The Point

NOVEMBER 9, 2010

In this case, an invitation to download a recorded Webcast, Adobe combines a clean email design with clear, concise selling copy that gets to the point quickly and with a minimum of fuss. I don’t really know this is a Webcast until I read the body copy, and even then it’s not entirely clear what I’m being asked to do.

Webcast 100

Webcast Advertising Benchmark Email Campaigns Case Studies 100

Leadspace

AUGUST 15, 2019

Business White Papers and Customer Case Studies. Business white papers and customer case studies provide substantial data to back up your claim and they are excellent ways of generating leads. Webcasts allow you to cover a topic with multiple viewers at one time. Videos and Blog Posts.

Webcast 48

Webcast Business Case Studies Case Study 48

Webbiquity

JUNE 16, 2015

– Case studies (65%). – Webinars (63%). – White papers and research reports (59%). More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. – Videos (63%). – Blogs (62%). TopRank ).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

KoMarketing Associates

MAY 1, 2013

Webinars/webcasts (88%). Case studies (86%). As it pertains to tactic effectiveness, software marketers claim to get better results from webinars than their B2B peers do (71% vs. 61%). YouTube (69% vs. 61%). Videos (87%). LinkedIn (87% vs. 83%). Facebook (82% vs. 80%). SlideShare (29% vs. 23%).

Marketing Management 120

Marketing Management Marketing Budget Budget Programs Peer-to-peer 120

Content Standard

DECEMBER 9, 2014

Big players like Facebook , with its new autoplay addition, and Condé Nast , which recently hired YouTube stars for its own original video push, are also pulling out all the stops and taking advantage of the growth and effectiveness of video.

Demand 40

Demand Video Marketing Webcast Paid Search Agency 40

Online Marketing Institute

DECEMBER 6, 2011

Case Studies. White Paper Library. White papers (19% increase). Every social media channel is seeing increased adoption, often by 15-20%: YouTube: 47% increase. Case studies: 32% increase. Webinars/webcasts: 25% increase. Skip to content. Benefactors. Original Research.

Advertising Benchmark 40

Advertising Benchmark Budget Programs Marketing Report Statistics 40

Zoominfo

JULY 11, 2018

48% of marketers plan to add YouTube to their content strategy in the next year ( source ). Buyers say they will share information in exchange for webinars (79%), white papers (76%), third-party/analyst reports (66%), e-books (63%), and case studies (57%) ( source ). B2B Content Marketing Spending.

Statistics 255

Statistics B2B Marketing Marketing Budget Creation Planning 255