Marketing Craftmanship

OCTOBER 14, 2014

This goal is rarely accomplished through anonymous or identified client / customer “case studies,” which are widely used, that prospective clients rarely read, and often carry the same level of credibility as references on a job applicant’s resume. Wittreich website case studies'

Case Study 100

Case Study Case Studies Studies B2B Thought Leadership 100

SEMrush

NOVEMBER 10, 2021

We added “Guaranteed Lowest Prices“ to the end of the page title. Check out the result of this SEO split test.

Case Study 101

Case Study Case Studies SEO Studies 101

Outgrow

APRIL 7, 2020

Outgrow Chatbot Case Study: How StepOne Agency Increased Their Leads By 2.67x. And however much we tell you about Outgrow interactive content, nothing’s going to be as good as a juicy case study. So here’s an Outgrow chatbot case study to show how StepOne Agency 2.67x-ed their leads by using the Outgrow interactive tool.

Outgrow 52

Outgrow Case Studies Case Study Paid Search Agency 52

NuSpark Consulting

JANUARY 15, 2016

Case studies are bursting with promise for use in B2B lead generation and sales. Why Case Studies? Why do marketers at B2B companies write case studies? Why do marketers at B2B companies write case studies? And if content is king, case studies are the crown jewels.

Case Study 100

Case Study Case Studies Studies B2B Marketing 100

Digilant

MAY 7, 2019

This business model allows them to advertise a lower price and in some cases pass along savings to consumers, resulting in stolen market share from legacy brands.Brand loyalty drivers have evolved. Case Study: CPG Brand targeting Millennial Moms. Gen Z and Millennials prefer experiences over product. Let’s get into it!

Case Studies 55

Case Studies Case Study Studies Advertising Agencies 55

Outgrow

OCTOBER 9, 2019

Outgrow Interactive Case Study: How Inventrom Generated 30000+ Leads . This is an interactive quiz case study that details how Inventrom, an IoT platform generated 30000+ by using Outgrow interactive content. They decided to offer their IoT and ML training at a highly discounted price to engineering students.

Case Study 45

Case Study Case Studies Outgrow Studies 45

Convert

SEPTEMBER 13, 2021

Of all the A/B tests I’ve seen over the years, the simplest, most profound, and most impactful are studies around pricing. Why A/B Test Pricing? Pricing is fundamental to your business’ success. The price tag and the way you display your product prices can make or break sales. The Perception of Price.

Pricing 64

Pricing Price eCommerce Case Studies 64

TrustRadius Marketing

MAY 2, 2022

If you’re a startup or small business you should also see our free VoIP pricing article. Talkdesk Pricing Model. You should go into the consultation thinking of their price plans as estimates, just in case. The Experience Clouds plan has all Elite features, but there is no upfront pricing offered.

Pricing 52

Pricing Price Enterprise Management Work Management 52

Online Marketing Institute

AUGUST 17, 2018

For the 21% who still arent convinced, this article will prove that influencers are worth the price. Invalid e-mail Weekly updates As published Learn Topics Certifications Series Events Blog About About OMI For Business Pricing Instructors Support Contact Us FAQs ©2023 Tirta, LLC, inc. All rights reserved.

Case Study 52

Case Study Case Studies Studies Advertising Agencies 52

Convert

NOVEMBER 2, 2022

Take a look at this case study to see how an antiperspirant DTC brand increased their purchase rate by 18% using Viddy Stories. Take a look at this case study to see how a tattoo aftercare brand increased their average user session duration by 76% by adding Viddy’s Floating Players on their PDPs.

Case Studies 59

Case Studies Case Study Video Marketing Studies 59

Contently

APRIL 15, 2016

With Gisele Bündchen on the cover, the 262-page glossy stood out immediately, justifying its ambitious price point of $9.99—$4 more than the top fashion magazines at the time. The post The Marketer’s Guide to Luxury Content: Trends, Case Studies, and ROI appeared first on The Content Strategist.

Case Study 88

Case Study Case Studies ROI Studies 88

Moz

MAY 17, 2020

Later, you will be presented with a case study, where we used SEO sprints for a chain of opticians. I’ll dig into each of these steps in the case study below. The DriveSafe case study. They retail at $500 (USD), so it is not a low-priced item, but they are the safest solution in the market.

Case Studies 73

Case Studies Case Study Studies SEO 73

Digilant

MAY 7, 2019

This business model allows them to advertise a lower price and in some cases pass along savings to consumers, resulting in stolen market share from legacy brands.Brand loyalty drivers have evolved. Case Study: CPG Brand targeting Millennial Moms. Gen Z and Millennials prefer experiences over product. Let’s get into it!

Case Studies 40

Case Studies Case Study Studies Advertising Agencies 40

Digilant

MAY 7, 2019

This business model allows them to advertise a lower price and in some cases pass along savings to consumers, resulting in stolen market share from legacy brands.Brand loyalty drivers have evolved. Case Study: CPG Brand targeting Millennial Moms. Gen Z and Millennials prefer experiences over product. Let’s get into it!

Case Studies 40

Case Studies Case Study Studies Advertising Agencies 40

Kapost

MAY 23, 2016

From conference sessions, to keynote speakers , to lunch and learns, and case studies—not to mention the various Sirius Tracks you can participate in—there’s an abundance of activities happening every hour. This year’s lineup includes a variety of customer case study presentations from top-tier companies.

Case Study 54

Case Study Case Studies Studies Account Based Marketing 54

TrustRadius Marketing

APRIL 13, 2022

You’ll see their case studies stats quoted in many SMM articles. The price will fluctuate depending on which social media platforms you need to reach your target audience. Agencies can also price services separately within your monthly bill when it’s a series of services not a subscription. Sprout Social .

Paid Content 52

Paid Content Social Media Pricing Price 52

Webbiquity

OCTOBER 5, 2021

One downside is that “More than 40% of businesses expect shortages, price increases, shipping delays, and logistical issues.” ” But that is potentially good news for vendors that are able to deliver and keep price increases in check. Testimonials: Customer reviews and case studies are big.

Enterprise Management 309

Enterprise Management Work Management Marketing Management Paid Search Agency 309

ClickZ

NOVEMBER 5, 2019

The site enables users find and book cheap flights, trains, and buses by comparing prices across multiple carriers. Per the case study, “Interactions’ partnership with Kiwi.com will continue to grow and evolve as Kiwi.com’s business does. The company employs over 2900 people and manages an average of 10,000 bookings a day.

Case Studies 49

Case Studies Case Study Work Management Marketing Management 49

Biznology

JULY 15, 2013

You decide: 56% of US consumers prefer like the idea of remote healthcare (source: Price Waterhouse Cooper ). ” Here are 7 case studies that prove the ROI of mobile for healthcare marketers. The American Heart Association case studies in one of ours. Image via CrunchBase. HEALTH CARE FOR THE UNINSURED.

Case Study 80

Case Study Case Studies Mobile Marketing ROI 80

Marketing Insider Group

MAY 10, 2023

You should look for an agency with some knowledge about your industry, excellent communication skills, and transparent pricing. The agency’s website should have sufficient testimonials and case studies that show continued success. Work with a company that doesn’t tiptoe around the price discussion.

Marketing Agencies 2 271

Marketing Agencies 2 Paid Search Agency Advertising Agencies Ad Agencies 271

Sword and the Script | B2B

MARCH 26, 2024

Thought leadership brings pricing power The survey found 60% of decision-makers “say that good thought leadership makes them willing to pay a premium to work with that organization.” In other words, companies that develop genuine thought leadership have more pricing power. 43% said it “offers concrete guidance and case studies.”

B2B Thought Leadership 83

B2B Thought Leadership Thought Leadership Studies B2B 83

Webbiquity

JANUARY 19, 2023

This includes providing value through content such as whitepapers and case studies, engaging in conversations via social media channels, offering incentives that build loyalty over time, delivering exceptional customer service , and following up regularly with clients to ensure satisfaction.

Work Management 217

Work Management Marketing Management B2B Marketing B2B 217

Webbiquity

APRIL 5, 2023

Read reviews and case studies from similar businesses to see how the system has worked for them. Demos will help you understand the features, capabilities, and pricing of different systems and see how they align with your needs and goals. Do your research to find the options that best meet your system requirements.

Digital Asset Management 251

Digital Asset Management Work Management Marketing Management Software 251

nDash

AUGUST 20, 2018

So what’s the ideal price point for a freelance writer? There are three things to consider when pricing your services: . #1. There’s a fine line between overpricing yourself, and potentially driving away clientele, and under-pricing yourself, and ultimately dismissing your expertise. Industry Standards.

Pricing 53

Pricing Price Service Ideal Customer Profiles 53

Directive Agency

NOVEMBER 23, 2019

As a search marketing agency, one of the first things most clients ask us about our services is, “What is the right PPC agency pricing?”. Numerous factors go into PPC agency pricing, and quite frankly, there is no perfect PPC pricing model. Different Types of PPC Pricing Models. Performance pricing seems to make sense.

PPC 52

PPC Lead Ranking Paid Search Agency Pricing 52

nDash

NOVEMBER 3, 2021

While pricing content might seem arbitrary, getting it wrong carries significant risk. So, to help you gain a better understanding of content rates and prices, we put together this guide based on 100,000+ real-world transactions in the nDash platform. First, the prices in this guide are not fixed. Prices (average).

Top of Funnel 98

Top of Funnel Case Study Case Studies Work Management 98

Optinmonster

MARCH 29, 2024

Do you want to learn how to price a product so you can hit the sweet spot between value and profit? If you’re a small business owner or work for a startup, it can be tricky to determine the best price for a new product. consumers , 93% said the price of a product can make or break a sale. What Is Product Pricing?

Pricing 94

Pricing Price Lead Ranking Product 94

Rev

MARCH 8, 2023

This process can involve various activities such as identifying market segments, setting pricing strategies and converting leads to customers. But they play a crucial role in helping your company make informed decisions about pricing, product offerings and investments. Think about it.

Ideal Customer Profiles 78

Ideal Customer Profiles Sales Management Examples Generation 78

Binary Demand

FEBRUARY 23, 2024

Improves customer retention 90% accurate customer churn prediction Leads to price optimization Reduce marketing costs by 30% Harnessing big data and analytics for hyper-personalizatio n The big data and analytics revolution has powered up hyper-personalization like never before. This serves as the foundational step for budgeting.

Demand Generation Agencies 116

Demand Generation Agencies Demand Generation Demand Account Based Marketing 116

Tiecas

MARCH 11, 2024

Providing CAD files is a powerful “sales enabler” – according to a study by CADENAS PARTsolutions , a staggering 82% of CAD/BIM downloads convert into actual sales. Case Studies: Real-world examples demonstrating your capabilities in their specific industry are much more persuasive than vague claims.

Marketing Websites 98

Marketing Websites High Quality Lead Case Studies Paid Search Agency 98

Optinmonster

JANUARY 24, 2024

Go 1 Step Further: Conduct a Case Study 7. In other words, when they’re confident that they’ve received a value that is greater than your price. In a case study, you work with a customer to tell the story of how your product contributed to their success. Use Both Email Automation & Direct Asks 2.

Ideal Customer Profiles 76

Ideal Customer Profiles Tips Case Study Case Studies 76

Zoominfo

JANUARY 26, 2021

Elevating Buying Journeys: Large companies are willing to pay the price for the high level of support they require, and they usually come to the table with clear and realistic expectations. Create Case Studies To Demonstrate Value. Qualify The Leads You Already Have. Customize Your Demo And Solution.

Enterprise Management 189

Enterprise Management Lead Generation Lead Scoring Lead Ranking 189

ClearVoice

MARCH 24, 2023

One example is pricing content that details subscription costs and what’s included. These include testimonials , case studies, and live demos. Customer case studies Customer case studies are stories or testimonials from customers that show how your product or service addressed their pain points.

Top of Funnel 52

Top of Funnel Conversion FAQ Terms and Conditions 52

B2B Marketing Exchange

NOVEMBER 8, 2023

After touching down in Scottsdale, attendees will head to The Phoenician Resort for #B2BMX Day One, which will be filled with hands-on workshops, sponsored case studies , a campfire-style session and the Opening Night Reception. Get a closer look at the agenda here.

CMO 52

CMO Case Study Case Studies Network Marketing 52

Lead Forensics

APRIL 2, 2024

Objections: Price & Budget 1. Offer tiered pricing options or highlight hidden costs associated with their current solution. Use case studies to show how similar companies saved money by implementing your solution. ” Response: Emphasize value beyond price. “It’s too expensive.”

Effectiveness 40

Effectiveness Work Management RFP Case Studies 40

Scoop.it

JANUARY 26, 2023

If they’re not ready to buy just yet but are getting there, send them additional materials after the webinar like a case study or a price-feature comparison. Link to your new case studies, product tours, and price comparisons, and don’t forget to send out deals and discounts to those who are ready to convert.

Top of Funnel 87

Top of Funnel Conversion Case Study Case Studies 87

Trade Press Services

SEPTEMBER 25, 2023

Chitwood provides a foundation for this understanding by acknowledging that all customers make five buying decisions in a precise, psychological order: About the salesperson About the company About the product or service About the price About the time to buy Decision #1: About the salesperson. Decision #4: About the price and value.

Lead Ranking 52

Lead Ranking Buying Cycle B2B Sales Pricing 52