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Exploring CTR Benchmarks in Email Marketing

SendX

Is your email click-through rate (CTR) as good as it should be? Establishing solid CTR benchmarks can help you determine whether your email campaigns are driving the engagement that you want.

CTR 369
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Your ‘welcome email’ has the highest open rate and CTR

Sword and the Script | B2B

Welcome emails enjoy open rates of 60% or more; for most marketers, this will be your best-performing email ‘campaign’ Anyone who follows me knows I harp on businesses to build their own list of subscribers. From where I sit, if you aren’t building subscribers, you aren’t really doing “ content marketing.”

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How to Increase CTR in Your Email Marketing Efforts

Litmus

Email marketing is foundational to any strong marketing strategy. Knowing how to measure and increase your CTR not only improves your email campaign performance, but keeps subscribers coming back for more. What is a good email click-through rate (CTR)? . Comparing to campaigns with similar objectives and CTRs.

CTR 73
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3 Text Tweaks that Boosted CTR

Anyword

As marketers, we’re acutely aware that our words carry weight. We know this because more often than not, the success of our campaigns ultimately hinges on whether we choose the right words. We found that on average, different post texts resulted in a 15% difference in CPC and a 17% difference in CTR. That they matter.

CTR 98
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7 Email Writing Techniques to Boost CTR and Conversion Rate

Outgrow

7 Email Writing Techniques to Boost CTR and Conversion Rate. Everyone is praising emails and their marketing potential. Hence, this blog will detail 7 email writing techniques that are bound to boost your CTR and conversions. . Get Ideas from the Direct Response Marketing Playbook. and 22.86% open rate.

CTR 105
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LinkedIn Ad Benchmarks: CTR, CPC, and Conversion Rate

Metadata

In this data-backed guide, we’ll cover: The most popular CTAs on LinkedIn The most effective CTAs on LinkedIn Good CTR for LinkedIn ads The average CPC for LinkedIn ads The average conversion rate for LinkedIn. Looking at nearly 50,000 experiments in 2021, advertisers used these two CTAs for over 80% of their campaigns.

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Three High-Impact Benefits of Email Marketing

Zoominfo

Email is the OG digital marketing tool. While it might seem basic and a little bit boring, email is actually the most advanced medium of communication between marketers and their ideal customers. According to Campaign Monitor , email marketing generates $38 for every $1 spent, which computes to a 3,700% ROI.