How to Use Intent Data to Identify Sales-Qualified Leads (SQLs) and Win More Deals
Only B2B
APRIL 3, 2024
Let’s spotlight findings from the Forrester 2023 report on B2B Intent data : Over 85% of companies report tangible benefits from employing intent data. Here are key examples: Website visits: Consistent visits to specific product pages or resource sections signal deeper engagement. billion (Polaris).
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