Remove vertical

Webbiquity

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Seven Ways to Create Killer Marketing Videos [Infographic]

Webbiquity

digital marketing directors) or vertical (e.g., These detailed target B2B buyer descriptions include several elements: Firmographics: What size of company does your buyer likely work for? Is your target audience horizontal (e.g, healthcare providers)? Are your buyers likely concentrated in one or a few geographic areas (e.g.,

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Web Wise on the Sales Side

Webbiquity

In the case of a remote sales team, you could substitute a video tour of your offices or use client case studies or video testimonials that reinforce your intended messaging. If you sell commitment to a vertical market, then show your various associations and Industry Board of Advisors. An Interactive Experience.

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Six B2B Website Design Best Practices that are Important to Know

Webbiquity

Design for vertical scrolling. For example, our website features screenshots of our clients’ websites before and after we’ve redesigned them: On the other hand, website design for manufacturing companies can focus on product use cases, user stories, and case studies. Use imagery and visuals to create an engaging website.

Design 260
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12 Crucial Do’s and Don’ts for B2B Influencer Marketing

Webbiquity

This presentation from Twin Cities Startup Week starts with clarification of how B2B influencer marketing works (and how it differs from the B2C type), ends with a case study, and in between details a dozen key do’s and don’ts for achieving success. That group is different for every vertical market.

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Best SEO Link Building Guides, Tips and Tools of 2010 (So Far)

Webbiquity

Top 100+ Link Building Resources by Vertical Measures Blog. Case Study: I Listened to Google and I Failed by Graywolf’s SEO Blog. This case study puts Google’s linking advice (see post above) to the test. Simple tips for improving your website’s links by iMedia Connection. Share this on Bebo.

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24 More of the Best Facebook Guides, Stats and Rants of 2012

Webbiquity

5 Successful Facebook Marketing Campaigns – Case Studies by jeffbullas.com. Ken Mueller makes a compelling case for, well, not quite ignoring Facebook’s Insights, but at least putting those numbers in proper perspective. Facebook Promoted Posts and Other Recent Updates of 2012 by Vertical Measures.

Stats 100
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37 Fantastic SEO Guides, Tips and Tactics

Webbiquity

In this must-read case study for any site hit by Panda, Glenn Gabe explains how even a large, mature, well-respected website with a stellar link profile can get hit with Panda penalties, what caused this to happen, and the single most important thing that needed to be done to regain ranking and traffic.