Customer Churn: What is it and How Can You Avoid It?
BenchmarkONE
AUGUST 18, 2022
So, if you bring on new customers every month that grow your client list at a rate of 20%, but your churn rate is higher than 20%, then you’re likely burning money on expensive marketing acquisition channels that aren’t growing your business. Your product, service, or brand might not be meeting market demand.
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