Remove campaign differences
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Report: 54% of Marketers Now Use Three or Four Different Channels for Campaigns

KoMarketing Associates

Marketers continue to use multiple channels to reach out to their target audiences, and new research shows that email, social media marketing, and events are leading the way. Twenty-three percent use five channels, while 14% utilize between six and nine different channels. The Need for More Accurate Marketing Data.

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Inside Adwords: Exploring The Differences Between Smart Display Campaigns & Custom Intent Campaigns

Stevens & Tate

For example, benefits include: The ability to test out different ad elements for other ad campaigns. Inside Adwords’ Custom Intent Campaigns The custom intent audiences option now offered by Google AdWords provides a more accurate way to target consumers who are looking to make a purchase right now. Find new placements.

Adwords 85
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Different ways to launch a remarketing campaign

Excelsior Research

Different ways to launch a remarketing campaign. There are Different ways to launch a remarketing campaign to increase the sale. We have noted the difference in this blog. Different ways to launch a remarketing campaign. This blog is designed to introduce a remarketing campaign. Introduction.

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See campaigns differently: Why social is an invaluable player for the NFLPA

Sprout Social

Social media campaigns are living, breathing things. In spite of all the research and prep that marketers funnel into campaign planning, creative production or hashtag ideation, campaigns tend to chart a path of their own post-launch. Social drives game-time decisions for campaigns.

Campaigns 117
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Agility In Digital Marketing Is Table Stakes For Success

Speaker: Megan Sangha and Amit Pande, Wrike Team

Digital marketing today looks very different from last year, and changes will only continue. As marketers are consistently pressured to face more unknowns and do more with less, many marketing leaders are sharpening their focus on agility and asking some tough but critical questions: Are we as agile as we should be?

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How promotional merchandise magic can make the difference in your marketing campaigns

Biznology

Even in today’s digital world, promotional products and branded merchandise really do make a big impact on marketing campaigns. 7 in 10 marketers use promotional merchandise to raise brand awareness. If you thought that promotional products are not still a popular marketing tool, that isn’t the case here.

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Groundhog Day Marketing: Six Tips to Get Out of a Marketing Rut

Trade Press Services Newsletter

While it’s a hilarious premise for a movie, it’s downright terrifying in real life—especially when it comes to marketing. ” It’s easy to fall into that trap of Groundhog Day marketing, but it often leads to repeatable mistakes, missed opportunities and less-than-optimal results. .” Get back to basics.

Tips 246
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Intent Data: No Tricks, all Treats

Speaker: Michael Ballard, Senior Manager of Digital Marketing, Lenovo

and then proceed to annoy the heck out of them with endless emails, ads, and other marketing messages. Michael Ballard, Senior Manager of Global Digital Marketing at Lenovo, shows how marketers can reach the right contact, using the right channel, at the right time. Wait a second - that wasn't part of the plan.

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An ABM Content Strategy You Can Steal

Speaker: Mason Cosby - Director of Growth at Gravity Global

In the world of marketing, content is king. Despite this importance, many marketing teams struggle to find the time and resources necessary to create engaging content. Instead of stressing about your ABM campaign content, join Mason Cosby, Gravity's Director of Growth, to learn: The 9 different approaches to ABM.