InsideView Reaches Social Media Milestone of 5,000 Followers
Sales Intelligence View
JANUARY 31, 2012
On January 26th, InsideView reached its 5,000th follower. Although some may not view this as an astronomical milestone in the metrics of social media, to us it is a huge accomplishment. Though more followers is always nice to have, we’ve held the position that its better to have 200 engaged members in our community than 10,000 people that don’t really care what we have to say and never interact with us. InsideView marks each follow as the establishment of a relationship geared towards benefiting all individuals throughout all cornerstone of business.
How are successful salespeople leveraging social media for selling? – Creating Value
Sales Intelligence View
DECEMBER 27, 2011
This is the final post in a study we created along with Focus.com to discuss the best practices to leverage social media for sales teams. This is going to be a 3 part series that covers what successful salespeople are doing to leverage social media in lead generation and accelerating their opportunities. Much appreciation to these experts for taking the time to address the question “ How do your successful salespeople leverage social media for selling? “. Social media provides platforms for the individual sales rep to stand out from the crowd like never before.
78 Tweetable Moments From Social Media Plus #SMPlus
B2B Marketing Insider
NOVEMBER 17, 2011
This week I attended the Social Media Plus conference in downtown Philadelphia, PA and for the second year in a row, the organizers of the event did an amazing job bringing together some of the best minds in social media in both the speakers and the attendees. But read on and hear the 78 Most Tweetable moments from over 40 social media rock stars… @LauraDuran: Social media is a fundamental shift … it is a great democratization of content and influence says @Michael_Nutter. What is the ROI of social media? Social MediaServe. Don’t Sell.
All CMOs are Planning to Increase New Customer Acquisition: How Predictive Can Help
NOVEMBER 13, 2015
Our Data Cloud covers financial, social media, firmographic, website, technology, and news sources. In short, intent data is collected via cookies from search engines, communities, media sites, blogs, forums, etc. Find the Right Channel, Message and Campaign for Outreach. How Predictive Marketing Can Help You Acquire New Customers. Find High Potential Targets.
Enabling B2B Social Selling with Social CRM
Social Media B2B
AUGUST 2, 2010
Social CRM actually means a lot of things to a lot of people: community management, customer support through social channels, and social sales and marketing – benefiting both B2C and B2B companies. and discussed how the control of a company’s brand has transitioned from corporate marketing departments to customer-to-customer conversations taking place in social media. But given social intelligence about customers can be anywhere and everywhere, how can we efficiently monitor the vast social media landscape without adversely impacting sales productivity? Customer 2.0
Top 56 B2B Marketing Posts October 2010
B2B Marketing Zone Posts
NOVEMBER 2, 2010
Is social media creating a generation of cowards? October 10, 2010 I’ve been asked about my perspective on Malcom Gladwell’s article, “ Small change: Why the revolution will not be tweeted.&# My take on it may surprise you … and provide uncomfortable reading if you are a parent or social media junkie. Social media and leadership. Twitter success stories: Explaining the ROI of Twitter , October 11, 2010 Measurement and ROI are constant themes in the social media world. What’s the Best Social Media Monitoring Tool? What is Social Media’s Next Big Thing?
Top 15 Marketing Books of 2016
It's All About Revenue
DECEMBER 23, 2016
The co-authors are the Chief Marketing Officer and the VP of Enterprise Sales at InsideView, a software as a service company that has profitably aligned its sales and marketing efforts. And, they’ll tell the world on social media and review sites how awful you are. Roland Smart serves as the VP of Social and Community Marketing at Oracle. What a year it’s been!