Marketing Insider Group

JANUARY 24, 2013

ExploreB2B – Explore B2B – A publishing platform for professionals. A curated production process + a fully-vetted community of creative pros = outstanding and affordable video content. CMIcontent – Content Marketing Institute – Content Marketing Institute for all things # ContentMarketing.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

ViewPoint

MARCH 6, 2012

Stephanie Tilton is a content-marketing consultant who helps B2B companies craft content that engages prospects and customers, nurtures leads and advances the buying cycle. She has produced hundreds of white papers, case studies and eBooks for a range of organizations, including some of the world's leading technology companies.

Buyer Personas 120

Buyer Personas Forrester Lead Ranking Peer-to-peer 120

Heinz Marketing

SEPTEMBER 3, 2018

We’ve already featured some great guests and have a line up of awesome content and special guests into 2016. We’ll publish similar highlights here for upcoming episodes. And they know the content that we put on the stages. Paul: Set the scene, I show up, and my customer’s naked. Paul: Yeah, exactly.

Top of Funnel 42

Top of Funnel B2B Thought Leadership Work Management B2B Sales 42

Kapost

MARCH 17, 2017

While this sounds stressful, it actually provides a tremendous opportunity for marketers to take the reigns and create a world-class customer experience. Here are five ways marketing can take hold of the customer journey and drive the business forward post-M&A. Centralize Your Content. Determine Brand Guidelines.

Enterprise Management 70

Enterprise Management Webinar Metrics Paid Search Agency Marketing & Strategy 70

ClearVoice

OCTOBER 28, 2019

What are some new and engaging ways to boost your content marketing efforts that skyrocket conversion rates? We originally wrote and published this article in 2018, but things have obviously changed since then…. What are the non-traditional options for content-gated lead generation? percent or higher. The sky is the limit….

Top of Funnel 58

Top of Funnel Lead Scoring Lead Ranking Sales Qualified Leads 58

SnapApp

FEBRUARY 20, 2014

For any given business objective there are certain kinds of content best suited to achieving the desired result. In this case, however, none of that matters. In this bracketed battle, there can be only one kind of content -- one winning type to rule them all, and it all rests on you ! Content loading. .

Top of Funnel 48

Top of Funnel Lead Ranking Lead Scoring Content Marketing 48

SnapApp

MARCH 20, 2014

After four weeks and 15 intense battles, a champion has been crowned - interactive widget is the ‘2014 SnapApp Content Marketing Madness Champion’. Informative video had just beat out the content wild card in a tightly contested matchup and was going into the semi-final battle with a full head of steam.

Top of Funnel 48

Top of Funnel Interactive Marketing Lead Ranking Lead Scoring 48