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The Ultimate Inbound Marketing Glossary

SmartBug Media

I remember my first marketing job like it was yesterday. My boss, the marketing director at the time, asked me: “Do you know what inbound marketing is?”. I knew marketing was about branding, sharing product information, and understanding consumer psychology. My boss told me about inbound versus outbound marketing.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics.

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Explore Best B2B Demand Generation Examples of 2024

Binary Demand

For instance, Starbucks tapped into the millennial market with its sustainable cups in 2014. By launching the WhiteCupContest on social media, they capitalized on hashtags to drive engagement. This example of demand generation marketing can provide a personal touch that many other digital marketing channels lack.

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Top 25 Content Types for Inbound Marketing

ClearVoice

What do content marketing and inbound marketing have in common? From articles and podcasts, to infographics and white papers, there are dozens of content types marketers use to reach their target audiences, keep their editorial presence fresh, and align with the needs of their consumer base. Case studies.

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What Is Digital Marketing?

Hubspot

Enter digital marketing -- in other words, any form of marketing that exists online. At HubSpot, we talk a lot about inbound marketing as a really effective way to attract, convert, close, and delight customers online. But we still get a lot of questions from people all around the world about digital marketing.

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Why You Need Social Media, Even if Your Customers Don't

Hubspot

79% of US adults use social media (if you were tuning into our webinar with Facebook today, you would have heard that very stat)! So let's pretend that your customers aren't on social media, or that you work for someone who thinks they aren't and, as such, doesn't see the point in investing in a social media marketing program.

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41 Fresh Blog Post Ideas For Your Company Blog

Hubspot

Share an excerpt from an upcoming webinar with a call to action to get the rest of the content in the webinar. Re-interpret existing content: Collect the top motivational YouTube videos for your audience, top ebooks, top webinars or infographics. Outline the top practical use cases for your product, service etc.