Brandpoint

JULY 12, 2018

Case studies are a must-have in any business’s content marketing library. The format you choose and the content you include in a case study could make or break its success. In this post, we cover the basics of a case study and then provide a template to help you create a case study that will win over prospects.

Case Studies 63

Case Studies Case Study Top of Funnel Studies 63

Hubspot

AUGUST 21, 2023

With this in mind, be sure to include: Case studies Client testimonials Relevant awards Industry accreditations 6. It includes sample content and walks you through the essential elements of an SEO proposal. Use this section of your business proposal template to communicate why you're best for the job. Include pricing options.

Template 69

Template CMS Development Examples Marketing Proposals 69

ClearVoice

MARCH 26, 2020

Think mailers with specific incentives and creative ads that launch before YouTube videos. Facebook Live videos? Three Sample Scenarios for Success [2,400 words]. Make no mistake, your ticket to ride the content marketing wave and make your brand known is through content. Advertising agency. What do they often not offer?

Advertising Agencies 71

Advertising Agencies Paid Search Agency Ad Agencies Top of Funnel 71

Convince & Convert

JUNE 8, 2012

They just want to be able to manage their Facebook page. So, that means 2/3 of Americans have never followed a brand on Twitter, have never followed a brand on Facebook, have never subscribed to a company’s YouTube channel. Because I think about my mom, and I wonder if my mom, who’s a fairly active Facebook user.

Enterprise Management 118

Enterprise Management Amazon Work Management Marketing Management 118

Optinmonster

NOVEMBER 9, 2021

If the referring domain is Facebook, you could invite visitors to join the conversation over on your Facebook page or private Facebook group. All you have to do to get a free sample box delivered to you is to cover the $9.95 For instance, Shoe Money offers free case studies as their lead magnet.

Examples 132

Examples Top of Funnel Eye-Tracking Intent 132

Hubspot

MAY 3, 2012

You know, those buttons you see to the left of this blog post that let you tweet, +1, LinkedIn share, Facebook like, and even sometimes pin our content. It's kind of like buyer's euphoria -- capitalize on that feeling to direct them to case studies, information about your company, your product and pages, and the like.

Landing Pages 28

Landing Pages Case Studies Case Study Click Rate 28

QuanticMind

OCTOBER 24, 2017

Taking action on this data with “actionable optimization” through such channels as search, display, Maps, Shopping and YouTube. It has also been added to Display and YouTube. A recent case study showed one merchant recorded +71% clickthrough rate (CTR), +76% conversion rate (CVR) and +22% return on ad spend (ROAS).

Paid Content 40

Paid Content Display Top of Funnel Cost Per Click 40

Optinmonster

MARCH 18, 2020

It also helps you avoid the case study trap. That’s when people read case studies and copy the tactics mentioned, without knowing for sure if they’ll work for their own business. Pay Attention to Sample Size. Pay Attention to Sample Size. Or, more importantly, when one is tanking.

Practices 96

Practices Best Practices Sample Statistics 96

SmartBug Media

DECEMBER 23, 2022

In either case, they are looking for the best solution to their problem, which means you need to provide information that helps them imagine what working with or purchasing from your brand looks like. You can do so with: Case studies to show your prospective customers how satisfied past customers have been with your product.

Paid Content 52

Paid Content SMS FAQ Sample 52

ConvertKit

MAY 6, 2021

18 years later, they’ve sold 40,000 albums, have over 265,000 monthly listeners on Spotify, over 23,000 YouTube subscribers, and regularly sell out shows. Providing a free sample builds trust right away and gives potential fans a reason to sign up in the first place. Throw the Fight writes all their own hard rock songs.

Rules 122

Rules Merchandising Landing Pages Youtube 122

Hubspot

SEPTEMBER 17, 2018

In addition, a Facebook executive recently predicted that the platform will be all video in less than five years. Case Study and Customer Testimonial Videos. One of the best ways prove this is by creating case study videos that feature your satisfied, loyal customers. On Facebook? Why is this important?

Video Marketing 101

Video Marketing Sales Management Work Management Marketing Management 101

Optinmonster

MARCH 27, 2024

Sample [thing they need to make] Sample Client Proposal Sample Menu: What to Eat to Lose Weight Sample Building Construction Estimates Spreadsheet 30. How to Get X [blank] How to Get 10,000 Fans How to Get Your First 100 Subscribers on YouTube 46. The Ultimate [topic] [swipe file/blueprint/etc.] Freelancers!

Lead Ranking 96

Lead Ranking Lead Scoring Examples Sales Qualified Leads 96

Goodish Agency

MARCH 18, 2021

You can either be the one that starts interesting conversations, telling a story about whatever & then chat with them about that topic (in the comments) – see any successful Youtuber, Twitch streamer etc. In social media strategy terms, that’s your forum, Facebook group, subreddit admin. When Can I Be Sure? Next up, we engage.

Paid Content 94

Paid Content Marketing & Strategy Marketing Strategy Paid Search Agency 94

Single Grain

AUGUST 18, 2023

But the digital marketing case studies they showcase on their site can offer invaluable insights for businesses looking to hire an agency. By targeting K-5 school administrators on LinkedIn, Learning A-Z achieved 462 new users, notably one free trial, four new purchases, positive website metrics, and 12 sample downloads.

Case Studies 98

Case Studies Case Study Paid Content Paid Search Agency 98

Unbounce

JUNE 29, 2021

Whenever a consumer clicks on a link in an email or an ad on Google, YouTube, Facebook, or similar places on the web, they’re redirected to “land” on a specific page that provides more depth to the headline. And no, not just sharing a link on Facebook or LinkedIn like you’re posting your kids’ artwork on the fridge.

Landing Pages 143

Landing Pages Paid Content Top of Funnel Marketing & Strategy 143

Ontraport

DECEMBER 10, 2019

Are there many popular Facebook groups, blogs or conferences on the subject? Are there many YouTube videos on the subject? Note whether there are opportunities to advertise on blogs or partner with other content providers and whether there are Facebook pages with enough followers for you to target. Case studies.

Paid Content 52

Paid Content Lead Ranking Content Work Management 52

Convince & Convert

MARCH 9, 2010

A recent study by Econsultancy called “ The Value of Social Media &# shows that companies are overwhelmingly using the “Big 4″ of Facebook, Twitter, YouTube, and Linkedin for their social media efforts. What about Baskin Robbins – with a promotion offering free samples (and extra napkins)?

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

Scoop.it

OCTOBER 29, 2020

You do not need a huge sample to know where you stand. Here are few snips of one of such channels, this is just Facebook (10m+ followers): Here is another example of a different creator from Youtube (2m+ subscribers on Youtube): To compare, here are videos of Pewdiepie (106m+ Subscribers on Youtube).

Viral Marketing 86

Viral Marketing Tips Curation Paid Search Agency 86

Hubspot

DECEMBER 27, 2016

You have the perfect sample to draw from when identifying these problems, too: real-life, existing clients. Every now and then you’ll work with a completely unique and challenging case, but for the most part, a lot of people (read: more than you’re currently working with) are asking the same core questions. By sharing that solution!

Enterprise Management 74

Enterprise Management Work Management Marketing Management Service 74

nDash

JUNE 23, 2021

YouTube thumbnails and channel art. Did you know that email campaigns are approximately 40 times more successful than using Facebook and Twitter combined? Here’s the breakdown: Facebook: Tuesdays and Thursdays between 8:00 AM and 12:00 PM. Creating case studies from internal statistics or other data.

Paid Content 96

Paid Content Promotion Tips Cost Per Click 96

Outgrow

OCTOBER 12, 2022

And then everything is individual case studies. Because if it’s on your website, then you’re sending traffic to Facebook, sending traffic to LinkedIn, sending traffic to YouTube, you’re sending traffic everywhere, but the one place, you should be driving everybody, which is your website.

Paid Content 52

Paid Content Top of Funnel Conversion Work Management 52

Vidyard

JANUARY 6, 2022

Facebook Video Statistics 3.2 YouTube Statistics 3.7 Recommended Video Type: Case Study 3.7 Facebook Video Length 1.3 What is the Ideal YouTube Video Length 1.5 Case Study Video Length 3.6 Sample Research Questions 3.2 Sample Video Production Timeline 1.8 Video Email Statistics 2.9

Enterprise Management 73

Enterprise Management Sales Management Budget Programs Top of Funnel 73

Optinmonster

NOVEMBER 15, 2022

” Or, instead, you could ask readers to join your email list and get a free, downloadable PDF case study detailing a real-life example of one business that used these ten strategies to improve its customer service. For instance, Bidsketch (a proposal software) uses a Sample Client Proposal as a lead magnet. Swipe File.

Sales Qualified Leads 145

Sales Qualified Leads Work Management Lead Ranking Lead Scoring 145

Content Standard

AUGUST 29, 2016

Of course, this is just a sample of companies and lines of business across marketing and technology. YouTube Live , Facebook Live , Tumblr , and of course, Snapchat, are all making live video part of their core offerings. I also think the platforms are pushing it pretty hard, and Facebook, Twitter, et al.

Planning 75

Planning Budget Programs Advertising Agencies Marketing Budget Creation 75

Hinge Marketing

FEBRUARY 24, 2014

(In this case, the efficacy of the firms was determined based on self-evaluation.). I found six key takeaways to the study: 1) Successful firms have a documented content marketing strategy. Case studies. Several of their findings really stood out. So what were those 13 tactics? Articles on your website. eNewsletters.

Allocation 48

Allocation Marketing Budget Research Marketing & Strategy 48

Single Grain

JUNE 30, 2022

You can also look for case studies, reviews on sites like Clutch or G2, and ratings. Ad fraud is rampant across digital ad buying platforms, so make sure to check the sample reports before committing. Video Ads: These ads run on YouTube and websites or apps running on the Google video partners program. 2) Ask Questions.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 52

Hinge Marketing

JULY 21, 2022

A growing number of events require speakers to center their presentations on case studies. Why are case studies becoming a requirement? Case studies will show proof of your solution’s effectiveness and instill trust in your expertise. In short, avoid the use of the term “case study.”.

Paid Content 92

Paid Content CMS Development Lead Ranking Work Management 92

Hubspot

MARCH 1, 2012

In HubSpot's case, for example, the 'Case Studies' section of the navigation is a clear indication of content. Case studies. What about case studies, whitepapers, ebooks, etc.? For example, you would know this URL houses a case study without having to click through. Blog posts.

Analysis 28

Analysis Webinar Metrics Marketing & Strategy Case Studies 28

Single Grain

NOVEMBER 16, 2023

This can include thought leadership articles, case studies, and success stories that demonstrate the company’s understanding of market trends and its ability to deliver results. For example, educational content for awareness, case studies for consideration and tutorials for onboarding.

Paid Content 98

Paid Content Enterprise Management Webinar Metrics Work Management 98

Hubspot

FEBRUARY 28, 2012

ASOS also has a similar division set up on Facebook , with one page dedicated to customer service, and the other to marketing messaging. As such, they will likely post complaints on your Facebook page or tweet their problems at you from time to time. And the proof is in the pudding, so to speak, for plenty of other companies.

Social Media 28

Social Media Service Media Paid Search Agency 28

Single Grain

MAY 18, 2021

Reports, case studies and white papers. For example, your competitors most likely target the same demographic audience as you, so if most people sign up for their lead magnet on Facebook, your chances of succeeding on Facebook are also high. linking to it in your relevant YouTube video description. Email courses.

Paid Content 145

Paid Content Lead Ranking Top of Funnel Lead Scoring 145

Single Grain

AUGUST 7, 2019

Case Study). You might need to offer a small incentive (like a coupon or free sample product) to convince them, but their answers will be valuable for your buyer persona research. In this case, Mark has two distinct target customers: The older manager. How to Build a Facebook Chatbot Marketing Funnel.

Buyer Personas 111

Buyer Personas Template Top of Funnel Work Management 111

Online Marketing Institute

JUNE 22, 2009

Millions of white papers, books,… Read more… Doug Kessler | March 24th, 2009 | 4 comments SouthWest rap elevates the brand Saw a fabulous YouTube video the other day, where a Southwest airlines attendant delivered the pre-take-off welcome and safety instructions via an entertaining rap. Case studies and customer testimonials.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Vidyard

FEBRUARY 2, 2021

Facebook Video Statistics 3.2 YouTube Statistics 3.7 Recommended Video Type: Case Study 3.7 Facebook Video Length 1.3 What is the Ideal YouTube Video Length 1.5 Case Study Video Length 3.6 Sample Research Questions 3.2 Sample Video Production Timeline 1.8 Video Email Statistics 2.9

Sales Management 65

Sales Management Top of Funnel Video Marketing Paid Content 65

Hubspot

OCTOBER 12, 2017

What about case studies? How often does a new ebook or case study come out? Choose a small handful of samples to review instead of tackling every single piece to make the process more manageable. Readers respond better to Facebook updates about certain content. What about slide decks?

Analysis 101

Analysis SWOT Work Management Case Studies 101

Single Grain

MAY 5, 2022

SaaS content agencies can create all kinds of content on your behalf, from YouTube videos to Facebook advertising campaigns, all while making sure you get the best possible ROI. It’s always helpful to check out some content samples, too, if your agency has them (and they should). 3) Simple Tiger.

Advertising Agencies 59

Advertising Agencies Paid Search Agency Ad Agencies CMS Development 59

SnapApp

JULY 7, 2017

Below, you will gather insights from the experiments, case studies and opinions of 42 experts who have started using interactive content to better engage and qualify leads. . Interactive Quiz Case Study. According to Kissmetrics , "Quizzes are the most engaging type of content on Facebook.". Keegan Brown.

Sales Qualified Leads 118

Sales Qualified Leads High Quality Lead Top of Funnel Paid Content 118