channel social De-duplication Related Topics 
Biznology
JANUARY 30, 2015
Customers interact with us through a variety of channels, and often provide us with conflicting information. How do I match and de-duplicate customer records effectively? Measuring the impact of each touch in our omni-channel world is driving us nuts. How should I handle unstructured data, like social media content.
Only B2B
NOVEMBER 28, 2019
The top B2B marketing players are cutting down the complexities of demand generation strategies that cover different marketing targets, channels, and lead sources. Problem #2: Limited Marketing Channels. B2B marketers may also not be able to compare marketing channels effectively, without time-consuming data.
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Biznology
AUGUST 26, 2013
Companies that sell through channel partners will have a mix of customers, from distributors, agents, and other business partners, through end-buyers. Unique identifier (to match and de-duplicate records). Web data, from cookies, registrations and social media. Customer service history. Sales and marketing contacts.
Only B2B
NOVEMBER 28, 2019
The top B2B marketing players are cutting down the complexities of demand generation strategies that covers different marketing targets, channels and lead sources. Problem #2: Limited Marketing Channels. B2B marketers may also not be able to compare marketing channels effectively, without time-consuming data.
SmartBug Media
APRIL 17, 2020
Marketo allows you to manage truly multi-channel marketing experiences across social, web, and digital ads—and sales empowerment tools help your reps build consistent email journeys throughout the customer lifecycle. De-duplicate your leads. But its potential goes far beyond email and event management.
ClickZ
JULY 22, 2020
The tool performs a variety of data cleansing tasks including bulk updates/deletions, merging duplicates, data formatting for consistency, and data standardization/cleansing. In addition to capturing signals from multi-channel touchpoints, Medallia uses data to analyze and predict outcomes based on the signals its tracking.
Pam Didner
SEPTEMBER 16, 2020
Social Media. Are you managing social media channels? What marketing channels are you responsible for? Communicate with sales the types of content or email that are sent to existing customers so they can avoid duplication. Social Media. In the B2B world, sales see social media as the top of the funnel.
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