Contently

JANUARY 24, 2022

With strategic content methodologies, intuitive engagement metrics, and a remarkable talent network, Contently helps these brands optimize their content to tell great stories and see quantifiable results that a lackluster new year’s resolution just can’t deliver. If you’re looking to expand your content, you’re in the right place.

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Case Study Case Studies Studies Brand Identity 132

KoMarketing Associates

MAY 15, 2018

Enter: case studies. Case studies can help push your brand to the top of the list of candidates when the buyer has hit the decision-making stage thanks to their ability to show the value of your organization’s products or services. Start from the core and work your way out.

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Case Study Case Studies Studies Effectiveness 152

Sword and the Script | B2B

AUGUST 8, 2023

SaaS companies have an average of 38 active cases studies that are between 500-1,000 words in both HTML and PDF format; here’s how they incentives customers, sales and customer success to solicit new case studies Case studies are a pillar of B2B marketing, particularly in technology circles like software-as-a-service (SaaS).

Case Studies 79

Case Studies Case Study Advertising Benchmark Paid Search Agency 79

Vidyard

FEBRUARY 19, 2020

Case study videos are powerful tools for businesses looking to attract new clients and drive revenue. By using video, you add a personal element that’s difficult to achieve with a traditional, text-based case study. When properly executed, a case study video showcases the value of your work and helps grow your business.

Case Studies 147

Case Studies Case Study Studies Video Marketing 147

KoMarketing Associates

JUNE 18, 2019

Case studies and client testimonials often don’t fit into the SEO-friendly or lead generation buckets (many have argued the case for keeping these assets ungated ) and for that reason, could fall to the wayside for B2B content programs. a purchase. Establish Credibility. Our team is small.

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Case Studies Case Study Studies Top of Funnel 120

BenchmarkONE

APRIL 6, 2022

Most importantly, they want proof that your product works. This is where case studies come in handy. . A case study gives skeptical customers evidence backed by data, numbers, and analysis. Where to Use Case Studies. Case studies are an important part of your content marketing strategy.

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Case Studies Case Study Studies Work Management 84

Contently

FEBRUARY 24, 2022

But as buzzwords and jargon fly around the sector, content marketing leaders may be underusing one of the most critical marketing kit tools—the case study. The case for fintech case studies. And I’m often surprised to see some industry case studies peppered with more product features than customer stories.

Case Studies 108

Case Studies Case Study Studies Peer-to-peer 108

Biznology

DECEMBER 28, 2016

VALUE: Judge change by how digital transformation helps create the next business. Here are 11 inspiring case studies of digital transformation. Does this help explain digital transformation to you? Do these case studies relate to your business? INNOVATION: Innovate by rapid experimentation. Like this post?

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Digital Transformation Case Study Case Studies Studies 184

Go Beyond SEO

NOVEMBER 29, 2021

GoBeyond SEO recently worked with Phoenix Signs , a local signage company in Charlotte, who came to us via referral. Though there were several pictures of the beautiful signs they have and the high quality of work they offer, the site itself was not reflective of the caliber of work they produce.

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Case Study Case Studies Studies Marketing Websites 78

Excelsior Research

OCTOBER 4, 2022

What are social media case studies? What are social media case studies? Whether it is a simple case study or social media case study, companies always get a chance to learn from their own mistakes. This is what is presented in the case studies. What are social media case studies?

Case Studies 52

Case Studies Case Study Social Media Studies 52

Lake One

OCTOBER 11, 2023

Introduction to AI in B2B Sales and Marketing The most seasoned B2B salespeople have spent years working out the kinks in their processes, finding ways to procure data when most needed, and halting delays before they start. Sales forecasting, pipeline analysis, and lead scoring can help sales and marketing spend their time more effectively.

Case Studies 75

Case Studies Case Study B2B Sales Studies 75

Marketing Insider Group

SEPTEMBER 10, 2019

Those of you who follow our posts regularly know I’m a big believer in setting your talent free to promote your brand and the work you do with an employee activation program. Here are some employee activation case studies from those who have. Putting their new skills to work, these employees were even more motivated to share.

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Case Study Case Studies Activities Studies 146

Martech

AUGUST 22, 2023

Buyers needed to know that Finish Thompson could help them at all stages of making an industrial pump purchase decision, from product design and manufacturing to installation, service and maintenance. All this was designed to establish Finish Thompson as a helpful, reliable and trustworthy partner. What they learned was enlightening.

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Case Studies Case Study Studies Buy 82

ClearVoice

AUGUST 9, 2021

Twitter being the place of origin for the hashtag, we will explore its history, Twitter’s hashtag best practices, and case studies so you can discover what type of Twitter hashtag strategy is right for your brand. These tips will help you leverage your organic conversations on Twitter and learn how to maximize hashtags.

Case Studies 105

Case Studies Case Study Twitter Studies 105

Rev

JUNE 21, 2019

History has given us many experiments and studies; often learning the hard way, colleges publish scientific papers regularly to prove or disprove hypotheses and theories – even Barack Obama wrote and published the most popular scientific paper of 2016. But wait… What is a Case Study?

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Case Studies Case Study Studies Practices 114

Hubspot

OCTOBER 13, 2020

These five elements encompass a customer success story — a transformation from a regular case study to an enticing piece of content that encourages a reader to explore what your company has to offer. When people think about writing a case study , they might feel a daunting rise of tediousness, or perhaps writer's block.

Case Studies 101

Case Studies Case Study Studies Work Management 101

nDash

OCTOBER 21, 2021

Case studies are an excellent way to deliver that proof. What is a Case Study? Case studies are written, recorded, or video content businesses publish showcasing how they successfully solve a client or customer’s pain points. In doing so, that helps attract new business. Why are they important?

Case Study 52

Case Study Case Studies Studies Work Management 52

Sales Engine

AUGUST 2, 2017

In this article, we look at a case study of lead nurturing that finds that nurtured leads were three times more likely to convert to sales-accepted leads than traditional marketing-qualified leads. So why do sales and marketing departments still work together in a linear fashion?

Lead Ranking 168

Lead Ranking Case Studies Case Study Marketing Qualified Leads 168

Outgrow

MARCH 25, 2020

Outgrow Interactive Content Case Study: How Golf Avenue Gained 80000+ Leads And More. Outgrow presents its latest interactive content case study on a brand from Canada - Golf Avenue. Read this interactive content case study to know more! Now let’s see in what ways the quiz ended up helping Golf Avenue.

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Outgrow Case Study Case Studies Lead Scoring 85

Outgrow

MARCH 2, 2021

Your A-Z Guide on E-Commerce Marketing [Strategies+Case Studies]. Early to bed, early to rise, work like hell and advertise”. - Tod Turner, CEO, LINQware Inc. Doing this can help you to clearly understand how your brand can stand out. To do so, give yourself a set time period to develop and work on your goals.

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Case Studies Case Study Studies Marketing Strategy 104

nDash

OCTOBER 14, 2021

One of the best marketing tools you can have in your toolbox is a case study. Because case studies come from third parties, they’re a valuable way of providing social proof of your company’s excellence. Some marketers don’t like following a specific clear-cut schedule for asking for case studies.

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Case Study Case Studies Studies Best Practices 52

Vidyard

FEBRUARY 19, 2020

Case study videos are powerful tools for businesses looking to attract new clients and drive revenue. By using video, you add a personal element that’s difficult to achieve with a traditional, text-based case study. When properly executed, a case study video showcases the value of your work and helps grow your business.

Case Studies 65

Case Studies Case Study Studies Video Marketing 65

Webbiquity

APRIL 19, 2022

Social proof can help create trust and boost your business growth in 2022. Aim for the same atmosphere: professional and helpful, insightful and valuable, with no BS and no hidden agenda. Provide Insight with Case Studies. 54% of B2B buyers say they want to read through a case study before making a decision.

Ideal Customer Profiles 334

Ideal Customer Profiles Practices Case Study Case Studies 334

ClearVoice

JANUARY 30, 2020

The case study is one of the most important promotional pieces to have on hand for new business pitching – and having them is one thing that separates agencies and high-paid creative services consultants from freelancers. When I had a connection to the prospective client, these emails would sometimes work. What is a case study?

Case Studies 76

Case Studies Case Study Studies Advertising Agencies 76

Porch Group Media

NOVEMBER 21, 2022

Luci: Strategus worked with a Home Services company. Charlie, tell us what they were trying to solve for and how you helped them. The post Case Study: Full-Funnel Connected TV & Omnichannel Programmatic Ad Campaign first appeared on V12. Charlie: I love the story. But it wasn’t a big company.

Case Study 52

Case Study Case Studies Advertising Funnels Top of Funnel 52

Adobe Experience Cloud Blog

JANUARY 9, 2018

Case studies are loved by marketers and sales teams alike for their ability to educate prospects and turn sales pitches and marketing spiels into verified, credible claims. And potential customers look for them on your site to evaluate whether your solution will work for their unique situation. Their priority is making sales.

Case Studies 134

Case Studies Case Study Studies Top of Funnel 134

Marketing Craftmanship

OCTOBER 14, 2014

Extrinsic selling occurs, according to Wittreich, when a B2B seller relies on successful work that’s been performed for other customers, as a means to validate the seller’s capabilities and potential ability to perform for a prospective customer. In “How to Buy /Sell Professional Services,” author Warren J.

Case Study 100

Case Study Case Studies Studies B2B Thought Leadership 100

Sana Commerce

JULY 16, 2023

It synthesizes the best functionalities of each piece of software and creates a super-powered solution that works best for the B2B business using it. How composable commerce helped PALFINGER drive online results When PALFINGER was in the market for a new e-commerce solution, flexibility was key to achieving what they wanted.

Case Study 52

Case Study Case Studies Work Management Enterprise Management 52

Hubspot

JANUARY 25, 2018

Case studies and testimonials are useful to have on hand. They help you earn a prospect’s trust, show them what life would be like as your customer, and validate that your product or service works. To build this library, you'll need case study interview questions that will surface valuable details and insights.

Case Studies 92

Case Studies Case Study Studies Work Management 92

Optinmonster

FEBRUARY 21, 2020

Let’s take a look at how the combination of a lead magnet and OptinMonster’s Exit-Intent technology works for AdamEnfroy.com. What it found was powerful features and targeting rules that helped it maximize its results. I also like working with campaign design and display rules. Meet AdamEnfroy.com.

Case Study 84

Case Study Case Studies Studies Opt-out 84

Webbiquity

FEBRUARY 25, 2016

His work is recognized. This is the power of a simple Case Study. By sharing case studies, the objective is to build up trust and confidence with your users. The Power of a Case Study. Case studies work differently. Crafting the Right Case Study.

Case Studies 100

Case Studies Case Study Small Business Marketing Studies 100

Optinmonster

JUNE 10, 2021

This is to help people make sure their new date is exactly who they say they are. The goal was to target users with messages to help them understand what DateID is all about and prompt them to take action. This campaign alone helps DateID get hundreds of email subscribers and Freemium users. Meet DateID.

Case Study 69

Case Study Case Studies Studies Conversion Rate 69

KoMarketing Associates

SEPTEMBER 18, 2013

A recent survey of US agency executives from RSW/US , as covered by eMarketer , revealed that client case studies and content marketing were the top two self-promotional tactics used to generate leads, as indicated by 62% of respondents. Case studies can be difficult to obtain. There is value in their development.

Case Study 120

Case Study Case Studies Studies Peer-to-peer 120

ClearVoice

JANUARY 30, 2020

The case study is one of the most important promotional pieces to have on hand for new business pitching – and having them is one thing that separates agencies and high-paid creative services consultants from freelancers. When I had a connection to the prospective client, these emails would sometimes work. What is a case study?

Case Studies 59

Case Studies Case Study Studies Advertising Agencies 59

Content4Demand

DECEMBER 6, 2019

Nearly half (47%) of the 200 senior-level B2B marketing professionals surveyed in the 2019 Content Preferences Survey Report cited case studies as the most valuable influencer content format—the top choice. Why Case Studies? Use Case Studies to Seal the Deal. A strong case study can be the tipping point.

Case Studies 55

Case Studies Case Study Top of Funnel Studies 55

SmartBug Media

AUGUST 12, 2019

Case studies are one of the most powerful types of content in the inbound marketer’s toolbox. When done right—with descriptive storytelling and a powerful visual presentation—a case study can deliver a clinching message to leads in the decision stage of the Buyer’s Journey. And we can help with that last piece.

Case Study 58

Case Study Case Studies Studies Work Management 58

ClickZ

OCTOBER 22, 2019

Medallia is an award-winning SaaS platform that works with enterprise clients to help them deliver a better, more integrated customer experience across all touchpoints. In this case study, we look into the work T-Mobile is doing with Medallia to improve their customer experience. Moving forward and seeing results.

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Case Study Case Studies Studies SMS 73