Banners Don’t Drive Leads in B2B Marketing
Digital B2B Marketing
MARCH 7, 2013
Lead generation is still one of the top objectives of enterprise B2B marketers and many B2B publishers continue to propose banners as a way to deliver leads. Every rule has an exception, in this case the exception is retargeting. With CPMs often below $2.00, price alone makes a huge difference. The Fine Print. It is dirt cheap.
100 
Let's personalize your content