channel interactive 
Convince & Convert
SEPTEMBER 14, 2010
But marketers have always reached out to communities in many forms, and each new medium has taken its turn as Holy Grail for customer influence. However, for marketers, a social media address is insufficient to manage that channel. Foremost, we need a way to convert with whom we interact in social media into real prospects.
Salesforce Marketing Cloud
MAY 2, 2022
CDPs usually include a customer database, marketing automation, multichannel campaign management, data analytics, and real-time interaction management. Essentially, CDPs create a marketing database with data of all the interactions with your brand. Real-time engagement across channels. The result?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Customer Experience Matrix
JULY 28, 2009
Like most consumer marketing automation products, Enteria is primarily focused on outbound campaigns. Users construct each campaign from components including filters (list selections), paths (segment definitions), channels (messages), suppressions and deduplication rules. They can also manage seed lists and control groups.
Heinz Marketing
FEBRUARY 8, 2021
If you were involved in database marketing, B2B marketing, before marketing automation, you’re probably familiar with a little company called Epiphany, which was all about database marketing, which was all about precision marketing. The third piece is then orchestrating the interactions.
Online Marketing Institute
JULY 31, 2009
" B2B lead marketing is evolving incredibly fast, much more due to the changing expectations and behaviors of purchasers than because of proactive innovation by marketers. There is better user experience, one console, and better leverage and the ability to create, extend and track a dialogue across multiple channels.
Expert insights. Personalized for you.
123 
Let's personalize your content