SnapApp

FEBRUARY 22, 2016

Multi-touch Demand Generation. As our Tuesday continued, next up on my list was going to see SnapApp’s very own Director of Marketing, Vanessa Porter , discuss “ How to Build a Multi-Touch DemandGen Campaign using Interactive Content.” . .” - David Meerman Scott. Inspiring stuff. . Conclusion.

B2B Marketing 48

B2B Marketing Peer-to-peer Top of Funnel Microsite 48

SnapApp

FEBRUARY 23, 2016

Multi-touch Demand Generation. As our Tuesday continued, next up on my list was going to see SnapApp’s very own Director of Marketing, Vanessa Porter , discuss “ How to Build a Multi-Touch DemandGen Campaign using Interactive Content.” ” - David Meerman Scott. Inspiring stuff. Conclusion.

B2B Marketing 48

B2B Marketing Peer-to-peer Top of Funnel Microsite 48

Valasys

JULY 1, 2021

Running omnichannel campaigns that are consistent and personalized. With the help of B2B marketing automation solutions, marketers can place forms on landing pages, microsites, or on their website and can progressively collect information from visitors with each subsequent site visit. j) Personalized Omnichannel Campaigns.

Enterprise Management 52

Enterprise Management Marketing Management Marketing Automation Services Marketing Automation 52

Bluetext

SEPTEMBER 26, 2019

United to create a multi-touch, multi-channel campaign to deliver messaging across multiple digital channels, social media, email, and microsites. Putting in the effort to bring an authentic and unified brand, campaign, or product message to market will make a bigger impact and ROI every time.

Brand Identity 21

Brand Identity Branding Paid Search Agency Advertising Agencies 21

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

Salesforce recently rebranded their social marketing application as the Marketing Cloud, and their website says you can use their solutions to “optimize campaigns from lead to close, on every channel”. Landing Pages The landing page is an essential part of many marketing campaigns. Many CRM systems have a module for marketing.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

B2B Marketing Exchange

NOVEMBER 15, 2023

Account-Based Marketing Campaign Esquire Bank + Park & Battery Esquire Bank successfully implemented a customer-centric technology stack for their ABM campaign, centered around Salesforce CRM and Salesforce Marketing Cloud. The campaign, which started as a pilot in California and expanded to 27 locations across the U.S.,

Digital Asset Management 52

Digital Asset Management Account Based Marketing B2B Thought Leadership Advertising Agencies 52

markempa

FEBRUARY 9, 2015

Tweet I was asked by a reader to provide some examples of what lead nurturing touches may look like. Online examples include: blog posts, podcasts, videocasts, videos, webinars, e-books, personalized microsites, wikis and other multimedia. Touch 1 — Third-party article on pertinent technology via email. No plan for consistency.

Lead Nurturing 120

Lead Nurturing Sales Qualified Leads Lead Scoring Lead Ranking 120