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6 Phrases That Will Kill Your Sales Deal, According to HubSpot's Sales Director

Hubspot

Welcome to “The Pipeline” — a new weekly column from HubSpot, featuring actionable advice and insight from real sales leaders Top salespeople are successful because they sweat the details. They probe for pain, help their prospects, and run effective sales calls.

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How the HubSpot Content Team Overcame the "Pivot to Video"

Hubspot

According to HubSpot Research , 54% of consumers want to see more video from businesses and brands. Here on the HubSpot content team, we wanted to take on the shift, responsibly. HubSpot's "Pivot to Video" Playbook. Zoom setup - Sennheiser ME66 , a shotgun clip , light stand , XLR cable , and Zoom H4N recorder.

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Novelty: The Storytelling Element Your Brain Craves

Contently

That’s because the previous week, our eccentric teacher Captain Bob let me demonstrate the science by strapping two jumper cables to my eyelids and electrocuting myself in front of the entire class. It’s long been known that novelty helps us learn more effectively. ” “We want to be like HubSpot.”

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The Ultimate Guide to Integrations and Why Your Business Needs Them

Hubspot

So, let’s simplify the concept with the help of an analogy we can reference throughout this guide. Let’s pretend you want to plug your MacBook laptop into your TV using a connector cable so you can watch reruns of Friends on Netflix on the big screen. This type of solution exists … it’s called an integration. Why use integrations?

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Inbound Marketing Examples: What Results Can I Expect?

Strategic-IC

An inbound approach is designed to be relevant rather than interruptive, working across digital channels, at every stage of the funnel, to help you attract, convert, close and delight your best-fit buyers. Our client, Cabling Science, provides classroom training and e-learning services to the communications infrastructure community.

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Don't Block the Exit [The Customer Code Series]

Hubspot

This post is part 10 of 11 in a series on the HubSpot Customer Code. Ask me about my attempts to cancel cable. Jason Lemkin says concisely what we as humans know to be true, but we as business leaders too often forget: Making it hard to cancel doesn't reduce churn It just modestly delays it Doesn't help — Jason ?

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Understanding the role of voice in martech

ClickZ

Improvement in voice recognition accuracy is also helping with widespread adoption of voice technology. HubSpot reports that 82% of consumers expect businesses to respond immediately to sales and marketing-related inquiries, and 90% of consumers rate an immediate response important or very important when they have a service question.