Case Study Content Custom Publishing White Paper Wikipedia 
Exo B2B
MAY 16, 2018
As professionals or companies engaged in a Business-to-Business (B2B) marketing process, there is something we should ask ourselves when we publish a blog post, a case study, or a white paper. How do we make sure that what we publish doesn’t just look authentic but, actually is? Know your clientele.
Chris Koch
JANUARY 29, 2010
Image via Wikipedia. Okay, so it’s difficult to actually pull money out of buyers for your marketing content (though there are rare exceptions: McKinsey has been doing it for years with the McKinsey Quarterly). Yet while generally we can’t put a price tag on our content, we do charge for it. That has to change. Relationship.
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Chris Koch
JANUARY 29, 2010
Image via Wikipedia. Okay, so it’s difficult to actually pull money out of buyers for your marketing content (though there are rare exceptions: McKinsey has been doing it for years with the McKinsey Quarterly). Yet while generally we can’t put a price tag on our content, we do charge for it. That has to change. Relationship.
Biznology
FEBRUARY 29, 2012
Prospective customers will check out you and your staff as part of their due diligence before doing business with you—so be prepared. Invite links from your customers, suppliers and friends. What customers and prospect are talking about on social media gives companies valuable insight into customer needs, issues and trends.
Buzz Marketing for Technology
JUNE 27, 2008
White Papers. ’&# And obviously, this study covered only users of Microsoft messenging system. This research work has been published by Microsoft under the name “Worldwide Buzz: Planetary-Scale Views on an Instant-Messaging Network.&# Think customers: The 1to1 Blog. in Downloads. in Reviews.
Biznology
JULY 16, 2013
The best thing about this is allowing your friends and followers to know you and your business a little better: in context, in texture, in richness, and in detail; the secondary benefit is search: the more content you have about yourself online, the more Google, Bing, and Yahoo! know about you. Well, how long have you been in business?
Webbiquity
NOVEMBER 5, 2012
In Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing , Lee Odden provides the definitive guide to SEO and its extension into social and content marketing for the new, more sophisticated world of search and web presence optimization.
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