SocialPilot

JANUARY 5, 2024

I doubt you would find a brand post on social media without any hashtags accompanying it. Since its discovery, hashtags have been a huge part of social media evolution. Marketers have constantly been using social media hashtags to boost brand visibility. Are hashtags still relevant in 2024? Is this hashtag trending?

Social Media 72

Social Media Media Viral Marketing Eye-Tracking 72

SocialPilot

FEBRUARY 21, 2024

of marketers are likely to use the platform for influencer marketing campaigns. We will share everything you need to know about Instagram influencers and how you can connect with them and get your Instagram marketing campaign live. One of the best online marketing platforms is Instagram. Without further ado, let’s get moving.

Work Management 93

Work Management Planning Advertising Agencies Marketing Management 93

Sprout Social

MAY 26, 2022

This article will outline how brands can architect successful end-to-end TikTok marketing campaigns (versus one-off experimental videos) to capitalize on this engagement. Why TikTok marketing campaigns are so valuable. How to plan, build and launch memorable TikTok marketing campaigns. onlineoptimism. Get to know your audience.

Campaigns 142

Campaigns Examples Design Planning 142

ClearVoice

SEPTEMBER 22, 2023

Plus, you can use the winner(s) in future campaigns where you showcase happy, satisfied customers. Doing giveaways can also be a great way to get more emails for your newsletter campaigns. The hashtag could be a brand name like #Lululemon or #Peloton. Also, a campaign slogan (#JustDoIt or #MyCalvins).

User-Generated Content 96

User-Generated Content Curation Generation Marketing & Strategy 96

Webbiquity

MARCH 7, 2019

Hashtags are the savvy social media marketer’s best friend, helping you track social interactions, expand your reach, and monitor real-time engagement at an event. Create your event hashtag early on to avoid a last-minute slapdash fail; you don’t want to attract viral fame for the wrong reasons!

Social Media 202

Social Media Promotion Creativity Media 202

ClearVoice

AUGUST 16, 2021

If you’re following this series, you’re now aware of the fundamentals of Hashtag best practices. However, with each platform, there are unique hashtag practices that either make or break your user experience and organic discovery. Instagram Hashtag Dos and Don’ts: DO consider your hashtags before creating your post.

Practices 131

Practices Examples Best Practices Paid Search Agency 131

Webbiquity

DECEMBER 22, 2020

While campaign design is the flashy front end of the process, it has be supported by strong back-end measurement of the impact in order to be optimized. That’s where using the right hashtags can help. While hashtags let you group similar content under a single roof, you can also leverage them for tracking and detailed analysis.

Social Media 284

Social Media Analysis Campaigns Media 284

Martech

OCTOBER 30, 2023

Participate in hashtag challenges: Hashtag challenges are a popular feature on TikTok. What would be a well-defined strategy for running a TikTok campaign designed to drive awareness and top-of-funnel engagement for a B2B brand? The post Executing a TikTok campaign: Best of the Bot appeared first on MarTech.

Campaigns 90

Campaigns Top of Funnel Best Practices Marketing AI 90

Sprout Social

MAY 4, 2022

Heck, TikTok hashtag challenges like the #OldTownRoadChallenge or Chipotle’s #GuacDance boasts over a billion views each. Perfect for building awareness and encouraging awesome user-generated content, brands are rightfully scrambling to find TikTok hashtags for their own challenges. These tasks might include: Displaying a talent.

Brand Identity 110

Brand Identity Branding Tagging Viral Marketing 110

Sprout Social

OCTOBER 5, 2022

In this article, we will unearth trending Halloween 2022 hashtags and how your brand can create a creepy campaign to bolster your larger social media strategy. Halloween hashtags on Instagram, Pinterest, YouTube and Twitter drive content discovery. Popular Halloween hashtags for the 2022 spooky season. In the U.S.,

Social Media 115

Social Media Tagging Broadcasting Communities 115

Sprout Social

MARCH 21, 2024

In this article, we’ll share more about how TikTok is growing in the UK, how to identify the right influencers for your campaigns and provide suggestions on real UK TikTok influencers you could work with on your next campaign. uses specific London neighborhood hashtags to indicate location. Run and measure campaigns.

Brand Identity 100

Brand Identity Branding Advertising Agencies Work Management 100

Sprout Social

JULY 19, 2022

To hashtag or not to hashtag? The short answer: Yes, definitely use hashtags. Hashtags are an essential asset in your digital marketing toolbox. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. What is hashtagging? How to use hashtags.

Effectiveness 122

Effectiveness Social Media Paid Search Agency Viral Marketing 122

Sprout Social

NOVEMBER 29, 2023

Instagram automation can alleviate some of the repetitive tasks while allowing your social mean more time to develop creative campaigns. From breaking down what hashtags people use to suggesting accounts to follow, bots encourage you to take a deeper dive into your audience’s preferences. Uncover important insights about your audience.

Automation 115

Automation Tools Work Management Marketing & Strategy 115

Convince & Convert

NOVEMBER 30, 2023

ChatGPT: Fine-tune your copy and targeting ChatGPT is a tool you can use pretty much for anything, including improving your social media advertising campaigns. I am a marketing manager for a peer-to-peer loan company and I’d like to create a social media lead-generation campaign. Which hashtags are they using?

Social Media 105

Social Media Advertisements Advertising Tools 105

Sprout Social

MARCH 3, 2022

TikTok hashtags. This post will explore in-depth what TikTok hashtags are, why you should use them and how you can leverage them. What are TikTok hashtags? TikTok hashtags help to categorize video content uploaded to the platform so users can find it easily. Benefits of using hashtags in your TikTok strategy.

Trends 112

Trends Communities Video Marketing Search Marketing 112

ClearVoice

AUGUST 9, 2021

While social media is one of the most effective marketing mediums for gaining, retaining, and converting your audience, hashtags are the key to organic growth. The likelihood is you are familiar with how hashtags function, but may not know as much about their history and how to use them effectivel y. The History of the Hashtag.

Case Studies 105

Case Studies Case Study Twitter Studies 105

Biznology

JULY 13, 2017

A recent survey of 200 retailers in the United States showed that online campaigns delivered better ROI than offline marketing initiatives for over 76% of the participants. According to an eMarketer report, American retailers spent nearly 80% of their marketing budget on offline campaigns in 2016. Relative performance.

Marketing Budget 132

Marketing Budget Campaigns Paid Search Agency Marketing Strategy 132

Oktopost

FEBRUARY 9, 2021

While you could use many tips and tricks to boost your engagement on LinkedIn, one of the more underrated is learning how to use hashtags. What Are Hashtags? Hashtags are a marketer’s best friend. A hashtag is created when the pound symbol is placed before a word or phrase, as in #hashtag or #B2Bmarketing.

Linkedin 118

Linkedin Paid Content Social Media Ideal Customer Profiles 118

Stevens & Tate

FEBRUARY 16, 2024

Examples : Instagram : This platform’s algorithm prioritizes engaging visual content and the strategic use of hashtags to increase discoverability among targeted audiences. Twitter : Known for its preference for brief, impactful content paired with timely and relevant hashtags, Twitter is ideal for real-time engagement and news sharing.

Social Media 98

Social Media SEO Optimization Media 98

Sprout Social

SEPTEMBER 22, 2021

Social media campaigns are living, breathing things. In spite of all the research and prep that marketers funnel into campaign planning, creative production or hashtag ideation, campaigns tend to chart a path of their own post-launch. Social drives game-time decisions for campaigns.

Campaigns 121

Campaigns Work Management Advertising Agencies Social Media 121

Contently

JANUARY 20, 2023

One example of a tried and true UGC campaign that effectively built trust is the #LikeAGirl campaign by Always , a brand of feminine hygiene products. The campaign aimed to change the negative connotations associated with the phrase “like a girl” and empower young girls to embrace their own strength and confidence.

User-Generated Content 141

User-Generated Content PR Word of Mouth Viral Marketing 141

ClearVoice

JULY 30, 2021

In the world of social media, there are certain elements everyone thinks of with social media content, including creative images, compelling copy, and engaging hashtags. Before we dive into the fundamentals of hashtags, let’s first begin with the history of the hashtag. By doing so, you’ve just created a hashtag.

Social Media 98

Social Media Media Marketing & Strategy Ideal Customer Profiles 98

SmartBug Media

JUNE 13, 2023

Look no further: Tip 1: Use Product Tags & Proper Hashtags Promoting your products to existing customers is helpful, but reaching new audiences and growing your customer base is crucial to your brand’s success online. Strategic use of hashtags and product tags can make posts more accessible, increasing your chances of finding new buyers.

Ideal Customer Profiles 98

Ideal Customer Profiles Marketing Management Multi-Channel Tagging 98

Sprout Social

MARCH 15, 2021

Let’s explore how trending topics work, how to personalize them, and ways you can leverage them as part of your social media marketing campaigns. Search for keywords or hashtags in your industry. Twitter’s native search feature lets you search for hashtags, trending topics or just general terms. How Twitter trending topics work.

Paid Content 129

Paid Content Twitter Trends Mobile Advertising 129

Anyword

SEPTEMBER 9, 2022

Use Shareable Hashtags. If you want your post to be seen by as many people as possible, then you need to use shareable hashtags. But what makes a hashtag shareable? First, hashtags that are unique and catchy make for memorable campaigns. There’s a reason wedding hashtags became a trend, right?

Social Media 98

Social Media Conversion Media Tips 98

SocialPilot

JANUARY 4, 2024

PS: We have added the respective hashtags to help you better target your audience. But with a holiday for every imaginable term, knowing which to target and what to let go of can boost your organic reach and also save you time and effort.

Social Media 98

Social Media Media Planning Social Marketing 98

Martech Advisor

JANUARY 29, 2020

YouTube hashtags were introduced in 2016 to support hashtag-based searching. Hashtags on YouTube have evolved since then to provide a better video search experience for viewers and to help content creators make their videos discoverable. Let’s explore how you can use hashtags on YouTube for video marketing success.

Youtube 131

Youtube Classified Ads Video Marketing Paid Search Agency 131

Spiralytics

FEBRUARY 7, 2024

From crafting engaging content, suggesting hashtags, analyzing posts, and several other tasks, it can help you reduce time spent on repetitive tasks. It simplifies campaign management and eliminates context switching, all while giving you a holistic view of your social media presence. Sounds like a marketer’s dream, right?

Social Media 126

Social Media Automation Marketing AI Marketing Automation Services 126

Sprout Social

AUGUST 16, 2021

If you’re looking for a new campaign idea to help increase engagement and brand awareness on social media, we’ve got a great tactic for you to try: hashtag campaigns. What is a hashtag campaign? Benefits of a hashtag campaign. Build brand awareness.

Campaigns 120

Campaigns Planning Aggregators Paid Search Agency 120

Sprout Social

FEBRUARY 3, 2022

Trouble coming up with marketing campaign ideas? This guide breaks down how to put together meaningful marketing campaigns and plenty of examples to help you come up with fresh ideas. What is a marketing campaign, exactly? When we think of classic marketing campaign examples (like “ Got Milk? Hey, we hear you.

Campaigns 137

Campaigns Planning Paid Search Agency Advertising Agencies 137

Anyword

APRIL 27, 2023

Now you can: generate post copy from a URL , share links in your copy, set hashtags , and access brand-new formulas to craft more engaging social posts! Set Campaign Hashtags Don’t leave your virality to chance. Let’s break this down and see exactly how much more powerful Anyword’s social media templates are.

Social Media 98

Social Media Template Media Viral Marketing 98

Sprout Social

OCTOBER 25, 2022

When brands collaborate on new releases or campaign ideas, both parties get a chance to introduce themselves to new audiences. Both co-marketing and co-branding campaigns bring engagement from the jump. Harness the power of hashtags. Do hashtags work anymore? Fret not, my fellow marketers, the hashtag is alive and well.

Brand Identity 131

Brand Identity Branding Marketing & Strategy Eye-Tracking 131

SocialPilot

FEBRUARY 12, 2024

Step 3 : You can search for anything using the advanced search box by using keywords, hashtags, and the minimum number of likes, dates, etc. You can use this box to filter away tweets containing a competitor’s name or marketing hashtag. How to Do a Twitter Advanced Search Using Hashtags?

Twitter 55

Twitter Paid Search Agency Keywords Search Marketing 55

Sprout Social

AUGUST 17, 2022

These engagements include @ mentions , comments, #hashtags and keywords related to your brand. . These alerts can give you a head start on understanding your competitors’ positioning, promotions and campaigns. Automated keyword and hashtag searches uncover influencers posting about topics relevant to brands.

Social Media 125

Social Media Tools Campaigns Media 125

Sprout Social

MAY 11, 2023

Brand safety tools can also track conversations about your company online: They monitor what people are commenting on your posts and ads, how your brand hashtags are being used and the discourse surrounding your brand. Factor them into your social media advertising strategy to minimize risk and maximize the impact of your campaigns.

Paid Content 130

Paid Content Tools Brand Identity Branding 130

Sprout Social

OCTOBER 14, 2020

That’s because modern companies are looking to reach customers beyond traditional ad campaigns. At a glance, influencer marketing campaigns and brand ambassador programs might seem identical. For example, check out your @mentions and #hashtags to see who’s scoring the most engagement when shouting you out.

Brand Identity 144

Brand Identity Branding Social Media Eye-Tracking 144

Sprout Social

NOVEMBER 21, 2022

The directory features a range of marketing agencies and other companies that provide a variety services, including popular ones like creative, commerce, sound and campaign management services. Byte/Dept worked with ASOS to create the British online fashion retailer’s first TikTok campaign. Case study: ASO. lukettrotman. meccabeauty.

Paid Search Agency 114

Paid Search Agency Advertising Agencies Ad Agencies Work Management 114