channels. You might have heard that content is an elixir for growing a small business.