Webinars as a Pipeline Accelerator for B2B Marketing Featuring Forrester Research & Hubilo
Top Rank Marketing
OCTOBER 17, 2023
Recently, I learned of a new study about webinars during the MarketingProfs B2B Forum that was commissioned by webinar software provider Hubilo and conducted by Forrester. To make a lasting impact, think of webinars themselves as campaigns. Personalization is crucial – not just post-event but also before and during the webinar.
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