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How to Turn a Case Study into a Customer Success Story

Hubspot

These five elements encompass a customer success story — a transformation from a regular case study to an enticing piece of content that encourages a reader to explore what your company has to offer. When people think about writing a case study , they might feel a daunting rise of tediousness, or perhaps writer's block.

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Microsoft buys LinkedIn: the largest martech acquisition in history?

chiefmartech

Last week, Microsoft announced that it was acquiring LinkedIn for a whopping $26.2 This is the largest acqusition in Microsoft’s history — over three times the size of its acqusition of Skype for $8.5 LinkedIn Sales Navigator is a great example of the company marketing this capability. of LinkedIn’s total revenue.

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Your 2020 Crisis Marketing Strategy: Marketing Communication and the Coronavirus

Martech Advisor

It helps to work with a PR agency in case the in-house personnel doesn't have this kind of experience. You should also have in-house spokespersons in case you have to interact with media or publications. To conduct meetings, they largely rely on communication apps like Slack or Skype and Zoom for video conferencing.

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Podcasts and Facebook Groups Are the New Community Levers

Convince & Convert

Jason chose Facebook because while LinkedIn Groups are great and accomplish similar goals, Social Fresh doesn’t have the bandwidth to run both. They’re not logging into LinkedIn every day.”. If you could do a Skype call with any living person, who would it be? Our customers are logged into Facebook every day.

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Six Ways to Connect with Hard-to-Reach Business Buyers

Webbiquity

Influencer marketing can be viewed as a special case of partner marketing. Then technologies like Skype, lower-cost video conferencing, and web conferencing tools seemed to make live meetings needless. Work With Industry Influencers. A decade ago, people were talking about the death of trade shows and conferences.

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Top seven chatbot platforms and tools available

ClickZ

Reply.ai’s chatbot tool can be used across Facebook, websites, and Skype. Case study. Case studies. Allows you to connect with 100 cloud-based apps – GitHub, Freshdesk, Google suite, Insightly, Jira, LinkedIn, MailChimp, Salesforce, Office 365, and many more. In case of customizations, you can get a quote.

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B2B Webinar Best Practices for Marketers to Win ‘Em Over

Rev

It exists like a B2B Case Study , to prove credibility, engage your audience and teach a valuable lesson. There’s multiple training resources you can find on YouTube – to make yours stand out, offer it on LinkedIn. In a world where we can Skype or Zoom Call our clients, video makes things intimate and personal.