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50 Inbound Marketing Resources Every B2B Marketer Should Subscribe To

SmartBug Media

If you’re an inbound marketer in the B2B space, you understand how much time and energy goes into planning and executing your marketing campaigns. The foundation of any great digital marketing campaign requires a solid understanding of general inbound marketing concepts, ideas, and best practices. marketing campaigns.

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Top 10 PPC Trends for 2020

Valasys

Consequently, PPC marketers will need to reshuffle their marketing strategies & train themselves to sustain amidst the evolving marketing trends. Furthermore, PPC advertising can give marketers some competitive advantage in improving their organic campaigns. ” Invest time to learn the automated strategies provided by Google.

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SEO beyond Search Engine Optimization: Convergence with Content Strategy & Towards a Holistic Strengthening of Digital Capability

Valasys

The changes oftentimes are just minor tweaks, invisible enough to be predicted; however, when the rankings on the Search Engine Result Pages (SERPs) start getting impacted, the marketers need to scrutinize their SEO strategies to keep abreast with the latest updates. The algorithms are subject to minor changes almost daily.