KoMarketing Associates

SEPTEMBER 18, 2013

A recent survey of US agency executives from RSW/US , as covered by eMarketer , revealed that client case studies and content marketing were the top two self-promotional tactics used to generate leads, as indicated by 62% of respondents. Case studies can be difficult to obtain. There is value in their development.

Case Study 120

Case Study Case Studies Studies Peer-to-peer 120

Biznology

AUGUST 8, 2016

Here are 12 inspiring social media monitoring case studies. This was a community in which Dell invited customers to come and share ideas about product improvements that they want. To date, there have been close to 550 different ideas from this community that have been implemented in Dell products. Like this post?

Case Study 80

Case Study Case Studies Social Media Paid Content 80

Convert

NOVEMBER 2, 2022

For many e-commerce businesses, the product detail page (PDP) is one of the most important pages on the website. As such, it’s important to ensure that the product detail page is as effective as possible and has all the necessary information to push a potential customer to buy the product.

Case Studies 59

Case Studies Case Study Video Marketing Studies 59

ClickZ

FEBRUARY 8, 2021

Channable helps sell, advertise, market, and manage users’ retail products via tools that include product feed management, PPC automation and retail marketplace integration. Product data feed management : Channable optimizes and organizes data feed management through automation. Here’s a closer look at how each feature works.

Paid Search Agency 116

Paid Search Agency Work Management Marketing Management Automation 116

Moz

MAY 17, 2020

Later, you will be presented with a case study, where we used SEO sprints for a chain of opticians. I’ll dig into each of these steps in the case study below. The DriveSafe case study. One month after the launch of the second SEO sprint, Nyt Syn decided to run two Facebook campaigns based on the SEO data.

Case Studies 73

Case Studies Case Study Studies SEO 73

Martech Advisor

NOVEMBER 12, 2019

Case studies are an excellent medium for building a story around your product or service. In this quick guide, we discuss: What is a case study in marketing? A five-step case study marketing plan. Examples of case studies from Google to inspire you. What Is a Case Study in Marketing?

Case Study 55

Case Study Case Studies Studies Top of Funnel 55

Online Marketing Institute

AUGUST 17, 2018

They chose Danielle Bernstein because she was an apt person to endorse their product and it also benefited her own personal brand which focused on maintaining a desirable physique. Then, it simply asked them to write unbiased reviews of its products. Leesa Leesa is an online store that sells mattresses and bedding accessories.

Case Study 52

Case Study Case Studies Studies Advertising Agencies 52

Navigate the Channel

JULY 21, 2023

It seems everyday in the building product industry, we are being told traditional marketing methods are dead and digital only is the way. With continued sluggish sales and knowing the building product industry is going to stay compressed for the foreseeable future, we are all pressured to prove the return on every marketing dollar spent.

Marketing AI 65

Marketing AI Product Ad Building Planning 65

Valasys

JANUARY 25, 2024

Are you launching a new product or making a big announcement for your company? Whether it’s a teaser video to build excitement or a detailed product demonstration, videos have the power to capture attention and leave a lasting impact. What are their interests, needs, or pain points that your product or announcement can address?

Video Marketing 45

Video Marketing Marketing Strategy Marketing & Strategy Product 45

Biznology

FEBRUARY 18, 2013

To help alleviate the frustration, here are case studies. Here are 16 case studies that prove ROI of mobile marketing. To acquire new users of its app (available in the App Store and Google Play), Hotel Tonight used Facebook’granular targeting and two key products: the mobile app install ad and Facebook Offers.

Case Studies 80

Case Studies Case Study Mobile Marketing ROI 80

ClearVoice

SEPTEMBER 20, 2021

Although hashtags are purposeful on Instagram , Twitter , and Pinterest , many have the burning question in their minds: Do hashtags matter on Facebook? Similar to the others, hashtags on Facebook are great for adding reach to your content organically. The history of Facebook hashtags. The history of Facebook hashtags.

Facebook 98

Facebook Practices Best Practices Privacy 98

Hubspot

DECEMBER 10, 2020

Luckily, tech giants like Facebook are actively launching tools that aim to help smaller brands convert social media followers into customers. One of the Facebook corporation's newest ecommerce tools is called Facebook Shops. According to Facebook , setting up a Shop is simple and can be done on a desktop.

Facebook 101

Facebook Brand Identity Branding eCommerce 101

Biznology

JULY 15, 2013

” Here are 7 case studies that prove the ROI of mobile for healthcare marketers. They used Facebook and Twitter for daily wellness tips; LinkedIn for professional recruitment and YouTube for content on diseases and patient stories. The American Heart Association case studies in one of ours.

Case Study 80

Case Study Case Studies Mobile Marketing ROI 80

Marketing Insider Group

SEPTEMBER 16, 2020

Facebook smashed Snapchat’s entire business model when it launched Instagram Stories. Instagram and Facebook Stories are meant to feel spontaneous so try to keep the same in-the-moment mentality. . Tease Upcoming Products . Highlight Key Product Benefits Through LinkedIn Stories. You had to know it was coming, right?

Linkedin 363

Linkedin Marketing & Strategy Business Case Study 363

Valasys

APRIL 19, 2023

Facebook Ads and Google Ads are two of the most popular forms of digital advertising. Facebook Ads allow businesses to advertise on the Facebook platform and its associated apps, while Google Ads allows businesses to advertise on Google’s search engine results pages and other Google-owned platforms.

Paid Search Agency 52

Paid Search Agency Ads Facebook Google 52

illumin

APRIL 11, 2024

As TikTok gained momentum, a notable shift occurred with users providing candid recommendations for products and brands within their content. More specifically, the brand took TikToks from a few content creators showing off the drinkware products and authentically recreated the video posts as Social CTV ads.

Barriers 106

Barriers Brand Identity Branding Content 106

Convince & Convert

MAY 2, 2012

Using social media as a central component to promote the program, Walmart customers were invited to visit Walmart’s Facebook Contest page to vote for one of 200 communities hardest hit by unemployment. YouTube video highlighting the Fight Hunger Campaign. The community that tallied the most votes was awarded $1 million to help fight hunger.

Case Study 121

Case Study Case Studies Social Media Studies 121

Convince & Convert

AUGUST 27, 2013

Marketers often spend hours selecting and producing visual content to post on Facebook brand pages. At Taggs, we decided to bring data to help settle the debate – Do people pictured in brand images help or hurt Facebook engagement? Our Hypothesis. The overwhelming majority of DD images, 4 out 5 in fact, don’t include people.

Facebook 163

Facebook Research Work Management Case Studies 163

Convince & Convert

JULY 30, 2013

Today, brand marketers use these same characters in visual content on Facebook in an effort to engage their target audience. Which poses an interesting question — do brand characters actually help a brand’s visual content marketing efforts on Facebook? How Do The Brand Characters Stack Up in Facebook Engagement?

Facebook 150

Facebook Content Marketing Brand Identity Branding 150

B2B Digital Marketer

FEBRUARY 1, 2024

Join us as we engage in a thought-provoking conversation with Julian Lumpkin, the founder of Success Kit, a marketing agency specializing in case studies and video testimonials. Julian Lumpkin emphasizes the crucial but often misunderstood role of customer success stories.

Case Study 52

Case Study Case Studies Business B2B Thought Leadership 52

Launch Marketing

APRIL 19, 2023

Demonstrating credibility on trends and topics through thought leadership content translates to trust in your product or service and addressing their needs. Testimonials and Case Studies When thinking about building trust, testimonials and use cases are two of the strongest content types.

Top of Funnel 118

Top of Funnel Tactics B2B Marketing Work Management 118

Convince & Convert

MARCH 5, 2024

The stats are bleak: 71% of consumers switched brands at least once over the past year, hunting for better deals, better product quality, or better customer service among many other reasons. Reddit: A Case Study in Switching Behavior Reddit is a particularly powerful community to study switching behavior.

Research 143

Research Loyalty Case Studies Communities 143

Webbiquity

NOVEMBER 28, 2023

B2B sales is, of course, the process of selling your products/services to other businesses. Similarly, in B2B sales, it’s not just about providing a product or service. Affiliate sales support independent publishing For instance, many B2B decision-makers use Facebook for research and networking. They need to trust you.

B2B Sales 182

B2B Sales Webinar Metrics B2B Peer-to-peer 182

BenchmarkONE

DECEMBER 8, 2021

Let’s discuss more about the ways you can leverage marketing automation to boost team productivity , increase sales efficiency, and accomplish goals faster. . 8 Ways Marketing Automation will Boost Your Productivity. Amazon will show you fresh options for the products you bought at the same time last year. .

Marketing Automation Services 80

Marketing Automation Services Marketing Automation Automation Product 80

Marketing Insider Group

JUNE 14, 2021

94% believe video helps consumers better understand their product or service. . For example, if your goal is to “increase the number of followers you have on Facebook to 10,000 by the end of the year,” your video strategy will probably fall into the awareness stage. Testimonials and case studies. Product reviews.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

NuSpark Consulting

MAY 4, 2023

The goal is to remind them of your products or services, encourage them to return to your website, and ultimately convert them into customers. Search retargeting: Target users who have searched for specific keywords related to your products or services on search engines.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Bundling Ad Exchange 130

Sprout Social

SEPTEMBER 13, 2016

Facebook has become an integral part of the marketing process. Every business has at least contemplated establishing a Facebook presence. But unless you’re tracking what you’re doing, how much money you’re spending and what results you’re getting, it’s difficult to determine whether or not your Facebook ROI is actually working.

ROI 100

ROI Facebook Paid Search Agency Social Networks 100

Valasys

DECEMBER 16, 2019

As most of the popular B2B SaaS companies are advertising on Facebook, the B2B SaaS marketers want to comprehend the best digital advertising strategies for their businesses. According to ZoomInfo, 39% of marketers stated that they have been using Facebook to converse with their audiences. Facebook boasts of having 2.45

Paid Search Agency 59

Paid Search Agency Facebook Ads B2B 59

Optinmonster

JULY 20, 2021

Looking for a surefire way to persuade people to buy your products? Case studies. By showcasing your existing clients, you can persuade potential leads to buy your products. All you have to do is pull screenshots from a Facebook post or a Twitter update, and you have instant proof that your customers love your products.

Ideal Customer Profiles 105

Ideal Customer Profiles Examples Peer-to-peer Case Study 105

Sprout Social

JULY 29, 2020

Many shoppers seek out reviews to find objective and unbiased information on products they’re interested in buying. According to a study conducted by BrightLocal, 85% of online shoppers trust reviews just as much as personal recommendations. Increased social proof. How to get more reviews from customers.

Effectiveness 139

Effectiveness Marketing Management Case Studies Case Study 139

Convince & Convert

DECEMBER 15, 2023

Optimize your social profiles for search All social media platforms, be it LinkedIn, Instagram, X, or Facebook, have a search feature. Optimizing your profile headline will ensure that your account comes up in the first few positions and gets more clicks when your prospects search for your service, product, or industry.

Social Media 154

Social Media SEO Cost Per Click Media 154

Outgrow

JUNE 11, 2020

Outgrow Product Update For June 2020. Presenting the Outgrow product update for the month of June 2020. You can use the Outgrow builder to direct users to your social media profiles – Facebook, Twitter, and Vkontakte. In this product update, we have increased that limit to 20. Integration With Webflow CMS.

Outgrow 52

Outgrow Product Ideal Customer Profiles Paid Search Agency 52

Content Standard

NOVEMBER 7, 2018

With Snapchat struggling to hold on to its existing user base, and Facebook having to deal with plenty of recent flak, you might be tempted to say social networks are hitting a mini-recession—if not for Instagram’s eye-catching growth. Instagram’s Growing Marketing Appeal.

Paid Search Agency 98

Paid Search Agency Facebook Companies Case Studies 98

Launch Marketing

APRIL 10, 2024

LinkedIn is often a go-to marketing channel for all B2B startups, but you might also find great value using Facebook, Instagram or even TikTok. Encourage your customers to create and share content related to your brand or product or service offerings. It can be something as simple as a testimonial or as detailed as a case study.

Startups 62

Startups Social Media Social Marketing B2B Marketing 62

Oktopost

NOVEMBER 22, 2023

YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs. Then, reach out to your chosen influencers with compelling outreach that prioritizes relationship-building over selling your product. 7 Top B2B Social Media Trends 1.

Social Media 117

Social Media Trends Media B2B 117

ClearVoice

MARCH 3, 2023

With so much information just a click away, it makes sense that most people research products or services before making an important purchase. Testimonials and case studies can help influence potential leads and customers. While also convincing them to potentially try new products or services.

Case Studies 97

Case Studies Case Study Studies Touchpoints 97

Convince & Convert

JANUARY 3, 2013

What do you think of when I say “Facebook marketing”? You are probably thinking “coupons”, “promotions”, “product launch”, or even “contests”. But Facebook is not only the El Dorado for “commercial” brands, it is also an ideal marketing tool for humanitarian and charitable organizations.

Facebook 143

Facebook ROI Generation Social Networks 143