Biznology

AUGUST 10, 2015

Regardless if you’re a small, medium, or large company, and regardless of the vertical you are in, your business can benefit from the efficiency and the productivity of what corporate video marketing can do to give information and drive action. Videos that explain how you deliver your professional services. Customer testimonial videos.

Top of Funnel 80

Top of Funnel Buyer's Journey Video Marketing FAQ 80

Biznology

FEBRUARY 17, 2016

The more off-beat queries can lead you to create whole new categories of content designed to appeal to particular audience segments or industry verticals. Buyers further along the journey are probably on the lookout for case studies or white papers. But the outliers shouldn’t be ignored, either. Mine Your Client Presentations.

Content Marketing 80

Content Marketing Generation Content Buying Cycle 80

Biznology

JUNE 25, 2013

The vertical’s catnip, if you will. While most social media trappers, AKA content marketers, write content that is meaningful to them personally, professionally, or in relation to the work they do or have done — their experience; many tend to surf trends.

Social Media 80

Social Media Social Marketing Media Planning 80

Biznology

DECEMBER 2, 2014

This information can be presented in a variety of formats, including news, video, white papers, e-books, infographics, case studies, how-to guides, question and answer articles, photos, etc.” ” Notice a strange similarity to Inbound Marketing? They’re dance partners.

Social Media 80

Social Media Social Marketing Advertising Agencies Media 80

Biznology

JUNE 10, 2014

I believe that topic-specific “vertical” SNS’s are very important, but I also think that the model needs to be University-like – a modularized SNS. Communities that are too vertical tend to shoe horn the “general topics” conversations into hidden “off topic” eddies. and then build for the users base, withholding judgment.

Digg 80

Digg Verticals Communities Social Networks 80

Biznology

DECEMBER 17, 2013

So to, people often reject outdated (or seemingly outdated) websites, and they’ll dismiss you, too, if you’re using Ye Olde Busyness Lingoe instead of the most current language, testimonials, references, case studies, client list, and white papers. A lot changes in 22 months.

Marketing Websites 80

Marketing Websites Paid Content CMS Development Industry CMS 80