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DMARC: What It Is, Why It Matters

eDataSource

Millions more go towards legal protections through trademarks, copyrights and patents. You can specify that scam emails be sent to the recipients spam folder or have the ISP block the scam emails completely so that your customer never sees them. You spend countless marketing dollars promoting your brand.

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The Best Email Deliverability Guide Ever

Act-On

Or getting stuck in SPAM folders, never to fulfill their destiny? Soft bounces are often temporary, and senders can typically fix them. Inbox Rate: The percentage of emails that are delivered to a non-SPAM folder. It can be estimated, but as a sender, you’ll never know the exact inbox rate. How can this be?

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The Laws Marketers Need to Know to Avoid Legal Backlash

Hubspot

And you might have also noticed that privacy has been quite a hot button issue recently, with the launch of Google's new one-size-fits-all privacy policy as well as the latest debacle with the up and coming (or maybe not?) CAN-SPAM Act. Law has been all over the marketing news lately. social network, Path.

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40 Ways to Get Banned From the Top 5 Social Networks

Hubspot

omgsohungry), but the ones that help alleviate things like spamming, bad content, and a poor community experience. This post will review the policies the most popular social networks have set up -- some more stringent than others -- that we think you should be aware of. How Marketers Can Get Banned From Pinterest.

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How Marketing Compliance Fits Into Your Marketing Strategy

BenchmarkONE

The great news is that compliance practices can be easily implemented as long as you know what to do. We’re here to provide you with a deep dive into marketing compliance so you can get better acquainted with it and ensure you’re doing all you can to stay 100% compliant in your practices. . Copyright Images.

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How to Become a Stellar Guest Blogger

Online Marketing Institute

People start hearing your name now and then, they start reading your posts across a number of blogs (within one niche) and ultimately they start recognizing you as the expert and a person worth following. It saves your time writing unsolicited email pitches because there you can connect to bloggers who are willing to publish your article.

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The Ultimate Glossary: 44 Email Marketing Terms Marketers Must Know

Hubspot

Email marketing is a central part of your inbound marketing strategy, but it can be an intimidating tactic to tackle if you're a newbie. So we put together this glossary of email marketing terms that you can refer back to any time you wonder what they heck a blog post, your boss, or your ESP's documentation is talking about.