Remove campaign gatekeeper
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How to Recover From Email Marketing Mistakes: Decision Framework

Litmus

As gatekeepers to the most effective marketing channel , email marketers have to hold themselves to a level of perfectionism. Email marketing mistakes happen to the best of us! P.S. For real-life examples we’ve seen along the way, head to How To Recover From Email Marketing Mistakes (Second Edition). Panic ensues.

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Removing Gatekeepers From Your Marketing

Hubspot

Every marketer has run into one of these roadblocks before: They wanted to create an ads audience off of recently closed lost deals, but didn't have access to the customer data in their CRM. In these scenarios, marketers aren't held back by a lack of good ideas. Instead, marketers are struggling with gatekeepers.

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Navigating the NHS Market: Telemarketing Tips for Healthcare Lead Success

SalesGrape

Navigating the NHS Market: Telemarketing Tips for Healthcare Lead Success Understanding the NHS Market: A Primer for Healthcare Telemarketers The National Health Service (NHS) in the UK is a complex and highly regulated market, making it crucial for healthcare telemarketers to have a solid understanding of its intricacies.

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Modern Marketer Guide: How to Radically Dial In Your B2B Audience Targeting

Metadata

The reason so many marketers miss the mark—and their intended audience—is because they forget they’re selling to real people with diverse needs, feelings, beliefs, pain points, and expectations. Here’s a call to all B2B marketers: Targeting doesn’t have to be a nightmare. This is why everyone’s always said, “B2B marketing is boring.”

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How to Build Sales & Marketing Pipeline During the Coronavirus

Zoominfo

Sales and marketing teams, specifically, have abandoned chasing (demand gen) waterfalls or examining funnels. Instead, go-to-market teams are tirelessly doing anything and everything they can to hit their numbers today. Market segmentation needs to be beyond reproach and sales metrics need to be measurable and projectible.

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How to Crack the Gatekeeper’s No More Questions Code

SalesIntel

Gatekeepers are excellent information sources if you know how to ask for it the right way. If you call a company’s switchboard and ask for a decision-maker from high management, the gatekeeper will likely refuse you access. No more feeling like they’re wasting their time on wrong numbers or gatekeepers. Higher ROI.

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Data-Agnostic? See How Data Quality Affects ROI in This A/B Test

DiscoverOrg

The last thing you want is to spin cycles on bad data until your sales and marketing teams wear out. Many data providers claim to have the “most accurate” or “most actionable” business intelligence on the market. 50% fewer encounters with gatekeepers. Setting up the A/B data test. 300% more meetings booked. Implications.

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