Remove case search-engine
article thumbnail

Marketer of The Month Podcast- EPISODE 077: Brand Awareness Using the Best SEO Tactics and the Ideal Wikipedia Strategy

Outgrow

Creating and developing a Wikipedia Page for your business. Pierre also frequently speaks at trade shows for the industry and writes for Search Engine Journal and other publications. . EPISODE 077: Brand Awareness Using the Best SEO Tactics and the Ideal Wikipedia Strategy. There are a lot of alternative Wikipedia sites.

article thumbnail

Understanding Google SERP Features in 2021: The Complete Guide

KoMarketing Associates

Understanding Google search engine result page – or “SERP” – features has always been an essential part of SEO for B2B digital marketers. SERP features are all the little widgets of information Google (or Bing) can put into the search results. What is a “Zero-Click Search?”. What Are SERP features?

SERP 295
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What is a keyword ontology?

Biznology

A keyword ontology is a knowledge graph describing relationships between the keywords your target audiences frequently use in search queries and the products and services you sell. Not that your audience always comes to the content that sells your products through search. a structured database of the information in Wikipedia.

Keywords 197
article thumbnail

How Google (Actually) Works

seo.co

Google is undoubtedly the world’s greatest search engine. In plain terms, Google holds a monopoly as not only the most used search engine, but also the most popular online resource. Improving your website’s ranking on a search engine is called search engine optimization (SEO). What is Google?

Google 105
article thumbnail

Increase Click Throughs with Compelling Meta Descriptions

ClearVoice

Meta descriptions are one of the most important aspects of search engine optimization for your web content. Meta descriptions are the brief text snippets that appear below a page’s title in the search engine results pages. Web visitors can’t see the meta tags — but search engines can.

article thumbnail

The Top 5 SEO Trends in B2B Marketing Strategy

Marketri

AI and Search Generative Experience (SGE) SEO is undergoing a transformation, driven by AI and Search Generative Experience (SGE). Simply put, search engines are becoming smarter, tailoring search results to match the unique, detailed queries of users. This is fundamentally about building trust.

article thumbnail

How to Map SEO Keyword Research to the B2B Buyer Journey

KoMarketing Associates

The application of keyword research is also a critical component of this process, since search engines are a primary acquisition channel bringing prospects to a B2B website. Understanding Search Query Intent. Identify Content Marketing Objectives in Search Results.