article thumbnail

Careful, YouTube: Facebook and Instagram Might Be Coming for You

Hubspot

Facebook and Instagram are looking to become destination video sites -- or, at least, it's looking that way. Earlier in June, Facebook announced it would launch funded news shows within Facebook Watch, which is the site's video service that features original programming, both pre-recorded and live. The Question of YouTube.

Youtube 74
article thumbnail

The Ultimate Guide to Integrations and Why Your Business Needs Them

Hubspot

Let’s pretend you want to plug your MacBook laptop into your TV using a connector cable so you can watch reruns of Friends on Netflix on the big screen. Back to our analogy: If your software is your laptop, you’ll use a connector cable, or integration , to then watch Friends on the TV, or application. How do you get integrations?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How the HubSpot Content Team Overcame the "Pivot to Video"

Hubspot

According to HubSpot Research , 54% of consumers want to see more video from businesses and brands. So now that this "pivot to video" buzz has largely subsided (at least until the next major Facebook algorithm change, am I right?), Here on the HubSpot content team, we wanted to take on the shift, responsibly. It’s simple math.

Hubspot 69
article thumbnail

Unriddled: Twitter Takes Washington, Facebook's Follow-Up Changes, and More Tech News You Need

Hubspot

"Unriddled" is HubSpot's mid-week digest of the tech headlines you need to know. Twitter (and Facebook) Takes Washington. billion monthly active users on Facebook as of June 30, 2018.". "How asks Siva Vaidhyanathan in a New York Times op-ed, noting the statistics from Facebook's own transparency report. billion users?"

Twitter 57
article thumbnail

Are More People Getting Their News Online Than on TV? The Answer May Surprise You

Hubspot

The "TV" preference accounts for news viewed on either local, network, or cable channels -- and seemingly does not include those who watch televised news on such channels through a streaming device or service (like Roku or Hulu). "Just over four-in-ten U.S. adults (44%) prefer TV, compared with about a third (34%) who prefer the web.".

Cable 73
article thumbnail

Another Sign of Outbound Marketing's Death: Cable TV Sees First Ever Decline in Subscribers

Hubspot

For the first time in the history of cable television, the industry is seeing a decline in paid subscribers. Should cable TV companies be worried about the future of their industry? Connect with HubSpot : This chart from Business Insider illustrates the decline as reported by the firm SNL Kagan. Marketing Takeaway.

Cable 28
article thumbnail

Why Facebook Ads Will Make You Successful in 2017 & Beyond

Hubspot

Facebook Ads are going to drive more leads for your business in 2017 than any other paid channel. You’ll need to have the right strategy and execute with agility and precision, but right now there is a massive Facebook opportunity for inbound marketers. Right now, this is the case with Facebook. Source: Facebook.