Remove channel de-dupe social
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7 not-quite-predictions for marketing technology in 2016

chiefmartech

But what I think is really going to hurt is that advertisers are going to have new paid channels to invest in that have greater efficacy. ” — the rise of new search-like channels in virtual assistants, such as Facebook M, will provide exciting demand-driven opportunities for paid presence. The biggest will be “Search 2.0”

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Five tools that can help you break free from data paralysis

ClickZ

If done manually, analyzing data for the purpose of making business decisions and improvements requires many steps that may include exporting and combining data from different sources, de-duping data so that it can be appropriately charted and analyzed, and entering certain data points by hand.

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Advances in Advertising Attribution: What You Need to Know

Digilant

Attribution across different marketing channels continues to be an evasive and near-impossible challenge for marketers to solve. Technology platforms have emerged with solutions guaranteeing a full view of a person’s journey from awareness, consideration, and purchase intent across all channels. .

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Advances in Advertising Attribution: What You Need to Know

Digilant

Attribution across different marketing channels continues to be an evasive and near-impossible challenge for marketers to solve. Technology platforms have emerged with solutions guaranteeing a full view of a person’s journey from awareness, consideration, and purchase intent across all channels. .

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Advances in Advertising Attribution: What You Need to Know

Digilant

Attribution across different marketing channels continues to be an evasive and near-impossible challenge for marketers to solve. Technology platforms have emerged with solutions guaranteeing a full view of a person’s journey from awareness, consideration, and purchase intent across all channels. .

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Technographics – Backbone of modern B2B

Datafusion Solutions

What social demographics are to human populations, firmographics are to businesses. For example, your technographic research may tell you more about which channels they use, what technical issues they might be facing, and even which problems don’t affect them.

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Explosive Growth in Marketing Tech: 7 Categories to Implement Now

Adobe Experience Cloud Blog

While cleaning up your data and de-duping your database can be a tedious task if you do it manually, there are many products, like Ringlead , that can help analyze, clean, and protect to your data to ensure you are sending out the most optimized campaigns. Social Management. Event Management.