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10 Proven Video Scripts and Email Templates for Virtual Selling

Vidyard

Download PDF Contents 1. Video Benchmarks for Content 2.1 Distribution Channels Where Video Content is Used 2.3 Increasing Solutions Consultants’ Efficiency Through Demo Videos 2. Reducing the Number of ‘Wasted’ Demos with Demo Videos 3. Delivering More Client Value with Demo Videos 4.

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More Content is Not Always Better – Wise Words from Chris Vandermarel

Vidyard

Content marketing may be all the rage, but now that everyone is doing it — how can brands stay relevant? Leveraging good content is just the beginning – but taking advantage of every opportunity to engage with prospects and keep them excited is what smart marketers are doing to keep ahead of the curve. Let’s dig in!

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How to Plan Your Video Marketing Strategy

Vidyard

Your plan doesn’t need to be incredibly detailed (as the performance of your first few videos will often reveal some necessary modifications), but you should have a good idea of how you’ll align video content with the goals of your company. Determine what your video content will accomplish (and for whom). Entertaining?

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Creating Targeted B2B Content with Account Based Marketing

Vidyard

Before they request a demo. Through engaging and informative content, that’s how. Okay, so engaging and informative content – no biggie, right? But how do you determine if your content meets this criteria? 65-90% of the buying process happens before a prospect even raises their hand. Okay, phew!

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Exemplary B2B Marketing to Get Inspired by on YouTube

Vidyard

The company’s branded channel includes a main video showcasing one of their case studies, immediately enticing viewers with messaging on how their product can help solve your work management problems. Some of the most enjoyable content on Workfront’s channel is the company’s Working Dead series of videos.

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From Awareness to Post-Sale: How to Use Video Throughout the Inbound Marketing Cycle

Vidyard

A great content marketing plan doesn’t have a set end date, and neither should your video marketing strategy. You have to go beyond your explainer video and release lots of quality content consistently to be a real video marketing Jedi, but it’s hard work and it doesn’t happen overnight.

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Read This To Find Out How To Make A Compelling Call-To-Action

Vidyard

You’ve put in the effort to make engaging video marketing content, so why stop there? Calls-To-Action (CTAs) aren’t just for text-based content and landing pages anymore. Calls-To-Action (CTAs) aren’t just for text-based content and landing pages anymore. How would your video viewers know what to do next?