ClearVoice

JULY 16, 2019

It’s also why so many brands and agencies ask for potential new employees or contractors to present a strategy or even produce sample work as part of the application process. A point of clarification for the marketers reading this: Story ideation is considered a part of the process of proving one’s salt, for writers or video producers.

Creativity 75

Creativity Practices Work Management Advertising Agencies 75

Webbiquity

JUNE 14, 2016

And though video and other video content forms are growing in importance, text remains the dominant for of content for marketing and sales. 5% for video) for helping to make business decisions. Sample review: “Create beautiful word clouds in just a few clicks.” — BuzzBlogger. Pricing: free. 2) After The Deadline.

Tools 100

Tools Lead Scoring Lead Ranking Best Practices 100

ClearVoice

NOVEMBER 12, 2019

But in reality, case studies, work samples and testimonials together are the best way to show what you’ve created and accomplished. If you are trying to put together a longer testimonial, perhaps to use in a case study or a blog post, you could send over a few questions or a post-project survey. In a case study.

Work Management 67

Work Management Marketing Management Tips Case Studies 67

Brandpoint

JUNE 3, 2020

Jon will be speaking on a virtual panel at the SMSS session “ Creating Meaningful Social Media Relationships through Content ,” where the panelists will be discussing best practices and case studies on topics related to relationship building and brand trust and loyalty.

Social Media 93

Social Media Media Multi-Channel Content 93

ClearVoice

JUNE 23, 2020

Especially if you specialize in video testimonials. It might go on the website; it might go into a sales deck, or it might be part of a case study. LinkedIn is obvious, but Facebook is preferred if consumers are the target audience. What is a testimonial? A testimonial is very similar to a referral or recommendation.

Work Management 97

Work Management Paid Search Agency Marketing Management Advertising Agencies 97

RDW Group

APRIL 19, 2016

We’ve confirmed that not only do millennials turn to social media for information about B2B brands, but they overwhelmingly prefer Facebook and YouTube to other social platforms like LinkedIn.”. Facebook, on average, is the preferred choice for 40 percent, the survey shows. Millennials largely want to learn via video format.

Purchase 50

Purchase Work Management Marketing Management B2B 50

Writing on the Web

MAY 2, 2011

It backs that up with case studies from Chip’s clients. Chip also makes good use of video. So the video gives a sampling of what it’s like to see and hear him. I had a lot more clarity about what my business does, and it needed to be reflected on the site (the case studies are a great add). **The

Marketing Websites 100

Marketing Websites Content Marketing Content Case Study 100

ClearVoice

MARCH 9, 2020

Here’s a sampling. Do they rely on Facebook Events to stay looped in on weekend activities? Daniel Eizans created a sample buyer persona of a small SUV/Crossover buyer and shares the final draft on Flickr. Check out this post I just read from @ClearVoice for a checklist and samples. Image credit: MedTech Momentum.

Top of Funnel 112

Top of Funnel Ideal Customer Profiles Buyer Personas Advertising Funnels 112

Hubspot

AUGUST 21, 2023

With this in mind, be sure to include: Case studies Client testimonials Relevant awards Industry accreditations 6. It includes sample content and walks you through the essential elements of an SEO proposal. Incorporate video into your proposal. Try adding a video at the beginning as an intro to your proposal.

Template 69

Template CMS Development Examples Marketing Proposals 69

ClearVoice

JUNE 21, 2022

Below are three sample content strategy examples. Get 200% more leads per month through social media content on Instagram and Facebook. 20 video posts for Instagram Stories around the topic “pet grooming” 3. On the other hand, case studies, reviews, and testimonials will do wonders for readers in the decision stage.

Sample 52

Sample Marketing Budget Creation Planning Top of Funnel 52

Brandpoint

JULY 12, 2018

Case studies are a must-have in any business’s content marketing library. The format you choose and the content you include in a case study could make or break its success. In this post, we cover the basics of a case study and then provide a template to help you create a case study that will win over prospects.

Case Studies 63

Case Studies Case Study Top of Funnel Studies 63

ClearVoice

FEBRUARY 12, 2020

Sample open-ended questions vs. close-ended questions. OPEN 3 : Tell me about a case study or existing campaign/project in the market that is in this category that you really like. The other half may be spent following up on an angry customer’s Facebook tirade or getting people’s permission to use content for UGC.

Ideal Customer Profiles 77

Ideal Customer Profiles Opinions Customer Satisfaction Budget Programs 77

Hubspot

JANUARY 5, 2012

Facebook's social what? In simplest terms, a Facebook Social Plugin is basically a widget you can add to your website to extend the benefits of your Facebook marketing efforts beyond Facebook. Facebook currently boasts 11 of these Social Plugins. It's Facebook's official "share" button for the web.

Facebook 28

Facebook Social Marketing Planning Paid Search Agency 28

Hinge Marketing

MARCH 1, 2016

The following are just a sampling of the marketing technologies that we use every day: Customer relationship management (CRM) systems that manage and analyze interactions with clients and prospects throughout their engagement with a firm. LinkedIn, Twitter, Facebook, YouTube, and others). —for easy upload and editing.

Marketing Management 48

Marketing Management Service Budget Programs Thought Leadership 48

ClearVoice

MARCH 26, 2020

Think mailers with specific incentives and creative ads that launch before YouTube videos. Facebook Live videos? Three Sample Scenarios for Success [2,400 words]. Make no mistake, your ticket to ride the content marketing wave and make your brand known is through content. Advertising agency. What do they often not offer?

Advertising Agencies 71

Advertising Agencies Paid Search Agency Ad Agencies Top of Funnel 71

Convince & Convert

JUNE 8, 2012

They just want to be able to manage their Facebook page. So, that means 2/3 of Americans have never followed a brand on Twitter, have never followed a brand on Facebook, have never subscribed to a company’s YouTube channel. Because I think about my mom, and I wonder if my mom, who’s a fairly active Facebook user.

Enterprise Management 118

Enterprise Management Amazon Work Management Marketing Management 118

Hubspot

SEPTEMBER 17, 2018

Brands need a video marketing strategy — this idea isn’t new. What has changed is how important video has become on every platform and channel. Video has absolutely dominated social. According to a recent HubSpot Research report , four of the top six channels on which global consumers watch video are social channels.

Video Marketing 101

Video Marketing Sales Management Work Management Marketing Management 101

Hubspot

APRIL 18, 2016

Product Awareness Content: Product Video. GoChime automatically syncs HubSpot lists to Twitter and Facebook to make retargeting your database simple. If the sample size (number of leads) of your groups differ, make sure to calculate statistical significance between the two groups. Examples of bottom funnel content: Case Studies.

Twitter 28

Twitter Top of Funnel Paid Search Agency Ads 28

Hubspot

MAY 3, 2012

You know, those buttons you see to the left of this blog post that let you tweet, +1, LinkedIn share, Facebook like, and even sometimes pin our content. It's kind of like buyer's euphoria -- capitalize on that feeling to direct them to case studies, information about your company, your product and pages, and the like.

Landing Pages 28

Landing Pages Case Studies Case Study Click Rate 28

Hubspot

MARCH 15, 2012

The study noted that having a large number of reviews gave users more confidence in the legitimacy of the star ratings and in the few reviews they do actually read. It makes sense -- the bigger the sample size, the more legitimate the results, right? Create Case Studies. How to Generate Online Reviews for Your Business.

Case Studies 28

Case Studies Case Study Paid Search Agency User-Generated Content 28

ClickZ

JUNE 17, 2020

30-second summary: We provide seven examples of enterprise-level providers of AI-enabled marketing solutions as well as case studies for each. Acquisio is cloud-based digital ad platform and campaign management software that combines the management of ads from top publishers like Google and Facebook into a single platform.

Enterprise Management 137

Enterprise Management Digital Asset Management Marketing AI Marketing Management 137

Hubspot

OCTOBER 13, 2016

Remind your Facebook followers about the upcoming event with a series of posts, add a post-note at the end of the email newsletter, or start making phone calls. For donor appeals, check out the Sample Outreach Email and the Social Media Toolkit. There are a number of case studies available online.

Planning 28

Planning Campaigns Social Media Paid Search Agency 28

Hubspot

JANUARY 6, 2014

The Super Researcher is very detail oriented and it’s important to them to provide some real meat in their blog posts, not just fluffy samples. If Facebook just announced a new feature called “Promoted Posts,” for instance, use that to talk about how it can help you with lead generation techniques for your business.

Keywords 28

Keywords Case Studies Viral Marketing Sample 28

Single Grain

JUNE 15, 2020

This is our case study of how we doubled this e-commerce client’s conversion volume from Facebook and Google Ads while increasing ROAS. Here is our sample pack offer,” which was discounted 25%. Dive Deeper: * How to Easily Set Up a High-Conversion Facebook Retargeting Campaign. Please come back to us.

ROAS 105

ROAS PPC eCommerce Top of Funnel 105

Only B2B

FEBRUARY 1, 2023

Use video content Due to its numerous advantages, video marketing is swiftly rising in popularity as one of the most effective inbound lead generating techniques. Inbound prospects are more likely to convert if you include a video on your landing page. Conversion rates may rise by 80% with a video.

Lead Generation 117

Lead Generation Paid Content Inbound Marketing Lead Scoring 117

Optinmonster

NOVEMBER 10, 2022

You can deliver these lead magnets in a variety of formats: PDF download, video, Notion template or other digital file, or even as a gated content page on your website. Video content is more engaging for many customers. Offering a free product sample or software trial is an effective way to let customers try the product for themselves.

Work Management 81

Work Management Examples Marketing Management Lead Scoring 81

Optinmonster

MARCH 18, 2020

It also helps you avoid the case study trap. That’s when people read case studies and copy the tactics mentioned, without knowing for sure if they’ll work for their own business. Pay Attention to Sample Size. Pay Attention to Sample Size. Just be sure to like any videos you find valuable.

Practices 95

Practices Best Practices Sample Statistics 95

QuanticMind

OCTOBER 24, 2017

At AdWeek last week, the company announced improved integrations with Datalogix and Nielsen, expanding Datalogix integration to include 6-second video bumpers on YouTube. >>Back A recent case study showed one merchant recorded +71% clickthrough rate (CTR), +76% conversion rate (CVR) and +22% return on ad spend (ROAS).

Paid Content 40

Paid Content Display Top of Funnel Cost Per Click 40

Goodish Agency

MARCH 18, 2021

I keep hearing stuff like “ do more video advertising”, “create good content”, “establish a social media presence”. In social media strategy terms, that’s your forum, Facebook group, subreddit admin. A great example (because I’m in it) of the latter is a group on Facebook called Cabblemodders. Video Marketing Strategy.

Paid Content 94

Paid Content Marketing Strategy Marketing & Strategy Paid Search Agency 94

SmartBug Media

DECEMBER 23, 2022

Entertaining, educational video s to educate through visual means. You can do so with: Case studies to show your prospective customers how satisfied past customers have been with your product. Sample products to give prospective customers a “taste” of your product. Offer free demos or samples. 2: Evaluation Stage.

Paid Content 52

Paid Content SMS FAQ Sample 52

Convince & Convert

SEPTEMBER 21, 2010

Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? If your audience skews older, you may not want to engage in a lot of “make a video&# contests, since that segment indexes low on the “Creator&# scale. Sessions start October 5. What’s Your One Thing?

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Prospectr

APRIL 14, 2017

Media: Here, you can add links to things like explainer videos or video testimonials, depending on what you have available. Anyway, let’s do a sample search so you can get the hang of it. You could also send them to a whitepaper, webinar, landing page, case study, or other action you think will help them convert.

Linkedin 188

Linkedin Sales Qualified Leads Lead Scoring Lead Ranking 188

Single Grain

OCTOBER 13, 2020

Or, if you want to make things really expedient, you can sign up with your Facebook or Google account so you don’t even need to type a single letter: Once you’ve input your basic information, Wix will ask you a few questions to help guide your experience. Dive Deeper: 8 Facebook Ad Copywriting Tricks to Maximize Conversions.

eCommerce 145

eCommerce Marketing Websites CMS Development Domain 145

Content Marketing Institute

JANUARY 14, 2019

Original research studies, case studies, or round-ups. Social media content , videos, and copy. According to GeoMarketing, customers exchange more than 2 billion messages with businesses on Facebook every single month. Digestible client success stories (white papers and case studies). Decision.

Top of Funnel 106

Top of Funnel Marketing Funnels Lead Ranking Digital Marketing Funnels 106

Single Grain

AUGUST 18, 2023

But the digital marketing case studies they showcase on their site can offer invaluable insights for businesses looking to hire an agency. By targeting K-5 school administrators on LinkedIn, Learning A-Z achieved 462 new users, notably one free trial, four new purchases, positive website metrics, and 12 sample downloads.

Case Studies 98

Case Studies Case Study Paid Content Paid Search Agency 98

Ontraport

DECEMBER 10, 2019

By 2015, Lynda.com scaled to accommodate over 3,500 online courses — many of which featured video tutorials. As experts in their particular field, professional service providers can share information through instructional videos, evergreen tutorials, a series of live webinars, podcasts and any other medium. Decide Your Content Types.

Paid Content 52

Paid Content Lead Ranking Content Work Management 52

Optinmonster

MARCH 27, 2024

Sample [thing they need to make] Sample Client Proposal Sample Menu: What to Eat to Lose Weight Sample Building Construction Estimates Spreadsheet 30. These opt-in headline examples establish credibility by showing your own results, testimonials, case studies, or social proof. Use a proof headline.

Lead Scoring 96

Lead Scoring Lead Ranking Examples Sales Qualified Leads 96