QuanticMind

OCTOBER 18, 2018

Imagine the surprise, then, when you learn your marketing department is struggling to meet targets and urgently needs to implement some new, sophisticated strategies to overcome the growth plateau. The SEM team at 1-800-Dentist knew it was time for the latter. This was the problem facing 1-800-Dentist. Emphatically.

SEM 40

SEM Work Management Marketing Management Advertising Agencies 40

KoMarketing Associates

JANUARY 29, 2015

As I reviewed Salesforce 2015 State of Marketing report, I was encouraged to read that even though search engine marketing took a backseat to more “popular” programs such as social media and mobile marketing, it is still considered a highly valuable and effective component of the marketing mix. How Much Am I Spending?

Adwords 120

Adwords Advertising Agencies Organization Work Management 120

QuanticMind

MAY 23, 2019

Throughout the last decade, the rise of new technologies and the boundless growth of breakthrough solutions have together empowered digital marketers with a wealth of information at their fingertips that can be used to qualify the impact of marketing initiatives. Consider impressions and click-through rates.

PPC 40

PPC Advertisements Advertising SEM 40

QuanticMind

JUNE 23, 2019

In 2019, businesses are investing more in PPC performance marketing than ever before. PPC managers can no longer afford to experiment with changes and learn from trial and error. PPC automated bidding is the key. 6 Ways Bid Optimization Technology Prevents PPC Performance Issues. Accurate automated bids.

PPC 40

PPC Cost Per Click Optimization Forecasting 40

SmartBug Media

MARCH 19, 2021

If you’re an inbound marketer in the B2B space, you understand how much time and energy goes into planning and executing your marketing campaigns. of my favorite inbound marketing resources that any B2B marketer can benefit from subscribing to in 2021 and beyond. We Asked 10 Marketing Experts.

Paid Content 105

Paid Content Inbound Marketing Resources B2B Marketing 105

Webbiquity

FEBRUARY 25, 2011

Done properly, search engine marketing (a.k.a. SEM, paid search, PPC) is a powerful complement to SEO and an effective tactic on its own. Discover the answers to these questions and others here in seven noteworthy search engine marketing guides from the past year. Dynamic Landing Pages by PPC Hero.

Search Engine Marketing 100

Search Engine Marketing Cost per Acquisition Search Marketing Cost Per Click 100

QuanticMind

AUGUST 23, 2018

An SEM Success Story. I f we told you SEO giant Moz could increase their marketing prowess by even 1 percent, would you believe us? Well, as this Moz video testimonial shows, even the best can benefit from more intelligent use of data and better campaign optimization. Let’s not even talk about paid search marketing.

CPA 40

CPA Cost per Acquisition PPC Paid Search Agency 40

The Point

OCTOBER 14, 2009

Do search campaigns demand a different approach to offer strategy compared to other demand generation programs, say emails? That’s doubly true for search campaigns when, as we describe above: 1. That’s doubly true for search campaigns when, as we describe above: 1. Answer: yes.

Landing Pages 100

Landing Pages PPC Paid Search Agency Webcast 100

Outgrow

JULY 8, 2020

Top 15 Content Marketing Agencies in South East Asia. Did you know that 72% of marketers agree that content marketing increases engagement? But, content marketing is easier said than done. ‘ 60% of marketers create at least one piece of content each day ’. Now, that is a huge amount of competition, right there!

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Ad Agencies 52

Outgrow

DECEMBER 9, 2020

The Australian ad market has been estimated at $16.6 Case Study: Saatchi & Saatchi created this video commercial for St. The campaign featured the bank’s well known animated character- the Little Dragon. The Works believe in a simplistic approach to marketing and advertising. ROICOMAU Growth Agency.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Advertisements 52

QuanticMind

MARCH 18, 2020

Performance marketing is a strand of marketing that focuses on driving specific actions, such as clicks, form fills, or sales. Rather than simply spreading a brand message everywhere and hoping it resonates, performance marketers develop specific strategies to drive key goals based on insights. Specific Expertise.

Advertising Agencies 53

Advertising Agencies Paid Search Agency Work Management Ad Agencies 53

Single Grain

MAY 5, 2023

Among other digital marketing mediums, PPC remains a popular method for driving traffic to a website and generating more leads. For this piece, we’ve assembled six different multi-channel PPC case studies that we hope will inform your own digital marketing strategy and help amplify your campaigns’ results.

Multi-Channel 52

Multi-Channel Case Study Case Studies PPC 52

Circle Studio

AUGUST 23, 2018

Building a powerful growth-focused website is a top-priority for B2B marketing and business development, and driving website traffic is a vital component of the process. This means that your website has to have more content than just the typical company pages for services, markets, etc. Case studies.

Traffic 99

Traffic Marketing Websites Case Studies Case Study 99

QuanticMind

NOVEMBER 8, 2018

How Windstar Cruises Saved 700k in PPC Spend and Increased Campaign ROI. Windstar Cruises, which boasts six different ships across 300 ports and 80 countries, knew that while its customer experience was top notch, it’s market share could improve. Meet Director of Digital Marketing and CRM Victor Hernandez.

Marketing AI 40

Marketing AI Paid Search Agency Advertising Agencies SEM 40

KoMarketing Associates

DECEMBER 19, 2013

Before we have to start thinking about that though, let’s take a look at some of our favorite online marketing posts from 2013, as selected by members of the KoMarketing team. Ryan Young (Content Marketing Strategist). 6 Reasons Why Content Marketing is Like March Madness – Jessica Ann, Steam Feed.

Paid Content 120

Paid Content Online Marketing Paid Search Agency Advertising Agencies 120

Smashmouth Marketing

DECEMBER 21, 2008

I had seen Pam's story on Marketing Sherpa and thought she would be a great person for them to meet and having been following Pam on twitter, I tweeted her up and made the connect. Pam: I’ve spent most of my career marketing companies on a shoestring budget so this is a topic I know well.

Budget Programs 100

Budget Programs Social Media Paid Search Agency SEM 100

Smashmouth Marketing

DECEMBER 15, 2008

I had seen Pam's story on Marketing Sherpa and thought she would be a great person for them to meet and having been following Pam on twitter, I tweeted her up and made the connect. Pam: I’ve spent most of my career marketing companies on a shoestring budget so this is a topic I know well.

Budget Programs 100

Budget Programs Social Media Paid Search Agency Social Marketing 100

Content Standard

MAY 8, 2018

Best practice and all the gurus in the world tell us that content marketing is a long game—that it takes time to bed in and start to see results. Some leading marketing thinkers even say that a one-year marketing plan is in fact a redundant strategy because things change so quickly in the modern marketing world.

Top of Funnel 73

Top of Funnel ROI Planning Content Marketing 73

Launch Marketing

DECEMBER 27, 2023

Content Marketing Content marketing plays a pivotal role in the success of B2B manufacturing companies for several reasons. Content marketing also allows B2B manufacturers to establish themselves as industry authorities. Ultimately, when done effectively, content marketing can attract and nurture leads.

Lead Scoring 115

Lead Scoring Lead Ranking Webinar Metrics Generation 115

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers?

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Convince & Convert

AUGUST 3, 2015

When I first started my own digital ad agency, all I had was a strong passion for marketing. ” That was when I came across these words in a Moz blog: You offer SEO, Web Design, and PPC. If there was one thing I wanted to do in my life, it was digital marketing. Get you entire marketing team to read these blogs today!

PPC 158

PPC Paid Content Paid Search Agency Advertising Agencies 158

QuanticMind

OCTOBER 24, 2017

QuanticMind is covering the latest trends and tactics in paid search and digital marketing at SMX East 2017 from search publishers and expert practitioners. Shopping Best Practices: “Tailoring Your Shopping Campaign Programs to Your Customers” by Jared DeSisto. 8 Hidden PPC Reports to Find Out” by Aaron Levy.

Paid Content 40

Paid Content Display Top of Funnel Cost Per Click 40

QuanticMind

AUGUST 31, 2018

As a search engine marketer, you don’t have to be the best marketer on the internet in order to be successful. You simply need your SEM strategies to be more effective than your competitors. But what if I told you that there is a relatively easy way to get into the minds of your competitors in SEM?

SEM 40

SEM Paid Content Tactics Cost Per Click 40

Spiralytics

NOVEMBER 20, 2022

Digital marketing, especially in the Philippines, is the go-to tool for marketers due to its versatility and extensive range of features and platforms. Since most activities are conducted online, digital marketing has become a space for businesses to expand and maximize their reach to target audiences.

Course 118

Course Training Paid Content Paid Search Agency 118

Online Marketing Institute

JANUARY 4, 2011

A little over a year ago, I shared a case study on Search Engine Watch of a client’s website that had fewer than 100 pages of content indexed when we started working with them. Case studies? › Home › Column › Search › SEO Why Host a Blog on Your Corporate Website? White papers?

Paid Content 40

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership 40

ClearVoice

NOVEMBER 12, 2021

As a brand marketer, you might wonder, “Are content marketing and digital marketing the same thing?” Though novice brand marketers think they’re interchangeable, they cannot be compared like apples and oranges. Let’s dig in… Definition of Content Marketing. Definition of Digital Marketing.

Top of Funnel 132

Top of Funnel Paid Content Planning Paid Search Agency 132

Single Grain

APRIL 25, 2022

With so many PPC agencies claiming to be the best, finding an experienced, reputable, results-driven one for your business is always challenging. In this guide, I will not only provide a curated list of the top ten choices, but I will help you select the best paid search marketing agency for your business. Let's begin.

Paid Search Agency 52

Paid Search Agency Paid Content Advertising Agencies Marketing Agencies 1 52

Only B2B

DECEMBER 16, 2022

Finding the appropriate leads is the ultimate aim of B2B marketing management and is critical to the success of your business. There are two types of leads: marketing-qualified leads (MQLs) and sales-qualified leads (SQLs). However, you should also include some dynamic material to balance out your content marketing approach.

Lead Generation 118

Lead Generation Sales Qualified Leads Marketing Qualified Leads Lead Ranking 118

QuanticMind

JANUARY 8, 2019

You’re firing up your computers, opening up the books for a new quarter and sharpening your PPC tools. It’s a New Year, and with it comes a host of innovative new SEM trends that will be integral in the direction of your digital marketing and advertising strategy. Voice Search. Live Video.

SEM 40

SEM Marketing AI Trends Mobile Advertising 40

Brightedge

JANUARY 13, 2020

In doing my research for this post, I found fewer digital marketing books than I expected on each of the topics I wanted to cover. However, if you are reading this post then you, like me, prefer good old books over digital marketing books for self-education. Digital Marketing for Dummies. rating on Amazon, #53 in web marketing.

Paid Content 122

Paid Content Planning Paid Search Agency Advertising Agencies 122

Online Marketing Institute

MAY 18, 2010

When assessing B2B client resources for optimization, most marketers focus on web pages and increasingly, digital assets and social media content. Asking the right questions when sourcing content for search engine and social media optimization can reveal substantial assets that many marketers didn’t even think of using.

SEO 40

SEO Top of Funnel AIDA Digital Asset Management 40

Single Grain

MARCH 4, 2022

More and more businesses have started using different digital marketing tactics, including search engine optimization and content marketing, to enhance their online visibility. But if you really want to grow your business on the Internet, you probably need the help of marketing experts. Top 8 Digital Marketing Agencies.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Paid Content Marketing Agencies 1 52

SnapApp

DECEMBER 4, 2017

And as the content marketing landscape continues to rapidly evolve, it makes sense to look to research to identify trends and patterns that can help guide your strategy. That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Top. . .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Single Grain

AUGUST 17, 2021

One of the most important hires in your company is the VP of marketing. Since the VP of marketing role requires an solid understanding of the market, vast knowledge of sales generation, demand generation and overall brand building, hiring the perfect person for the job can be challenging. What Is a VP of Marketing?

Paid Search Agency 98

Paid Search Agency Sales Management Advertising Agencies Work Management 98

Ledger Bennett

JULY 24, 2019

With so many choices in the market and your business success weighing on your shoulders, how do you select a B2B digital agency in 2019 that will provide the best ROI? So…How do you pick a B2B digital marketing agency? Do you think it would translate to our campaigns?”. Cutting through the Buzzwords.

Demand Generation Agencies 40

Demand Generation Agencies Paid Search Agency Advertising Agencies Ad Agencies 40

Convince & Convert

SEPTEMBER 20, 2010

Turning your customers into advocates and marketers on behalf of your brand pays off a lot more when you’re selling $10,000 pieces of manufacturing equipment, than it does when you’re selling $3 cans of Pringles. What this means is that in reality, B2C and B2B marketers are largely using the same social tactics.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

ClickZ

FEBRUARY 18, 2020

30-second summary: Technology vendors use the hype around CDPs as a way to get onto RFPs and tenders, which can often lead to inertia in the marketer’s decision-making process, where they get to a shortlist of two or three technologies that all fix very different issues. They were my first foray into the marketing technology space.

Enterprise Management 103

Enterprise Management Marketing Automation Services Work Management Marketing Management 103