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Go On Get Your Blog On: How to Empower Employees as Blogging Champions

Adobe Experience Cloud Blog

A series of workshops and luncheons open to all employees interested in participating and learning more about social media was put together and celebrated throughout the month. Working with Top Rank Online Marketing , we developed a “Blogging 101” slide presentation for the first of our social media workshops.

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Six Ways to Start Subject Matter Experts Thinking Like Content Marketers

Pam Didner

With many available options, from ghostwriting to outsourcing in various forms, businesses have been more focused on quantity as a priority to catch up with search engine optimization (SEO) and the buzz of content marketing. Find some samples you consider particularly effective and analyze them. Show, don’t just tell.

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