Writing on the Web

JUNE 23, 2010

Post on Google Buzz. Blog or Website: Do You Use Wordpress as a Website? Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Email this via Gmail. Add this to Google Bookmarks. Add this to Google Reader. Email this via Hotmail. Share this on LinkedIn. Tweet This!

Landing Pages 100

Landing Pages Ning Advertorials Digg 100

Writing on the Web

JULY 15, 2010

There was a time I was in love with blogging … I had already been in the business of content marketing for 5 years on the Web, using an old-fashioned website platform. So it doesn’t matter if you’re using a traditional website platform or WordPress, or even Blogger (well, why not?), Post on Google Buzz.

Content Marketing 100

Content Marketing Ning Work Management Content 100

Writing on the Web

JUNE 28, 2010

Post on Google Buzz. Blog or Website: Do You Use Wordpress as a Website? Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Email this via Gmail. Add this to Google Bookmarks. Add this to Google Reader. Email this via Hotmail. Share this on LinkedIn.

Template 100

Template Ning Webcast Digg 100

Writing on the Web

SEPTEMBER 24, 2011

Content marketing is a buzz word not just because marketing people like new buzzes. Example: one of my clients is a talented artist who sells original painted greeting cards for various occasions, online through her website. Smart marketers know the rules and follow them.

Content 100

Content Buzz Copywriting Rules 100

Writing on the Web

SEPTEMBER 20, 2010

Content marketing isn’t a buzz word because marketing people just like new buzzes. Example: one of my dear clients (Mickey Baxter Spade, ArtisticVoyage.com ) is a talented artist who sells original painted greeting cards for various occasions, online through her website. Post on Google Buzz. Share this on Facebook.

Buzz 100

Buzz Content Digg Rules 100

Writing on the Web

JUNE 23, 2011

I’m reminded of an excellent book on creating effective website design called Don’t Make Me Think. The premise is that a customer searching for products and services online shouldn’t have to figure out how to find what they’re looking for on your website. Post on Google Buzz. Subscribe to the comments for this post?

Tips 100

Tips Digg Ethics Content 100

Writing on the Web

JULY 8, 2010

In a recent poll , I asked readers if their marketing tasks were easier, faster, more effective since publishing a website or blog… Half of respondents said yes , significantly better results since doing web marketing. Post on Google Buzz. One-third said yes, but still needs improvement. say, not much difference. Tweet This!

Ning 100

Ning Content Marketing Digg Buzz 100

Writing on the Web

MAY 16, 2011

You probably already know you should be using video to attract readers to your website, but you might not know how easy and quick it is. It’s the best way to get new viewers to your website and blog. Online video is THE most powerful tool on the Internet for driving traffic to your websites and services.

Webinar Metrics 100

Webinar Metrics Video Marketing Content Marketing Digg 100

Writing on the Web

DECEMBER 14, 2010

They spend a nice sum on a good-looking website designed only to find that it’s delivered with “ lorem ipsom &# text as a place holder for content. It’s their website and people want to know what they do. Post on Google Buzz. 5 Content Marketing Goals for Your Website & Blog … and One Big Challenge.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Writing on the Web

JANUARY 3, 2011

Have the right domain name : You may love to write about web design, but if your domain name is something like Katlovesdogs.com, then nobody will ever associate your website or blog with design. In choosing your domain name, make sure that it states what your website is actually about. Post on Google Buzz. Email this via Gmail.

Tips 100

Tips Peer-to-peer Digg Domain 100

Writing on the Web

APRIL 25, 2011

But we don’t see that on many websites, do we? In the blogs and websites I review , I still see bios written in the third person … what if you told your story and used the personal pronoun “I? Post on Google Buzz. Storytelling is the best way to do that. Subscribe to the comments for this post?

Content Marketing 100

Content Marketing Digg Storytelling Content 100

Writing on the Web

JULY 9, 2010

For instance, VA Mortgage Center.com ratings are shared on Twitter and on our company’s website. Post on Google Buzz. Links to testimonials are great ways to tell prospective customers about your service. One of the reasons people hold grudges with a company is a lack of quality service. Subscribe to the comments for this post?

Tips 100

Tips Ning BtoB Digg 100

Writing on the Web

JUNE 17, 2010

Post on Google Buzz. Blog or Website: Do You Use Wordpress as a Website? Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed. Email this via Gmail. Add this to Google Bookmarks. Add this to Google Reader. Email this via Hotmail. Share this on LinkedIn. Tweet This!

Landing Pages 100

Landing Pages Ning AIDA Advertorials 100

Writing on the Web

FEBRUARY 26, 2011

Here’s an excerpt from Website Magazine , an article from Mike Phillips that constitues good search marketing advice: From the Official Google Blog : “ Many of the changes we make are so subtle that very few people notice them. Search is powerful but it’s not the only way to ensure visitors to your website.

High Quality Lead 100

High Quality Lead Google Digg Content 100

Writing on the Web

MAY 18, 2011

Join me, along with Colin Martin and Marc Bullard , in a free webinar next Thursday, May 19, 2011 at 5:00pm ET to learn the secret tactics successful marketers are using on free hosting sites such as YouTube that are bringing an avalanche of traffic to their websites. How to script your video to get the most traffic to your website.

Video Marketing 100

Video Marketing Content Marketing Digg Ideal Customer Profiles 100

Writing on the Web

APRIL 16, 2011

Does your website do it’s job? And, I’ve reviewed more than my fair share of boring blogs, websites and newsletters this past month. What’s the one BIG mistake I see eight out of ten websites making? Websites , web pages. Post on Google Buzz. Time Saving Tips Webinar" width="576" height="107" />.

Webinar Metrics 100

Webinar Metrics Tips Content Marketing Digg 100

Writing on the Web

NOVEMBER 3, 2010

First, she has an in-depth knowledge of how website and blog technologies can help a business build revenue through a much stronger online presence. Post on Google Buzz. Blog or Website: Do You Use WordPress as a Website? Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook.

Business Blogging 100

Business Blogging Blast Campaigns Business Class 100

Writing on the Web

FEBRUARY 21, 2011

She offers a free social media mastery kit at her website www.internetworkmarketingwealth.com. Post on Google Buzz. Become a fan on her fan page at www.facebook.com/onlinebusinesscoach. Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed.

Twitter 100

Twitter Linkedin Digg RSS 100

Writing on the Web

JUNE 15, 2010

And if you want a FREE step-by-step report on how to set up an effective Twitter profile, get my report “Twitter, Facebook and Your Website: A Beginning Blueprint for Harnessing the Power of 3 for Your Business” here. Post on Google Buzz. Phyllis Zimbler Miller (@ZimblerMiller on Twitter) has an M.B.A. Share this on Facebook.

Twitter 100

Twitter Ning Digg Ideal Customer Profiles 100

Writing on the Web

DECEMBER 15, 2010

What are your online reading habits, blogs, websites, articles, videos, podcasts? Post on Google Buzz. Here’s a quick list of survey questions for your target audience: What are the five top web sites you visit frequently in your work? Do you use social media like Facebook , Twitter or LinkedIn ? Share this on del.icio.us.

Ning 100

Ning Digg RSS Aggregators 100

Writing on the Web

DECEMBER 9, 2010

Be sure to name it using a keyword-rich headline, and include your resource box with links to your blog , website and ezine sign up page. Post on Google Buzz. For example: Take a 300-word blog post, write an introduction, a conclusion and make it into a stand alone article of 450-500 words you can submit to article directories.

Tips 100

Tips Content Marketing Autoresponders Digg 100

Writing on the Web

SEPTEMBER 8, 2010

While Writing on the Web and other websites like it have featured dozens of solid tips for improving your blog writing , I’m going to offer a source of divine inspiration when the going gets tough. The characters on reality TV shows that get the most buzz are those who have developed original personalities. Post on Google Buzz.

Blogger 100

Blogger Digg Buzz Business Blogging 100

Writing on the Web

FEBRUARY 18, 2011

She offers a free social media mastery kit at her website www.internetworkmarketingwealth.com. Post on Google Buzz. Become a fan on her fan page at www.facebook.com/onlinebusinesscoach. Blog this on Blogger. Subscribe to the comments for this post? Share this on del.icio.us. Share this on Facebook. Share this on FriendFeed.

Facebook 100

Facebook Digg Ideal Customer Profiles RSS 100

Writing on the Web

FEBRUARY 14, 2011

In the sample quote I used about a “128-bit secure site,&# wouldn’t it be more interesting if the business blogged about a client who had a bad experience using an unsecured website? Post on Google Buzz. Stories connect us to what really matters most in ways that rhetoric and facts can’t. Share this on del.icio.us.

Business Blogging 100

Business Blogging Business Digg Storytelling 100

Writing on the Web

JUNE 30, 2011

1 longer article you can include on your website, ezine , and format into a PDF special report to sell or give away as a bonus. Post on Google Buzz. 1 idea = 5 points + intro + summary = 7 articles + 1 PDF report. Here’s why I like to do this: I know that each week I need to come up with fresh content from my blogs and 2 ezines.

Autoresponders 100

Autoresponders Digg Buzz Landing Pages 100

Writing on the Web

DECEMBER 1, 2010

Yes, if your firm has a website your firm profile will be there. Post on Google Buzz. If a prospective client were to “google” you, some of these legal articles and some references to you on bar association committees would appear in the search results. Subscribe to the comments for this post? Share this on del.icio.us.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Linkedin Digg 100

Writing on the Web

MAY 25, 2011

Just like when you walk into a restaurant, the waiter immediately communicates without saying one word what your service experience might be like, the opening phrases of your blog or website are going to speak volumes about how you are thinking and what you are feeling. Post on Google Buzz. Subscribe to the comments for this post?

Digg 100

Digg Blast Campaigns Buzz Blogger 100

Writing on the Web

APRIL 19, 2011

There are a gazillion websites in your field. Post on Google Buzz. . “Before you can truly understand your customers, you have to understand yourself,&# says author and content-marketing evangelist Joe Pulizzi. If you are a coach, doctor, lawyer, any professional, you are trying to differentiate yourself in a crowded market.

Tips 100

Tips Content Marketing Digg Content 100

Writing on the Web

APRIL 11, 2011

And, it gets multiplied on websites, blogs, Facebook, LinkedIn, Twitter, and videos on YouTube, to the point that people tune out. Post on Google Buzz. I’ll send you more of my propaganda/information. I hope you’ll call me one day and hire me for my services.&#. Sadly this classic marketing approach is everywhere.

Rules 100

Rules Content Digg Custom Publishing 100

Writing on the Web

JULY 27, 2010

Formatting: Not enough links to sources, no references to other posts on the topic, not even links to your own website and to your products and services (you are in business, ya remember?). Post on Google Buzz. Action : No invitation or call to action. Readers won’t do anything unless you ask them. Share this on del.icio.us.

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

Writing on the Web

JULY 12, 2011

While your website copy is an obvious (and useful) place to put your keywords, don’t forget the more ‘hidden’ places in which to place a few crafty phrases without interrupting the flow of your well-written piece. Post on Google Buzz. But be careful not to overuse them—it’ll be obvious to your readers what you’re trying to do.

SEO 100

SEO Tips Content Marketing Digg 100

Writing on the Web

MARCH 29, 2011

Since videos are posted to YouTube and other video directories besides their own website pages, their viewers need to know who the commercial is for. Post on Google Buzz. They assume the viewer knows what their company does, and use insider jargon and terms. They try to say too much. One minute is probably about 100 words.

Video Marketing 100

Video Marketing Digg Sample Small Business Marketing 100

Writing on the Web

MAY 11, 2011

But blogging does have some advantages: A blog writer can say things quickly and less formally than might otherwise be the case with your website or other corporate communications vehicles. Post on Google Buzz. Customers will not be flocking to your door just because you are blogging (or Tweeting for that matter). Email this via Gmail.

Digg 100

Digg Buzz Blogger Press 100

Writing on the Web

APRIL 18, 2011

These goals apply to your website, your blog, your newsletters and everything you publish on the Web whether in text, audio or video. Post on Google Buzz. Answer reader’s questions and educate. Provide choices without confusion. Compel readers to take one action. Subscribe to the comments for this post? Share this on del.icio.us.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Writing on the Web

AUGUST 5, 2010

Or, track their brains as they go online to your website? Post on Google Buzz. There was a picture of a pair of glasses lying on a bench with this caption: Don’t you wish you could see through your customers’ glasses? What if you could live in their shoes for a day? What makes them click? What makes them take action?

Trigger Marketing 100

Trigger Marketing Digg Urgency Marketing Eye-Tracking 100

Writing on the Web

DECEMBER 3, 2010

6. Have a compelling profile that makes people want to check out your website. Make sure that you complete all of the information in your profile and that you give people reasons to what to get to know you and to visit your blog or website and grab your offer. Post on Google Buzz. Subscribe to the comments for this post?

Facebook 100

Facebook Ad Building Tools Autoresponders 100

Writing on the Web

FEBRUARY 7, 2011

Here’s the message, loud and clear: 99% of busy business professionals and attorneys should not – repeat, not – waste their precious productive hours writing their own blog posts and website content. Post on Google Buzz. If you are guilty of this practice, stop it. Not convinced? Consider these four arguments.

Business Blogging 100

Business Blogging Business Blogger Digg 100