article thumbnail

B2B Lead Generation Blog: Sales Leads Via RSS via Salesforce.com

markempa

« Give Lead Generation Some Respect | Main | Podcast: How Trigger Events improve Lead Generation » Sales Leads Via RSS via Salesforce.com Otter Group CEO, Kathleen Gilroy , pointed me Charlie Woods, Moonwatcher Blog , and his intriguing post on the subject of distributing sales leads via RSS. " Here is his original concept.

RSS 120
article thumbnail

For Whom the Bell Tolls: What the D&B/Lattice Acquisition Means for B2B Marketers

Rev

Credit where due, the PR team has done a masterful job of getting all those high-value B2B marketing buzz words in. So, from personal experience, I’ve got a good inkling of what happens next. Account-based marketing? Oh, hells yes. But what does this mean, really? For the industry and for existing Lattice customers?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

List of Brand-Side Corporate Social Strategists: Twitter Edition

Webbiquity

. • Jamie Pappas – Manager, Social Media Strategy at EMC Corporation. • Colleen Swanger – Director, Graphics and Digital Marketing at NCR. • Tony “Frosty” Welch – Lead Social Media Strategist and Community Manager : Personal Systems Group at HP. • Amy Paquette – Sr. Post on Google Buzz. Share this on Bebo. Share this on Facebook.

article thumbnail

Reading the Hype Meter for Customer Experience Management

Customer Experience Matrix

Salesforce.com) as well as generic topics like Branding for Dummies , Customer Service for Dummies and Marketing for Dummies. No buzz-power there. Still, I can’t recall seeing any articles on the topic in my personal travels. Of course, there are several titles related to CRM software (Microsoft CRM, Goldmine, ACT!,

article thumbnail

Could Facebook become a Lead Nurturing platform?

Buzz Marketing for Technology

When you think of lead nurturing platforms you typically think of firms like Eloqua, Marketo, Aprimo, LeadLife, Market2Lead, Silverpop, even Salesforce.com is getting into the lead nurturing space. Being able to send and receive email to someone in your database and gauge the interest of that person in the content you send them is essential.

article thumbnail

Web 2.0 Expo – cool stuff seen on the floor of the show

Buzz Marketing for Technology

He viewed this as an opportunity to aggregate these sources of information to provide a composite view of a person or a company through the use of some proprietary Natural Language Processing.

Web 2.0 100
article thumbnail

B2B Lead Generation Blog: Give Lead Generation Some Respect

markempa

« Paper Direct Mail is Not Dead | Main | Sales Leads Via RSS via Salesforce.com » Give Lead Generation Some Respect Dean Rieck argues that lead generation is the Rodney Dangerfield of marketing - some give it no respect. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0